Brother Wu from Jiangxi opened a car wash shop with his wife. Both of them are doing business for the first time. didn't expect that it was really fortune. They actually made 2 million in just one year. What are they? How did it do it?
1. Background introduction
As the saying goes, the hatred of taking a wife is not shared. If the average man finds his wife cheating, he is probably divorced directly, but Brother Wu is not. In this way, he even continued to be with his wife.
Brother Wu and his wife used to be employees of an electronics factory. They were not in the same department. was originally able to live a good life. One child was always taken by parents in the countryside. But then Brother Wu discovered that his wife often Go out at night.
He didn’t think much before. He used to go out to drink with his coworkers at night, but his wife’s strange behaviors became more and more. Brother Wu was not a fool. Of course, he discovered the clues. Later, he knew. The man whose wife cheated turned out to be a section chief of their factory.
Many men can't bear this kind of thing, but Brother Wu has to bear it, on the one hand because his character is relatively weak, and on the other hand because Brother Wu is worried that he will make things difficult to clean up.
Brother Wu never told his wife about this matter from beginning to end, but later he said that he wanted to start a business and asked his wife to resign. At that time, his wife disagreed, but he saw that Brother Wu’s attitude was firm, and finally I still resigned. I can't say how good Brother Wu did, but for Brother Wu, this is acceptable to him.
Both husband and wife resigned, and naturally his wife and the section chief also broke off. Although the couple opened a car wash shop, Brother Wu actually has few in his mind. After all, he has no experience in doing business. , The reason why wanted to open a car wash was that he heard that the car wash is now making money, and he happens to have a relative who is doing this.
With the help of relatives, the couple did everything well. However, after 2 months of business, their enthusiasm is almost gone, because the business is really bad, although the car wash shop does It is to make money, but it is a car wash shop with many customers. Now there are car wash shops everywhere, and the market competition is actually quite large.
So what should we do? In the end, the couple didn’t think of any effective way. At this time, they came to me, hoping that I could give my plan. After not spending much time, I gave them my marketing plan. Sure enough, it didn’t take long. , Their business took a turn for the better, and then it only took a year to earn 2 million.
I believe many friends will want to know, what kind of marketing plan I have made for them, let me introduce it to everyone.
Of course, the activity (industry) cases cited here are only a small part of the method. There are more strategies and "routines" in the physical store operation in my column. If you are interested, you can click to watch it. Charge it yourself.
2. Program introduction
【1】Car wash only needs a coin
In order to attract consumers to the greatest extent, the car wash shop engages in a campaign, that is, customers only need to pay to the car wash shop One coin can wash the car.
Everyone knows how much discounts are offered for this event, so after the launch of this event, it immediately attracted a large number of customers. Generally, customers with cars have family members. Although are rich, they are also very rich. Like to take advantage of the small bargain, so naturally one by one is in droves.
Then there must be many friends who want to ask,Since it is like this, how can the car wash shop make money? Next, let me analyze it for everyone.
III. Profit analysis
[1] Invite 2 customers
In order to control costs, car wash shops require customers to invite 2 customers to spend before they can enjoy free car wash services. In this way, In fact, indirectly realizes the fission of customers. Through the money earned from other customers, the cost can be shared to the greatest extent.
[2] Cooperate with a massage shop
Many customers go to the car wash shop, and most of them are middle-aged people. They often drive, and most of them have problems with their backs and backs, so the car wash found a massage shop and followed the massage The shop cooperates and earns commissions by helping the massage shop attract traffic.
[3] The car washing shop makes money on its own
The car washing shop does not only have car washing services. Other services are at the original price. In order to increase customer consumption, the car wash shop gives customers a 10% discount. The store has more customers, and also has more customers because of the discount, and these are the profitable parts of the car wash.
The idea is wrong, you lose money no matter how you play. If you are still in trouble doing business now, I suggest you take a look and learn more about how other people play.
So no matter what you do, you can also engage in a similar event of this kind, or find a more suitable marketing plan in the column collection below.
The "small tricks" adopted in the case are a very small part of the marketing wisdom included in this column. If you are having difficulties in business now, if you lack customers, and if your products cannot be sold, you may wish to find them in the column collection Find out if there is an industry that suits you,See how smart people do business.
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