Today my friend came to visit my house. I opened a bottle of Feitian Moutai after not seeing you for a long time. Although I don’t have a few bottles in my hand now, my old friend still has to be willing to give up. As we drank and chatted, we pulled it on Maotai. My friend asked an interesting question: How many Maotai can we drink in our country every year?
In fact, many people have discussed this issue. Friends may not know if they don’t pay attention to the wine circle, but when we often pay attention to the liquor circle, we will know some data: in the era of the whole nation’s scramble, Moutai Distillery is 50,000 to 60,000 tons per year. If converted into bottles, it is about 100 million bottles.
So the problem is that with such a large amount of output, no one has ever had a bottle. Has it really been drunk? The current data obtained through the survey has a bottle opening rate of 36%, but this is not an official data. Of course, it contains the entire category of Moutai. Moreover, not all 100 million bottles here can be reached at home, and there are also some abroad.
In fact, most of Moutai will be distributed to direct stores and dealers, accounting for about 80%; and some will be distributed to enterprises, such as airports, Guizhou hotels, etc.; the rest are e-commerce platforms, which are what people often call "speculation"; the last little bit of the remaining ones is individual consumers and rich bigwigs.
In addition, many Moutai are not completely used for drinking. Moutai commemorative wine, zodiac wine, high-end wine, customized wine, etc. will basically be collected because not only the quality of the wine is better, but they are blended in small batches and have a smaller output. These wines have better brand value and cultural value, especially those produced in limited quantities.
But like the Feitian Moutai that my friend and I drink today, it can be said that I can drink many bottles of bottles nationwide every day. Although the bottle of Feitian is about 3,000 yuan now, it is not consumed by ordinary people. However, spending 3,000 yuan on a bottle of Moutai may be affordable for a few people, but business entertainment is different from gatherings.
Sometimes there are 10 people on a table, at least 6 bottles of Feitian Moutai can be enough to survive the alcohol consumption. If you are happy, you will be happy. The alcohol alone costs nearly 30,000 yuan, and the food is 30,000 yuan. Not to mention ordinary office workers, the boss is also in pain. But there is no way. When you reach a certain level, you must give gifts and eat. Otherwise, the other party will tell you at the dinner table that he will not drink.
I once heard from a friend from a third- and fourth-tier city that he can be regarded as a small boss of his own business. He usually runs around in the county town. There are only 2 kinds of wine and 2 kinds of cigarettes in his car, Feitian Moutai and Wuliangye , retail 100 cigarettes and soft China, and the low-end version is Wuliangye + soft China during social engagements.
So if you really want to count how many Moutai is drunk every year, it is really hard to say. But then again, among the many sauce wine , I also think Feitian Moutai is the most comfortable to drink. I wonder what everyone thinks?