I believe you have seen many movies or TV series about civet cats exchanging princes, and even in real life, such examples are not uncommon, especially in many situations where goods are bought and sold. In order to obtain sufficient profits, there are often some unscrupulous traders who swap civet cats for princes, making it difficult for people to guard against.
In the liquor industry, there is actually just such a wine that was affected by the reputation of "a civet cat for a prince". It was even criticized by the public and almost collapsed. Fortunately, this wine made a comeback and is now reborn. Come and see what happened?
The incident happened in Shaanxi, China. There used to be such a famous wine called "Sanliangye", which was well known to the people as early as the 1950s. As the local reputation increased, the quality of the wine never diminished. It can be said that sales and reputation were soaring. Just when all the locals thought that this wine could successfully leave the province and develop nationwide, a blow came.
At that time, " Wuliangye ", which was also in the liquor industry, came out. Whether it was on TV or in the hearts of the public, Wuliangye's fame had already shocked China, and almost everyone knew about this wine. And it was also true that "Sanliangye" with a very similar name was thought to be a proper copycat wine by foreigners as soon as it came out of the province.
This also caused Sanliangye's market in other provinces to stop here instantly, with no possibility of continued development. Even later, many people in the province gradually fell in love with Wuliangye and pursued more famous drinks. Therefore, Sanliangye was really hit in the head at that time, and was bombarded by everyone to the point that it had no market prospects and sales were bleak.
Fortunately, Sanliangye has been undergoing rectification for many years. It has reopened more beverage varieties and opened more bases. It has reinvested more funds and decided to regroup and create greater glory. It can also be said to be a desperate counterattack. Faced with such a strong-willed Sanliangye who cannot be defeated or beaten to death, you are again Are you optimistic about him?
In fact, such examples are not uncommon in life, but the editor believes that as long as you insist on good quality of wine, you will not be buried for too long, and you will eventually come to the fore. For example, the following two wines have conquered the public reputation purely based on their quality.
1. Red Star Erguotou
Red Star is a liquor that has been fighting since the founding of the People's Republic of China. Its reputation and quality have already conquered many drinkers. Of course, this wine itself is also low-priced and pure grain all year round. It has truly made it affordable for ordinary people to drink and buy it, so it is indeed worthy of praise.
2. Sanjuntai Collection Wine
This bottle of wine may seem unpopular or unfamiliar to many people just by looking at its name, but in fact, this wine is indeed the "affordable little Moutai" that has recently stood out in Moutai Town . Why is it called this? That's because its price is really considerate, but at a price of just over a hundred yuan, the quality of the wine is at the forefront of the industry, which is really irresistible.
This wine is specially passed down by the former Maotai Group old wine-making genius Fan Yinghua. The wine quality technology has been perfectly continued, and this wine is brewed using ancient techniques that have been passed down for thousands of years. Throughout the year, it continues to be fermented in ancient cellars for 5 years, and 10-year-old wine is added to give it the taste of old wine before it is finally released. It has to be said that it is no wonder that it has conquered the hearts of so many wine lovers. The black and low-key appearance with the bright golden fonts does not lose its atmosphere. You are definitely worth a bottle of such a good wine.
Okay, that’s it for today’s sharing. Thank you for your support and viewing.
