In the upcoming 2023, how can brands go through the market trough, maintain resilient growth, and become the winner in the future?
good products are worth seeing. These excellent companies and brands in the 2022 Food Innovation Hundred Flavor Award initiated by First Food Information reveal the answer to us.
Today we recommend: Guolizi series juice drinks under Hebei You'an Agricultural Development Co., Ltd. (has been shortlisted for the 2022 annual innovative products selection list).
The following is the recommendation reason:
Juice is already a familiar beverage category for Chinese consumers, with a market capacity of over 100 billion yuan. On the one hand, the industry has huge room for growth, and on the other hand, the juice industry is also ushering in transformation. The growth rate of juice categories has slowed down in the past two years, and the categories are slightly dull. Both the channel side and consumers need an innovative product.
The Guolizi series on the list today covers three items: Date of Famous Healthy Date Jujube Drink, Date of Peach of Famous Healthy Peach of Famous Peach of Famous Healthy and Gongcheng of Famous Healthy Orange Drink.
Compared with similar products on the market, the above three products were first innovative in packaging. The brand used two specifications 390ml and 1.39L in specifications, which were differentiated from the common specifications such as ordinary 300ml, 350ml, 1.25L on the market. It not only attracted more attention when displaying on the terminal, but also gave inspiration to major companies in the post-epidemic era, and officially began the "big era: products, consumers get not only benefits, but also satisfaction and the epidemic. The empathy of manufacturers to integrate consumption in today's manufacturers has injected vitality into the common revitalization of the economy!
Not only that, In terms of raw material selection of product , enterprises also carefully screen high-quality materials to create healthy and nutritious selling points for products.
1 The famous jujube is a 60% fresh juice healthy drink. The raw materials are Xinjiang jujube , and a unique peeling process is adopted. It has a rich jujube fragrance, delicate and lubricating, nourishing qi and blood, and nourishing the body. Characteristics of raising.
The raw materials of peaches come from the hometown of peaches-- Shenzhou . Royal tributes have entered the folk. Peaches are juicy and delicious!
Palace Orange Famous Raw Materials Selected North Latitude 25.7° Gannan Navel Orange HTML , more VC, more C and more beautiful.
In addition to retail, each product is equipped with a gift bag, which is convenient for consumers to visit relatives and friends during the New Year to buy the whole piece of , thus also having a gift consumption scenario.
Hebei You'an Agricultural Development Co., Ltd. is based on the business philosophy of "You'an Food, Protect Food Safety", and devotes itself to providing high-quality products and complete after-sales service to customers. The company has always insisted on winning with quality and reputation, winning thousands of miles, operating for a long time, and developing and growing steadily. It has "Zhongke You'an R&D Center" and "Guolizi" Brands such as "Zao Shang Famous Master", Tao Shang Famous Master, Gong Cheng Famous Master" are also the most popular brands.
The company follows the business philosophy of altruism, win-win and service, and gives benefits and partners to help customers improve their profitability with high-gross profit products and promote channel construction. On the basis of good products, we use unique step-by-step marketing to help product sales and market healthy development, and ensure after-sales service to ensure that customers have low risk and high gross profit operations with complete after-sales service, achieving win-win cooperation.
"2022 Food Innovation Hundred Flavor Award" is hotly registered
pays tribute to the industry benchmark and explores new innovative forces, so that good products can be seen by more people, create an industry vane, and promote innovation and development in the food industry.
For products and brands, this is not only an affirmation of the company's innovation, but also confirms that the brand adheres to quality in the process of industry development and constantly innovates has been verified by the market and affirmed by the industry. Both sales and brand influence will be greatly improved.
