What wine do the rich drinks?
Moutai, Wuliangye , Jiannanchun ?
is not true! Rich people are also human beings, and rich people also pay attention to drinking. It is not that expensive, they must be better.

Some time ago, I met a rich man in Shaanxi. After chatting, I found that both of us have a common hobby.
I said that liquor is too expensive nowadays and cannot be afforded to drink it.
He said: How could it be? Now that the grain production is abundant, there are so many cheap grain wines, how do you choose wines in your daily life?

I said: First, it depends on the price. You can only choose the most expensive one. After all, the more expensive the better. If you encounter wines of the same price, I will look at the packaging. The packaging is elegant and gorgeous. If the packaging is so good, the wine will definitely not be bad. It will be a face to take it out.
But his words made me suddenly enlightened. turned out that "cheap" and "good wine" , but I didn't know the truth and thought it too complicated to buy wine.

The more expensive the liquor, the better
Chinese liquor, grain brewing, usually 5 kilograms of grain can produce 1 kilogram of wine. What is the price of 5 kilograms of grain?
is less than 10 yuan, and with some equipment, labor, transportation, etc., it is only a few dozen yuan. The extra cost is about 30 yuan, plus other miscellaneous expenses, which are actually only 100 yuan.

Why are the liquor on the market becoming more and more expensive?
is related to positioning and people's psychology.
China liquor has always been graded to date. The quality of the liquor may be like this, but there are still several well-known brands, otherwise how can we lead the liquor to the whole world?
Secondly, most people believe in "you get what you pay for", especially alcohol. The more expensive the wine, the easier it is to sell, so the price is getting higher and higher every year.

Why is the more expensive the wine, the easier it is to sell?
is not a problem with "additive" alcohol. New China was founded in . There was insufficient food. In order to let everyone have alcohol to drink, this kind of wine was introduced. However, this kind of wine has additives in it, which used to be able to make do with it. Now people are rich and pursue better things. In the past, the price of this kind of wine was low, so many people think that low price = bad wine.
This makes some wines that are positioned at low end and mainly focus on rations very sad. For example, the following two are obviously affordable and 100% rare wines. Some have been stationed in the wine industry for decades, but only those who know the industry can drink them. It’s a pity.

Guichangchun
This wine is produced in Guiding County, Guizhou Province. The winery was built in 1953. It is one of the earliest old wineries to build factories since the founding of the People's Republic of my country. In the early years, it was still state-owned.
In the 1960s, 1970s and 1980s, this wine has many main categories. In the early 1980s, in order to increase the production capacity of Moutai , many wineries became their experimental factories. With the help of the local light industry, this wine also incorporated 13 Moutai strains of bacteria, and the qu is the bone of the winery. In addition, the rich experience of the winery master, the wine won a lot of lottery as soon as it left the factory.

not only won the "gold medal, silver medal, and recommended wine" nationwide many times, but is known as "little Moutai and one of the three old springs" in the local area.
To this day, it is even more of the Daqu Kunsha craft. It brews wine in one year, steams 9, boils 8, and takes 7, and finally puts it in a shade cellar to fill it with aged for 6 years. It is rated with the quality of 10-year-old wine and opens a bottle and stirs up fragrant! I opened a bottle of wine and in less than 2 seconds, the whole room was fragrant, delicate and sweet, and I wanted to drink it when I smelled it.

is full of fragrance, slightly sour and sweet, and a rich sense of layering is urged to swallow. The wine enters the throat with a thread, and a sense of pleasure arises naturally, comfortable, endless aftertaste, and real nectar.
Zhanggongjiu
The former Zhanggongjiu was just like wine, and it was once a glorious. The big brother of Henan wine, the originator of low-alcohol liquor and strong-scented liquor. When he was the first to study the reduction method, even major factories such as " Mao Wujian " came to learn that the east, west, south and north winds, the title of good wine in Zhanggong is not in vain.

But this is limited to the era when "the fragrance of wine is not afraid of deep alleys". Today, Zhang Gong, because he does not look up at the road, coupled with some business problems, his fame has declined, and many locals no longer drink it.
Open a bottle of wine. The aroma of wine is strong and the aroma of grain is full. Pour a glass of wine. The hops are dense, the size of mung beans are slowly dissipated. Take a sip and the aroma is prominent. The aroma of the cellar is heart-wrenching. Have you ever drunk it?