Recently Lu Han sued a fried chicken shop for infringement of his portrait rights and received 5,000 yuan in compensation! Why did the photo of the fried chicken shop be used as the poster of his shop? The only two reasons!
No. 1: Star effect. Luhan is a very famous star number 90. Why would the store owner do this? Because doing so can bring traffic to his store. With the traffic of people, the business of the store will be good. !
Second: Using Lu Han’s photos as posters will increase the popularity of your store, so that your store will naturally become more and more famous. However, it will increase the exposure of your store, so that your store will become a star store!
imagination For example, if you see a popular celebrity advertising a store, and you go to a catering company, will you go and taste the products of this store? I believe most people will go, because celebrities like advertising when celebrities advertise. If you eat it, you will definitely taste it yourself. This is the so-called star effect!
Although it is said here that Lu Han makes more money than a fried chicken restaurant, Lu Han still has to protect his reputation! Reputation is the most important to each of us, money is only second, but we should not take it casually Use other people’s photos to do your own business! What do you think?
