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In the past two years, there have been more and more independent coffee shops in Jinan, and some of them can be called boutique coffee shops.
The rise of independent coffee shops, , is due to the development of Jinan's economy in recent years; second, the popularization of coffee culture, more and more people are no longer satisfied with the standard flavors provided by chain brands such as Starbucks , and have begun to pursue the high quality of coffee. Third, each independent coffee shop has its own uniqueness, which to a certain extent also represents the preferences and style of the store owners, and the unique space has also attracted some consumers who check in and take photos; fourth, this superficially "laid-back" lifestyle is also attracting some people who have dreams but cannot escape, looking for short-term comfort here.
Currently, most independent coffee shops in Jinan are open in Jingsan Road and Quancheng Road. After reconstruction near Jingsan Road in recent years, many Internet celebrity stores have been created. There is a illusion that there is a Shanghai Old Street , such as Godo coffee, grapefruit coffee, CINCIN in the alley , etc.;
Quancheng Road is mostly concentrated in popular tourist areas, such as Sudao Coffee, Peace Cafe, CINCIN in the Confucian Temple, Lotus Coffee .
There are also some independent coffee shops near the business district, such as the PD coffee in the film factory, the Sunshine 100 Sleep Du coffee in the Wanxiangcheng Jipaso coffee in the Wanda near Jingsi Road Wanda, or through the form of foreign industry alliance , such as Shuangfu coffee in the form of bars, cosmetics stores, etc., and implant coffee areas in these stores.
There are also some animal-themed coffee shops, such as Kuanhouli Lazy Cat Coffee , Corgi Theme Coffee , etc.
also found a problem from this. Going eastward, there are fewer independent coffee shops...
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How to judge the quality of an independent coffee shop?
The most important thing about an independent coffee shop is barista. Many baristas come back from first-tier cities in , and some baristas have participated in related coffee competitions and won awards. The barista's interpretation and love for coffee determines the direction of this independent coffee shop, its business philosophy, the values and target customer groups to be conveyed. A good barista is willing to share, or can answer consumers' questions in detail, such as explaining coffee beans from the production area, roasting degree, and processing methods of coffee beans; these can be learned from the communication with barista. If the barista in an independent coffee shop is unaware of it, then don’t go again in the future. Basically, the quality of the coffee is not good.
Secondly, the types and quality of beans in coffee shops are also important, is also testing the supply chain system of coffee beans. If you do not have the ability to roast yourself, you can choose stable upstream suppliers, and some buy beans from boutique coffee shops in first-tier cities. Fancy and special-mixed coffee cannot reflect the quality of a coffee shop.
Again, in an independent coffee shop, you can check the coffee equipment and decoration layout in the store, whether the coffee machine brand, siphon pot , ice drip pot, hand grinding, hand brewing pot, etc. are complete. A clean and tidy shop and comfortable seats are still loved by customers. I went to a coffee shop before. The store itself was not big and the light time was short. As soon as I entered the door, I found that there were a lot of miscellaneous items piled up in the store. Although his coffee was very good, it still affected the customer's favorability to a certain extent.
I buy coffee beans myself and roast them myself. In fact, there are a few who operate around the coffee ecosystem. remember that many years ago, there was a Colin coffee in Qingdao . It has roasted coffee beans, coffee surroundings, barista training, coffee utensils, and online stores. It can be said that it has made in-depth development around the coffee chain, making the profit methods of the coffee shop diversified and also supported the continuous operation of the coffee shop.But now white cafe night wine is also the way to survive in many coffee shops.
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It’s winter, and I really miss the Starbucks in Yuhan Ginza. I walk around from Quancheng Park, and then go to Yuhan Ginza Starbucks. I sit in front of the floor-to-ceiling window and bask in the sun for a while. It’s very comfortable. It’s a pity that the store has been closed due to the expiration of the rent.
Starbucks has also been focusing on fine coffee in recent years, returning to its main business, and has also opened several Zhenxuan stores in Jinan. Starbucks is also using third space . The aroma of coffee as soon as you enter the door and the soothing music, creating Starbucks coffee religion, attracting various Starbucks atmosphere groups.
