Recently, Zhong Xuegao's ice cream with a sky-high price of 66 yuan has once again been on the hot search. Many people complain that selling an ice cream for 66 yuan is better than grabbing money directly. Indeed, the price is indeed expensive, but the official response is that t

Recently Zhong Xuegao 66 yuan ice cream has been on the hot search again. Many people complain that if an ice cream sells for 66 yuan, it is better to just grab money. Indeed, the price is indeed expensive, but the official response is that the cost of the ice cream itself is Even though it costs more than 40 yuan, netizens still don’t buy it. Some netizens said that the cost of 40 yuan and 39 yuan is all given to Internet celebrities for promotional expenses. Even if the cost is 40 yuan, there is still a profit of 20 yuan. Ice cream. The profit is considered very high. I think if Zhong Xuegao does not adjust his business strategy, his image may drop again and again. After all, the power of public opinion is huge. HTML It became popular even without a price increase. Some netizens even said that they hope that the price of snow lotus will increase so that they can keep it and eat snow lotus all the time. Indeed, the price of 50 cents is really close to the people. In this way, it has gained a huge market and recognition from the masses. This It can be regarded as a successful marketing strategy. At least the corporate image has been greatly improved. Even if other products are developed in the future, the market will be very broad. This will lay a solid foundation for future corporate transformation.