1, Naval Ravikant (AngelList founder, investor, philosopher, best-selling author) -
Follow your intellectual curiosity more than whatever is "hot" right now. If your curiosity ever takes you to a place where society ultimately wants to go, you will be rewarded very handsomely.
// Looking back on the ten years of work, I can finally make money efficiently because of my early interest and investment without considering the return. Once the original intention is distorted and interest deteriorates (such as being incited to radical growth), the reward system will gradually collapse.
2, Henrik Werdelin ($BARK founder, best-selling author) -
- 1) Make money: Make sure you have a job, or a consulting job.
- 2) Invest: Think about how to build a reputation in a specific field so that you are seen as an expert. Then transfer any investment in the field to the trading field to obtain monetary returns.
- 3) Helping people: Assistance can be anything from writing a book to providing feedback to a budding entrepreneur.
- 4) Learning: Think about how new technologies will affect the company's business? He feels that artificial intelligence and machine learning will significantly change the business landscape in the next 10 years. So he hired a tutor to help him learn machine learning from scratch. In a few months, I learned the most popular machine learning technology, and even made some prototypes to deconstruct machine learning content.
- 5) Health: I bought a ring called Oura to record sleep and meditation. During the epidemic, I practiced online with the coach on time every morning.
- 6) Family: One simple thing Henrik Werdelin does is to go on a date with his wife every Friday night, rain or shine.
- 7) Social: Group a list in the address book called "Interesting People".
- 8) ego: the little things that make you happy every day.
// This "8+1 system" by Henrik Werdelin was compiled by fonter of Product Meditations. Article 6 is the one I respect the most.
3, Jeff Bezos ( founder of Amazon ) -
If what you do can be completed in three years, then you are competing with many people. But if you're willing to consider a 7-year investment, your competition is only a fraction because there are so few companies willing to do that. As long as the time horizon is extended, you can pursue things that seem impossible to do.
// Two days ago, I made a side project called , which received nearly 2,000 likes on Twitter. A group of people encouraged me to make quick money by cutting leeks and issue tokens. Laugh it off.
4, Zhang Xiaolong (the father of WeChat) -
Now I read Zhihu , and mostly just look at the questions, because it gives me the pleasure of peeking into other people's minds. Try not to look at the answers as much as possible to avoid averaging the IQ scores.
// Now I only look through various lists (new lists, Zhihu Gao) when I need to cater to the public’s average IQ and EQ (such as outputting content worth spreading, increasing click conversion rates for advertisers, and doing PR in the industry). Likes, B-site popular, etc.) to choose the angle; in other cases, only take the initiative to absorb niche high-quality information (such as reading new foreign books on your own machine).
5. Bloomberg (founder of Bloomberg and former mayor of New York City) -
After joining Salomon Brothers, Bloomberg came to the office at 7 o'clock every morning. "Except for the founder Billy Solomon, I Before anyone else, I was the only person in the trading room he could talk to if he wanted to hang out or talk about sports. At 26, I became his buddy. Except for Royde, I get off work later than everyone else every day.When he needed someone to call his most important clients during non-working hours, or to listen to him complain about people who had already gone home from work, I was the only one there. He was the number two person in the company, and I could ride home with him. … Making myself available is not a chore—I love what I do. 》
//(Investment) There are bullets left, (Involution) never leave the card table, (Opportunity) is always present - provided that you really enjoy it all.
6. Charlie Munger ( Berkshire Hathaway partner) -
Munger likes to sit around and have dinner with his family; in the evening, he will read a book and insert himself into his family's chat. A few words; he will tell the children stories about people he thinks are worthy of respect and those who are not worthy of respect, and will influence the children by setting an example, instead of blaming anyone for doing something right or wrong; he gives the children clear principles for doing things: do your best. Do whatever you can, never lie, do what you say, never make excuses, make decisions as soon as possible, do things as decently as possible, what you do somewhere will help you in incredible ways later on, etc. .
// Although Munger’s family management methods are not as widely circulated as his investment methods, I think these are more valuable and worthy of imitation.
7, Wang Chuan (independent investor, NFT artist) -
is based on collecting, researching and accumulating tools as its daily main business. The more tools there are, the more powerful they will be, and the more problems they can solve, the happier people will be. It is very laborious to focus on solving a specific immediate problem. In the end, you find that you have to be forced by reality to go back and rework, and in the end you are forced to go back and find the right tools.
// Research tools are "important but not urgent", but they can often solve "important and urgent" tasks faster. As the saying goes, sharpening your knife will never make you a chopping wood. So I always force myself to take time out to polish my tool skills, treating it as a meta-skill.
8, Luo Zhenyu (co-founder of Get App, former CCTV host) -
once had dinner with Luo Zhenyu. He asked me a question: "In the future, if your child can be a musician or a painter, which one would you want him to be?" I felt that I had no talent for painting but could sing well, so I said, "Be a musician." "Luo Zhenyu said: "Wrong. He must be a painter."
I was shocked and asked: Why? Luo Zhenyu said: "Music occupies time, and painting occupies space. The competition for time is too fierce. The gap between the first and second-place pianists may be very, very small, but no one wants to listen to the second-place pianist. Pianist's performance. So, the world does not need many musicians. However, everyone wants to put a beautiful painting in their home, so the world needs many painters. "Time" dimension, such as consumer brands seizing new market segments; many cooperations occur in the "space" dimension, such as consumer brands' co-branded models and pop-up stores.
9, Xu You (founder of AI.codes, former Fitbit/Google, PhD in artificial intelligence from the University of Washington, BA in mathematics from Nanjing University) -
has a reading material, which can be regarded as establishing a new framework, but the knowledge density is not enough , or be replaced by newer knowledge. I don't think this type of reading is worth reading.
For example, there are many ways to read Buddhist scriptures, and one of them is to read Buddhist scriptures as psychology. If this is the case, then reading Buddhist scriptures is definitely not as good as reading modern psychology books.
Modern psychology, both in terms of the completeness of the framework and the depth of research on the problem, is many times better than the Buddhist scriptures (I don’t want to start a war of words, I only talk about the interpretation of Buddhist scriptures as psychology and modern Western psychology) relationship between studies).
Books like "Black Swan" are actually too much nonsense. If the reader is willing to take the time to seriously study probability theory, this book will never match the depth and breadth of probability theory.
is like Newton 's "Principles". There are so many better physics textbooks now that there is no need to read Newton's original work.
// It is better to have no books than to believe in books. Let books become your slaves, not your masters.
10, Masuda Muneaki (the founder of Tsutaya Bookstore ) -
Business is based on various interests: with customers because of price, with suppliers because of trading conditions, and with employees because of wages And established, and shareholders are established due to dividends.
If you blindly cater to these stakeholders, sell goods to customers below cost, pay employees higher wages than their actual capabilities, purchase goods beyond reasonable trading conditions, and pay dividends to shareholders beyond their affordability, the company will soon go bankrupt.
Therefore, the only way is to plan out the value of customers who want to buy even if the price is slightly higher, and to build a company where employees are eager to work here regardless of salary. In order to gain the trust of suppliers and make them full of expectations for future business development, both parties can Only by conducting transactions with recognized supply conditions and striving to build a company with future value that shareholders are willing to invest even if they receive a small amount of dividends can the company make money, employees can grow, and customers can achieve common development.
// The capitalist euphemistically stated the fundamental source of profit margins.
11. Octavian (the founder of the Roman Empire) -
was obsessed with ancient Roman history for a while. Compared with Caesar, I preferred Octavian. Octavian learned many strategies of military conquest and political struggle from Caesar, and used them more skillfully.
For example, Caesar is not just the name Caesar, it corresponds to a set of populist political routines: taking care of the interests of veterans, caring about the suffering of the people, opening warehouses to distribute grain, and providing money for national entertainment.
For example, the loyalty of politicians does not require loyalty until death, but it requires a certain degree of stability and rationality. In other words, it’s okay to betray others, but pay attention to the number of times, and you must be able to do it conscientiously. Caesar never betrayed any of his own people, and Octavian only betrayed him twice, but strictly speaking, they are not counted twice, because others betrayed him first, and Octavian just happened to find an opportunity to send troops.
For example, when your strength is low, there is no need to be tough. You should be patient and restrained, practice your internal skills hard, and ensure that you rest and recuperate every day. When your opponent shows off his power on the table and makes a big mistake, you can overtake in a corner. It's like a long-term confrontation with Anthony .
// Corrupt officials need to be treacherous, honest officials need to be even more treacherous; scumbag men should learn PUA, and good women should also know some PUA to protect themselves - know the black and keep the white, and make grayscale decisions.
12, The sages of the Stoic school of thought -
- Don't be often heard complaining, even about yourself (Marcus)
- Don't be complacent just because you have made a little progress (Epictetus)
- Don't be addicted to Gluttony (Musonius)
- Do not speak more than you listen (Zeno)
- Do not run away from difficulties (Seneca)
- Do not show yourself off by your clothes and other possessions (Cato)
- Do not hide what you firmly believe (Arius) Didymus)
- Don’t agree to please (Agrippinus)
- Don’t think only about business (Marcus)
- Don’t leave until tomorrow what you can do today (Seneca)
- Don’t avoid those with whom you disagree (Seneca)
- Don't sleep for a day (Marcus)
- Don't neglect your friendship (Seneca)
- Don't think you can live forever (all)
// It should be written into the ideological and moral class of primary schools.
13, Jim Carrey (actor) -
I think everybody should get rich and famous, and do everything they ever dreamed of, so they can see that it's not the answer. And become famous, do everything they dream of, so that they will understand that this is not the solution to the problem. )
// I used to think that it was ridiculous for entrepreneurs to have a big ego and pursue the glory on the table, but in the end the project failed. On second thought, after experiencing ego-big moments and glorious peaks, and knowing that “this too shall pass”, only then can we clarify our true mission/values/code of conduct in our next venture, accurately delineate boundaries, and focus our vision. . So get famous, while you're young, and find what you really want.
14, Brian Dyson (President of Coca-Cola)——
"Imagine life as a game in which you are juggling some five balls in the air. You name them—work, family, health, friends and spirit … and you're keeping all of these in the air. You will soon understand that work is a rubber ball. If you drop it, it will bounce back. But the other four balls—family, health, friends and spirit—are made of glass. If you drop one of these, they will be irrevocably scuffed, marked, nicked, damaged or even shattered. They will never be the same."
(Imagine life is a game and you have to toss and catch five balls at the same time. The five balls are: work , family, health, friends, and spiritual life, but you can't let any of them drop. You'll soon find that work is a rubber ball, and if it falls, it bounces back, and the other four balls: Family, health, friends, and spiritual life are made of glass, and if you let any of these four balls drop, they will wear out, get damaged, or even shatter, and once dropped, they will never be the same again.)
// This part explains my journey in recent years from the "king of scrolling" to the "pioneer of anti-involution".
15, XDite ( programmer , entrepreneur, author) -
ORID Study/note-taking method:
- Objective What do you remember about what you learned today? (Objective interpretation)
- Reflective One sentence to describe today’s emotions (emotion mapping);
- Interpretive What did you learn today? What is the important realization? (Touch and inspire)
- Decisional Describe today's work in one sentence and what work you will continue tomorrow. (Follow-up)
// A good template for internal refinement and external output.
16, Bruce Lee (martial artist, philosopher, movie star) -
Bruce Lee's most famous sentence in Hollywood is "Be Water". When Bruce Lee was 17 years old, he was defeated by his opponent. His master at the time suggested that he take a break and reflect. When Bruce Lee was on a cruise in Hong Kong, he started punching the water and breathing out his breath on the water. The harder he punched, the more the water would disperse around him. He suddenly realized that a good martial artist should be like water. Water is invisible, you can't grab it, and you can't hit it with your fists. As soft and flexible as water, it clears your mind. Human beings should also be like water, formless and formless. Pour water into a cup and it becomes the shape of a cup; pour water into a bottle and it becomes the shape of a bottle; pour water into a teapot and it becomes the shape of a teapot. Water can flow quietly or rush violently. The greatest goodness is like water. Water benefits all things without dispute. (View Highlight)
// My cat happens to be named "Water".
17, Lee Chang-ho (Professional Go player) -
Lee Chang-ho is the world's top player in the Go world. He won the world championship at the age of 16. He is considered to be the contemporary player second only to Wu Qingyuan . At his peak, he swept China The chess player from Japan and South Korea, known as the "Stone Buddha", is a top-notch master in the Go world.
The biggest characteristic of Lee Chang-ho's chess playing, and also the most troublesome technique for his opponents, is that he never pursues "wonderful moves".
Instead, every move of chess only aims for a 51% winning rate, commonly known as "half-eye victory".
Usually, there are only 200-300 moves in a game of chess. Even if each move has only a little more than half the winning rate, it only takes more than 100 moves at most to guarantee victory. In other words, as long as each step is a little better than the opponent, it is enough to win.
Lee Chang-ho once told reporters: "I never pursue a master, nor do I think about defeating my opponent in one fell swoop."
// The so-called "there is no master". Whether it’s watching live card games or doing Internet product growth, these are the most awesome people I’ve ever met.
18, Tim Ferris (author, investor, podcast ) -
Tim made a decision in 2020: not to read any new books published in 2020. The reasons are:
- There is no limit to the sea of books but limited time. It is better to spend the limited time reading books that can stand the test of time.
- Avoid falling into the anxiety of FOMO. Many new things and new readings are only temporary conversation topics and will not help personal growth in the long run.
- Tim often receives a large number of new books, requesting him to write prefaces or reviews, and he does not have time to reply to them all. Simply set up a rule to reject all questions at the source.
// I was deeply touched, so I declined most of the private messages from the publishing house and Douban to donate books (the other party usually asked for "mark to read", "write a short review" and "rate four or five stars" as potential exchanges), and only gave few Partial endorsement. It can save three costs: time to read junk books, time to write short reviews (or excuses), and time to get rid of books.
19, Dai Yusen (Partner of ZhenFund, co-founder of Jumei Youpin ) -
What are good reading notes?
- Record the core arguments and their application forms. Imagine that you are going to explain the content of this book to your boss/subordinate immediately after reading it. What kind of content will you talk about in each chapter? Be sure to excerpt if necessary. The process of typing is a memory process, and the content you type down once will have a more profound impact.
- Record the core discussion logic, which can be expressed in a simple process.
- You can properly record the key arguments for reference in the future, but you don’t need to record the details. You only need to know the approximate examples used, and you can find them when the time comes.
- Record what you think "makes sense". This often resonates with my own experience and previous analysis. Write down the corresponding experiences and thoughts in your mind. Just use the popular form of storytelling.
- Record what you think is "problematic". There is no need to struggle with solving it at the beginning, just record the problem and study it later. But it will be very rewarding once these places are figured out.
Dai Yusen’s reading notes reference:
// Tsinghua /Stanford top student + venture capital boss. Learn from those who achieve great things.
20, Taleb (risk engineering professor, investor, writer) -
Taleb, the author of "Black Swan", mentioned a "barbell strategy": try to avoid investments with medium returns and should invest in Eliminate losses while maximizing profits - that is, extremely safe assets + high-risk, high-return assets.
The reason is that the world is composed of two parts:
-Mediocristan: When the sample size is large enough, any individual case will not have a significant impact on the whole. eg height, weight, car accidents, mortality, IQ, physical labor, etc.
- Mediocristan: Individuals have a disproportionate impact on the whole. eg wealth, income, urban population, company size, financial markets, and intellectual work, etc.
// Taleb's " anti-fragile " is the book that has the greatest impact on me in 2020.
21, Tang Nuo (writer, guest in the third season of "Thirteen Invitations") -
Tang Nuo wrote in Chapter 5 of "The Story of Reading" "What should I do if I am too busy and have no time to read? About reading time" To: "The biggest frustration in reading comes from our constant scrutiny of the 'input/output' of reading. Therefore, how to effectively loosen the tension between 'cultivation' and 'harvest' so that reading can be calm and peaceful. Waiting for unscheduled visits to understand the change has become the key to the continuation of reading. "How to loosen the tension and make the reading time more leisurely, Tang Nuo can be said to have taken a step back. It's not about getting up at 5 o'clock in the morning to read, or taking notes on reading frequently, but "doing only one thing in your life." If you chase two rabbits, you won’t get one. Focus on doing one thing and use it to transcend time. When you agree with this, all other methods are worth mentioning.
// In the past two years, I have understood that a synonym for the so-called "useless use" is "partial savings and round sums".
22, Liu Weipeng (former Microsoft Research Asia software development engineer, author of the best-selling book "Dark Time") -
seizes invariants. A large number of new technologies are actually just a layer of skin, and the supporting technologies behind them are actually things that have not changed in more than ten years. Underlying knowledge never goes out of style. Algorithmic data structures never go out of style. Basic programming theory will never be outdated. Good coding habits never go out of style. The ability to analyze and solve problems never goes out of style. Strong learning ability and strong thirst for knowledge will never go out of style. The way your brain thinks never goes out of style.
// I read this paragraph and went to catch up on Linux knowledge. My understanding of I/O helped me get started with cognitive science and neural network more quickly.
23, Alex Zhu (Founder of Musical.ly) -
Main lessons from failure:
- 1. If you want to build a new user-generated content platform or social network, then the content must be lightweight. Content creation and consumption needs to happen in seconds, not minutes.
- 2. Education is a bit contrary to human nature. If you look at how people use their phones, most people use them for communication and entertainment (playing games, using social media, or sending messages).
- 3. For a new entrepreneur, it is quite difficult to change human nature. It is better to go with human nature than to fight against it.
- 4. For a new social platform to grow rapidly, your early adopters must be young people. Especially American teenagers -- why? They have a lot of time and they are creative. They are already digital natives. If your product can attract a small group of these users, they will talk about it in school and on social media - you won't need to spend as much money promoting it. Promotion cost is zero.
// I read Zhang Xiaolong’s “The Product Concept Behind WeChat” over the weekend, and it’s the same story. Good product people do not have too clear secular moral constraints, conform to human nature, and make use of human nature.
24, Wang Huiwen ( Meituan co-founder, former executive director) -
Let’s see how Wang Huiwen learned about the retail industry:
To give an example of the retail industry, Lao Wang asked various convenience stores and The boss of a supermarket brand asked "What is more important, supply or demand in the retail industry?" All the bosses answered that supply is more important. Lao Wang believes that this answer does not match his business common sense, because in today's industrialized production environment, most products are Oversupply.
This involves a question: do these bosses really see it this way or do it this way? So I asked these bosses what things in your company must be done by yourself. The bosses unanimously answered that the location selection is all done by the boss himself. Yes, one boss even said that he chose the locations of thousands of stores in China himself, and location selection is a collection of needs. Although the bosses say that supply is important in words, their actions are very honest.
// "In your company, what can't be done by the boss himself?" It can be extended to "What combination of abilities of the boss has made this company's foundation?" Then it becomes an thinking model for analyzing a company or even an industry. .
25, Gunpei Yokoi (the father of Nintendo GBA) -
He has his own theory about consumer products, which is "horizontal thinking of withered technology": "During the product development period, researchers will always want to use The most advanced technology is used to make the best products. But I think that if you want to develop profitable products, using the most advanced technology is not a bonus but a deduction for the product that has matured and is even close to being eliminated. Thinking horizontally about technology and applying it to completely different fields can make it easier to create best-selling products. For example, in the next-generation console war, Nintendo never focused on performance, but used unique game fun to win (think Switch). The peripheral Labo is just a bunch of cardboard boxes with sensors added).
26, Masayoshi Son (Founder of Softbank) -
"It is a waste of effort to continue thinking about things that cannot be clearly understood in 10 seconds": When Masayoshi Son makes decisions, he always reaches a conclusion in an instant. However, sometimes he will temporarily shelve related matters because he is "unable to decide". The reason for "unable to decide" is that he does not have the information required for immediate decision-making at the time, or the negotiation is still ongoing and there is a need to continue the negotiation. There are countless things that operators need to make decisions on every day. If you still can't come to a conclusion after thinking for a long time, it's better not to come to a conclusion.
// Grayscale decision-making; think twice before withdrawing high-cost decisions, and make more decisions (not mindlessly) and review decisions that are low-cost.
27, Suzuki Toshifumi (Founder of 7-Eleven) -
Some business mottos:
- You can’t do work that impresses customers without breaking common sense
- The seller’s “reasonable” is the buyer’s “unreasonable”
- In the era of stagflation what is important is not turnover, but profit
- If you look at data without a sense of problem, the data will be meaningless
- People who think they are experts are prone to make mistakes in judgment
- Customers need to be able to persuade their choices My own reasons"
- Customers don't spend money because of the recession, but they want to spend money wisely
- The new demand is not in the store but outside the store
28, Picasso (artist) -
Picasso said: Art critics get together to talk about form, structure and meaning, while artists get together to discuss where to buy cheap turpentine .
// I have always believed that "first-rate people do things, second-rate people comment on what others do, and third-rate people comment on other people's comments." Now it can be simplified to the code word "turpentine".
29. Korekawa Ginzo (Japanese stock god) -
His five investment principles:
- 1. Don’t rely on people’s introduction to choose stocks, but choose after your own research;
- 2. You must be able to predict the economy in one or two years. Changes;
- 3. Every stock has its appropriate price. If the stock price exceeds its due level, do not chase it higher;
- 4. The stock price must ultimately be determined by its performance, and stocks that are forced to sell cannot be touched;
- 5. Unforeseen events can occur at any time, so it's important to remember that investing in stocks always carries risks.
// Looking at the recent Chinese concept stock , it can be said that it has encountered a black swan, but it is also a bubble that will inevitably collapse after accumulating for a period of time. After all, if it boils for a long time, it will naturally evaporate.
30, Peter Thiel ( Silicon Valley angel investor, author of " from 0 to 1") -
"On what important issues do you have different views from others?"
This is Peter Thiel A question that Er asked readers in the first paragraph of the first chapter of his book "From 0 to 1". He mentioned that he would ask such a question when interviewing candidates.
Obviously, there is no standard answer to this question. But there is a correct answer pattern: most people believe X, but the truth is the opposite of X. It is not easy to find such an answer. It requires very in-depth observation, thinking and insight, and the formation of one's own thinking and methodology. Most of the time, people will follow the crowd and it is difficult to be unique and correct.
31, Duan Yongping (founder of Xiaobawang, OPPO, vivo, investment philosopher) -
Duan Yongping said that people often call his office and say they want to introduce a project that "can make money quickly", but he ignores them. . Because making money quickly must also mean that the runway is short and the slopes are not long enough to really make big money.
// Long slopes have thin snow, short slopes have thin snow, long slopes have thick snow, and long slopes have thick blood. Corresponds to four types of people: fools, speculators, smart investors, and asshole speculators.
32, Lightory (co-founder of flomo, Newsboy, famous entrepreneurial philosopher) -
From pursuing scale, adjusting parameters to small things; from defaulting to financing, adjusting parameters to defaulting to self-supply; from being focused but urgent, adjusting parameters To the rotation of crops and leisurely.
// In the current market situation, entrepreneurs should copy Teacher Bai’s homework.
33, Shaonan Plidezus (co-founder of flomo, Newsboy, director of Product Meditations) -
If negative imagination is an inward exploration, allowing us to cherish what we have, then the rule of thirds of control allows us to avoid being influenced by the outside world. interfered by uncontrollable factors.
The three-part rule of control simply puts everything in this world into three categories: completely controllable by oneself, completely uncontrollable by oneself, and only partially controlled by oneself. What upsets us is often the third category of things over which we can only partially control. The advice of the Stoics, as the saying goes, is to "do your best and let fate" - for example, when you design a product, don't hope that everyone else will love it, but ask yourself if you have tried your best. , whether the research is solid and the design is reasonable, if you have a clear conscience, let time decide the rest.
In this way, we change the way we satisfy our desires - from changing the world around us to changing our own desires to obtain satisfaction.
constantly internalizes uncontrollable goals into controllable goals. In this way, by taking control in his own hands, he can carefully set internal rather than external goals, thereby avoiding a lot of frustration and disappointment.
