"China is the kingdom of wine". In ancient times, rice wine was called one of the oldest wines in the world. Nowadays, Chinese liquor is attracting much attention and is called one of the three largest distilled liquors in the world.
Liquor has developed to this day and has gradually become a "fashionable drink". It has a strong cultural heritage and extremely considerable future prospects.
Everything in the world has changed old and new things, and white wine is no exception. Some old-fashioned liquors in the last century are still standing in the wine circle, but some "old good wines" have once been popular all over the world, but now they have ended up being criticized. Let's take a look together.
foreign capital involvement - Quanxing Daqu
Quanxing Daqu is not unfamiliar with the older generation of wine friends. This wine was once judged as a "famous Chinese wine" by the people and more convincing authoritative institutions for its high quality. In the last century, due to its limited publicity channels, the title of " China Famous Liquor " was equivalent to having the best publicity advantage, and Quanxing Daqu was also popular all over the country with this title.
Quanxing Daqu originally focused on extremes, but after the country's economic development kept up with the times, it did not dare to stick to the inch of land in the low-end market, so it invested in the development of high-end products. During the development process, Quanxing Daqu discovered its " Shuijingfang " site by chance. Because Shuijingfang is an ancient cellar, Quanxing Daqu directly named its high-end product Shuijingfang.
Shuijingfang was sought after as soon as it was released. Its position in the wine circle once surpassed Moutai, but the good times did not last long. The overly famous Quanxing Daqu attracted foreign capital to invest. After continuous investment, foreign capital successfully divested Shuijingfang. However, Quanxing Daqu invested most of its resources in the development of Shuijingfang, and foreign investment undoubtedly gave it a blow. Now, when it comes to Quanxing Daqu, only the older generation knows that it is a "good wine".
poor management - Zhanggongjiu
Traditional Chinese liquor is mostly famous for its high intensity. The country has tried its best to develop low-alcohol wines, while Zhanggongjiu has become the founder of low-alcohol wines, and its popularity is well-known all over the world. In the wine circle at that time, there was a saying that "the east, south, west, north, and middle. Good wine is in the bow".
But the originator of low-alcohol wine with such high quality could not withstand the poor management of the winery. Zhanggong winery had a "family system" phenomenon at that time. The winery employees recommended their relatives to work in the winery, but those who truly understand wine and have talent cannot be entrusted with important tasks by the winery. Poor management within the winery caused the quality of Zhanggong wine to decline.
Although Zhang Gongjiu has returned to its former quality, it has gradually been forgotten due to the emergence of many white wine talents in future generations. Now when it comes to Zhang Gongjiu, perhaps only those who truly understand wine can remember this "old good wine".
Neither Quanxing Daqu nor Zhanggongjiu can escape the fate of being affected, let alone the high-quality wine that is not promoted now? These two wines are good wines that have been affected by various reasons.
Handong Master Wine
Handong Master Wine Treasure 10 This wine is quite famous. The brewer Zeng Chuanzheng followed Li Xingfa and learned Kunsha Sauce Flavor Wine for decades. The wine brewed by Li Xingfa must be familiar with everyone. Feitian Moutai was brewed by it. Zeng Chuanzheng has gained a specific understanding of the brewing of high-quality sauce-flavored wine under the influence of the brewing process of Moutai wine .
After he became a teacher, he began to devote himself to the brewing of sauce-flavored wine. He spent 20 years developing this Daqukunsha sauce-flavored wine Master Handong Liquor 10 with the mentality of brewing affordable and high-quality sauce-flavored wine. This wine confirms what Daqukunsha sauce-flavored wine is. Every drop is a treasure among the wine, but it is obviously a treasure but rarely promoted, resulting in very few people who know it.
Songhe Grain Liquor
Songhe Grain Liquor can be said to be a "famous Chinese wine", but it does not have the popularity of famous wines. However, looking at the evaluation of famous Chinese wines in the last century, Songhe Liangye became famous at the 5th wine review meeting. It was unbiased and just happened to be on the last bus of famous wines and successfully won the title of "No. 1" in the Henan liquor market.
Songhe Liangye, which seems to have such a name, thought that he could achieve unprecedented development like Mao, Wu and Luzhou, but the fact is not as good as others wish. In the 1990s, Shandong advertising wine and "three giants" came in full force. In addition, Songhe Grain is in a lack of publicity, which caused it to lose most of its market and was gradually forgotten over the long period of time. But today's Songhe Grain wine is as good as before, but fewer people understand it.
The temporary glory cannot guarantee the smooth sailing of the rest of your life. Whether it is "old good wine" or other high-quality wines, it will be replaced if you are not careful. This is the truth of the development of the times.
