Chinese liquor has a long history, but in the long-term development and changing circumstances, many liquor companies have experienced various ups and downs, with some building building building set up, some people entertaining guests, and some people leaving for empty buildings. Some have become dark horses in the market, some have lost their glory, and some have completely bid farewell to the stage of history.
On the liquor stage where flowers bloom today, there are more and more brands of liquor. Taking into account brand, history, evaluation and sales, what are the first, second and third-tier brands in the liquor market today?
first-tier brand
Guizhou: Moutai
Currently, in the liquor market, only Moutai and Wuliangye can be called first-tier brands. "The iron-clad Mao Wu and the third brother who flows through water." In each annual report, Moutai and Wuliangye are far ahead.
Liquor is like a world of martial arts, unpredictable. Nowadays, among many brands, Moutai is a leader and is known as the "national liquor". As the leader of sauce-flavored liquor , Moutai has driven the development of the entire sauce-flavored liquor market with its own strength.
Some people say "people who drink Moutai will not buy it, and those who buy Moutai will not drink it." Moutai liquor is a hard currency in the liquor market and a leader in investment and collection. It is naturally its unique charm to be able to occupy the top rank of liquor all year round.
Sichuan: Wuliangye
"Ten Thousand Years Old" Wuliangye, although not as good as Moutai, is still in a leading position in the fault. As the leader of the strong fragrance, Wuliangye is more "earth-like" than Moutai and is a benchmark for many brands in the industry.
If you want to give gifts, the most suitable choice besides Moutai is Wuliangye. The high national popularity and high recognition make it the first choice for many drinkers to give gifts.
So the question is, is it better to give a bottle of Moutai or two bottles of Wuliangye?
second-tier brand
Jiangsu: Yanghe
Yanghe is the representative of Jianghuai strong-flavored liquor, and it is also the veritable "famous liquor third" in the liquor market today. As the eight famous wines, Yanghe Daqu was on the verge of bankruptcy. Later, with its blue classic series and excellent advertising and marketing, it counterattacked and became the third place in the liquor industry since 2010.
However, compared with other famous wines, Yanghe has not had a good reputation. Excessive marketing has brought excellent performance to Yanghe and mixed reviews and reputation.
Shanxi: Fenjiu
Fenjiu is the most eye-catching existence in recent years except Maowu. In just a few years, it has successfully surpassed Luzhou Laojiao . The gap with Yanghe is getting smaller and smaller. The revival of the former "Fen Boss" is just around the corner.
Sichuan: Luzhou Laojiao, Jiannanchun , Langjiu
Luzhou Laojiao is the originator of strong-flavored liquor, and successfully ranked among the forefront of the industry with Guojiao 1573. Even though Luzhou Laojiao is now overtaken by Yanghe, Luzhou Laojiao's position in the high-end market has not been shaken. The super high-end ones include Chinese studies, national gifts, national flowers, national rhyme, etc., and the high-end ones include Guojiao 1573, Tenderness, Junya, Junya, etc., with excellent performance.
The former Jiannanchun was as famous as Maotai and Wuliangye, and was also known as " Mao Wujian ". Even today, Jiannanchun is the third most recognized famous wine by many wine lovers. Although Jian Nanchun is not as famous as before, Crystal Sword is still the representative of Conscience Wine.
Langjiu is a famous old brand of sauce wine. It has developed rapidly and its popularity has increased rapidly. It is a unique existence in sauce wine that distinguishes it from the Mao style.
Anhui: Gujing Gongjiu
Gujing Gongjiu was also ranked among the top three in the industry in the 1990s and was once the leader of Jianghuai famous wines. Now Gujing Gongjiu has also proposed the strategy of returning to the first echelon of famous wines.
Guizhou: Xijiu
Xijiu once developed rapidly on the back of the Maotai tree, but now it has left Moutai again, which is enough to show Xijiu's strength and ambition.
Shaanxi: Xifeng wine
Xifeng wine is a representative of the phoenix fragrance type. It was once a celebrity among famous wines. It was one of the four famous wines , but now it is a bit low-key.
Beijing: Niulanshan
Niulanshan takes the mass line, the brand is low, but it is well-known and cheap, and it is a representative of ration wine.
-tier brand
Sichuan: Shede, Shuijingfang , Fenggu, tan wine , Wenjun
" Sichuan wine best in the world". What Sichuan is most lacking is good wine. There are many brands of liquor. In addition to the first-tier Wuliangye, the second-tier ones include Luzhou Laojiao, Jiannanchun, Langjiu, and a number of well-known brands. Among them, , Shede and Shuijingfang are considered as the third-tier tops. Fenggu and Wenjun are old-fashioned Sichuan styles with strong fragrance and high regional popularity. Tan Liquor is the second largest soy sauce wine outside Jilang Liquor in Sichuan.
Guizhou: Guotai, Jinsha, Zhenjiu , Dongjiu , Diaoyutai
Chinese strong fragrance, and Chinese sauce fragrance Guizhou. Guizhou is the birthplace of Moutai, but the good sauce wines that were born here are not just Maotai. The popularity of sauce wines in recent years has allowed Guizhou's many sauce wine brands to expand and develop rapidly.
Hubei: Baiyunbian, Huanghelou, Rice Flower Fragrance
Hubei is relatively low-key in the history of Chinese liquor, but Hubei has many well-known liquors, and Baiyunbian's reputation has been resounding throughout the country. Huanghelou Wine is one of the seventeen famous wines, and the fragrance of rice flowers is even more famous in Hubei than in Baiyunbian.
Jiangsu: Jinshiyuan, Shuanggou, Tanggou
Jiangsu is a major liquor province on the southeast coast. People here are famous for their love to drink, and the liquor here is also famous. The strong fragrance of Jianghuai Jinshiyuan, Shuanggou and Tanggou are as popular as Yanghe in Jiangsu, Zhejiang, Shanghai and Anhui.
Anhui: Kouzijiao, Yingjia Gongjiu , Jinchengzi
There is a saying in the liquor industry: "If you don't enter Anhui in the east, you won't enter Sichuan in the west", and the influence of Anhui liquor even exceeds that of Jiangsu Province next door. In addition to the second-tier brand "Peony in Wine", Gujinggong, there is also the representative Kouzijiao of Jianxiang liquor, the pride Yingjiagong of Lu'an people, and the highly-known Jinse in the province.
Hunan: Jiuguijiu , Wuling wine, Xiangjiao
Hunan people are enthusiastic and wine is also enthusiastic, with mysterious fragrant white wine Jiuguijiu, which has grown rapidly from niche fragrant white wine. Wuling Wine is one of the seventeen famous wines in the old brand, and Xiangjiao has always been among the best in Hunan.
Hebei: Hengshui Laobaigan, Liu Lingzui , Congtai
Speaking of Hebei famous wines, many people's first reaction is Hengshui Laobaigan. Although it can only be considered a third-tier brand, it is well-known as Niulanshan. Liu Ling drunk has a long history, and many people want to taste "Liu Ling's drunk".
Henan: Yangshao , Baofeng, Songhe Grain Liquor
Henan does not lack good wine, but the biggest problem is that liquor is difficult to go all over the country and has a high regional popularity, but there are few national famous wines, among which Yangshao, Baofeng and Songhe Grain Liquor are relatively well-developed among Henan wines.
Shandong: Jingzhi , Yunmen Aging, Guojing
Shandong people drink wine, and are famous throughout the country. In addition to Jingzhi, the representative of sesame flavor, Shandong liquor also has the Beipai sauce-flavored liquor Yunmen Aged and Gaoqing County signature Guojing.
Jiangxi: Site, Lidu Sorghum
Jiangxi's first reaction to most people is to "low-key". Jiangxi's white wine is also low-key. Speaking of Jiangxi wine, many people will think of Site wine , and the representative of special flavor liquor . In addition, there is also an old brand in Jiangxi - Li Du Sorghum.
Guangxi: Guilin Sanhua , Danquan
Guilin Sanbao, one of which is Sanhua Wine . When you go to Guangxi, of course, you need to taste this rice fragrance representative - Sanhua Wine. Danquan is a rookie in sauce wine. Although it started late, it has developed rapidly and has now become a well-known existence in sauce wine brands.
Xinjiang: Yilite
Yilite wine is a natural synonym and a representative of Xinjiang liquor. It is a high-quality liquor with a strong fragrance and has a widespread praise from consumers. The wine has a strong aroma and a mellow taste.
Heilongjiang: Beidagar
Beidagar is not only a famous granary, but also a representative of Northeast liquor , a specialty of Heilongjiang Province, and one of the best in the northern sauce-flavored liquor.
Shanxi: Fenyangwang
The most famous wine in Shanxi in the country is Fenjiu, and Fenyangwang is not less famous in the province than Fenjiu. Fenyangwang's elegant Fenjiu has created a new category of refreshing and fragrant white wine .
Guangdong: Jiujiang Double Steam, Yubing Shao
Guangdong famous wine, the first thing that comes to mind is Jiujiang Double Steam and Yubing Shao. Jiujiang Double Steam is the number one selling in in South China. Yubing Shao is the "boss" of soybean-flavored white wine.
Qinghai: Tianyoude Barley Wine
The most famous in Qinghai is Tianyoude Barley Wine, which is a product of local folk culture and has both high sales and popularity.
Inner Mongolia: Hetaowang
Hetao wine is the only reception wine designated in Inner Mongolia. It has a profound brand strength and high brand value.