Jiangsu Yanghe can be said to be the overlord of the wine table in recent years. You can’t tell what’s good about it, but you can’t tell what’s bad about it . With the "soft, elegant, delicate and mellow" sales volume of Jianghuai strong-flavor liquor, it has been ranked among the top five liquors in the country.
Compare the top liquor sales, and you will understand how terrifying the sales of Yanghe are.
first place: Kweichow Moutai in 2020, with an estimated total operating income of about 97.7 billion yuan;
second place: Wuliangye in 2020, with an estimated annual operating income of about 57.2 billion yuan;
third place: 2020 Yanghe Liquor Industry, the estimated annual operating income is about 21.125 billion;
fourth place: 2020 Luzhou Laojiao , the estimated annual operating income is about 16.7 billion;
Yanghe closely follows Moutai and Wuliangye, ranking third in the country . replaced and Jiannanchun became the new leader in liquor. But this wine has received a cold reception in Jiangsu. Generally, Yanghe wine is not seen on the wine tables of Jiangsu people?
The main reason is that Yanghe focuses on the mid-range market. The price of is in the range of 200--500. People in Jiangsu are affluent. Using Yanghe on the wine table seems a bit unoriginal. Using Yanghe on the high-end wine table seems a bit unqualified. Using Yanghe on the ordinary wine table feels a bit expensive. For three reasons, Jiangsu people generally consider other wines on their wine tables, such as the following ones, which are unexpected.
This is the "strange look" of Jiangsu wine table. The locals do not drink Yanghe, but they like these 4 types. Have you tried it?
① Feitian Moutai
Feitian Moutai has always occupied the high-end wine table . When it is necessary to receive high-level guests, Feitian is always the first choice, and Jiangsu people are no exception. After all, the price, quality and brand value of Feitian Moutai are there and there is no substitute. Products, M9 of Yanghe Dream Blue is the most expensive one in the Yanghe series, priced at 2,029 yuan/bottle. But in the high-end wine table, his brand value is obviously not worthy of his price. If Feitian Moutai is a few hundred yuan more expensive than him, I would still choose Feitian.
② Yuande imitation Taiwan wine
Yuande wine is a 53-degree sauce-flavor liquor produced in Kweichow Moutai Town . The king of fragrance value for money.
As the saying goes "There is no sauce flavor under 100 yuan" This is true. The process of sauce-flavor liquor is complicated and the raw materials are very expensive. The cost is forty or fifty yuan per bottle, plus other expenses, the sauce is more than one hundred yuan. The fragrant wine is simply a reasonable price. The taste of Yuande is 90% replica of Moutai. Jiangsu people often use it in daily gatherings. The price and quality are much better than Yanghe at the same price.
③ Xijiu
Speaking of Xijiu, it can be said to be "iron-hearted", Moutai 's former rival, and today's brother. Xijiu is also called " the gentleman in wine". The wine has an elegant and gentle taste, different from the explosive taste of Moutai. In a coincidental place, Jiangsu people choose Xijiu as the wine of choice for mid-to-high-end wine tables. This wine has a very good reputation in Jiangsu and Zhejiang areas, and its packaging is elegant and exquisite, with a sense of beauty.
④ Langjiu
Langjiu is a strong-flavor, sauce-flavored, and mixed-flavor liquor from Sichuan. The market response for both the strong-flavor and sauce-flavored liquors is very good. Langjiu is produced in Erlang Town, , by the Chishui River. The production environment is almost the same as that of Maotai. No matter what kind of wine is produced, it can be done well. The mid-range liquor " Honghualang " and " Qinghualang " launched by Langjiu in recent years are deeply loved by Jiangsu people and appear At all major wedding banquets and celebration banquets.
"The Siberian tiger, the northwest wolf, can't drink the little sheep of Jiangsu", Jiangsu Although Wu Nong's soft words are gentle, his character is soft on the outside and strong on the inside. Drinking is not a problem, whether it is Yanghe or other wines, the people Everyone has the power to choose at will.
Where are you from? What kind of wine do you like to drink? Please leave a message in the comment area.
