Source | Southern Metropolis Daily Recently, three brands of ZARA parent company Inditex Group, Bershka, Pull&Bear and Stradivarius, each announced in their Tmall flagship store that from July 31, 2022, the online store will stop selling brand series products. Brand Online The cu

Source | Southern Metropolis Daily

Recently, ZARA parent company Inditex Group 's three brands Bershka, Pull & Bear and Stradivarius each announced in their Tmall flagship store that from July 31, 2022, the online store will stop selling the brands. Series products, brand online customer service and brand customer service hotline will be extended to August 31.

reporter inquired about the store qualifications and learned that these three Tmall flagship stores were all established by Ates E-Commerce (Shanghai) Co., Ltd. on June 28, 2012, with a registered capital of 2.1 million euros.

Just at the beginning of last year, these three brands announced the complete closure of offline stores in China and only retained online channels. All store closings were completed at the end of last year.

In addition to Inditex, H&M has also closed a large number of stores in China in the past year. H&M's 2021 financial report shows that at the end of the fourth quarter of 2021, H&M has only 445 stores in China. In the fourth quarter, 4 new stores were opened and 31 stores were closed in China; the number of stores closed in China in 2021 will reach 60.