As the "ceiling" of the Chinese liquor industry, Moutai has always been popular among consumers and has always been in a difficult situation on major platforms.
The Feitian Moutai we are most familiar with is priced at 1499, but the actual transaction price is far more than that.
Most people’s understanding of Moutai is actually stuck on Feitian Moutai, but in fact, Feitian Moutai is just an entry-level liquor in the Moutai series, that is, Pumao . The liquor in this level includes five-star Moutai , zodiac Moutai , etc.
Careful drinkers will find that Feitian Moutai alone is not only 53 degrees, but also 43 degrees and 38 degrees (now discontinued production). However, compared with that, the price of 43 degrees is far lower than 53 degrees. Why is this?
First of all, we need to be clear that whether it is a 53-degree Moutai or a 43-degree Moutai, the main process of is the same, so the brewed raw slurry 6 degrees is basically around 53 degrees. To get a 43-degree Moutai, you need to plus slurry reduction .
So since the process and raw materials are the same, why is the price of 53-degree Moutai far higher than that of 43-degree Moutai?
1. Different added value
Liquor circle There has always been a saying about Moutai: "People who buy don't drink, and those who drink don't buy ". In fact, what is talking about is Moutai's additional attributes - gifts or collections, and Moutai with 43 degrees is indeed much inferior in these two points.
First of all, it is to give gifts. The recognition of 43-degree Moutai is lower than 53-degree Moutai, so it cannot achieve the expected effect when giving gifts; secondly, it is to collect, which is also one of the important reasons why 43-degree Moutai is low in value.
Wine lovers have roughly two purposes for collecting wine. One is to appreciate , and the other is to drink by themselves for , but no matter which one is, they need to collect high wine .
This is because over time, the alcohol, acid, esters, , etc. in the wine will continue to undergo oxidation, esterification of , etc., making the wine body softer and the aroma fuller, which is what we often call " the more it gets fragrant ".
But this reaction usually only occurs in high-alcohol, because high-alcohol alcohol content is higher and the aromatic substances are also more, because when the alcohol content is too low, this type of substance will gradually decompose, causing the body quality of to deteriorate .
Therefore, low-alcohol wine is not suitable for long-term storage, and even Moutai is no exception, so the collection value will be greatly reduced.
2. Different tastes
Although the two use the same process and raw materials, the taste of 43 degrees is significantly worse than 53 degrees, which itself is caused by the degrees.
Through the " Lan's Chemistry Manual ", we can find that when the alcohol content is 53 degrees, the combination of alcohol molecules and water molecules is the closest to , which gives 53 degrees Moutai 2 great advantages.
First, the taste is more firmer , the glue feels more obvious in the wine body, and the fragrance is more richer and perfect .
The above said that we mentioned the 43-degree Moutai, which is caused by adding slurry and reducing the degree of slurry. Although slurry is not simply adding water to , and there are many complicated processes, it will definitely lead to the loss of in the flavor substance , which needs to be compensated by by .
However, there will be a certain gap between the fragrance substances that are made up for and the fragrance substances themselves, so the taste of 53 degrees Flying is significantly better than that of 43 degrees Flyinging.
Of course, this degree advantage is not only on Feitian Moutai, but many other 53-degree wines also have this advantage, just like the food wine of many Guizhou wine lovers - Mutai Houdao Wine .
It also uses the same brewing process and raw materials as Moutai. It is a standard 53-degree Daqukunsha Sauce Wine .The mixer is . Teacher Feng Xiaoning is a disciple of . The wine he brought out is closer to the style of . It has a good reputation in the local area.
Its good reputation is not only related to the quality of the wine, but also has a lot to do with its physical feeling after drinking.
. Such a good feeling after drinking comes from the 5-year-old Chen Fang and Mr. Feng’s control over acid and fat balance . On the other hand, it is the 53-degree innate advantage .
Because the bond between alcohol molecules and water molecules of this degree is very close, after entering the human body, the binding molecules of alcohol and water will be excreted from the body with urine;
However, due to the lack of bonding between the two, low-alcohol wine will have many free alcohol molecules . These alcohol molecules will be absorbed by the body and then metabolized, and the speed of sobering up will be slower.
I believe that when you see this, you will understand why the price difference between the 53-degree flying sky and the 43-degree flying sky is so big. In fact, if you really buy and drink immediately and have not very high requirements for the quality of the wine, it is also very suitable to choose 43-degree Feitian Moutai.
