School of Science, Zhejiang Sci-Tech University "Youth Jin March" Practice Group
"Alpine wild rice is white, tender, fragrant and delicious. Qianlu shredded taro is soft, waxy and delicious, crispy and crunchy. Scan the QR code to place an order, and the delicious food will be delivered to your doorstep. "Recently, in Jinyun, Lishui, the "hometown of water bamboo shoots in China", students from Zhejiang Science and Technology University transformed into online anchors and introduced to the audience special agricultural products such as high mountain water bamboo shoots, peach gum, and taro shreds through the lens.
In midsummer, July, the wild rice harvest season is ushered in again. Affected by factors such as the epidemic, logistics and weather, the sales volume of water bamboo shoots in Qianlu Township, , has dropped significantly this year. The price of water bamboo shoots has fallen again and again. Nearly 50% of water bamboo farmers are facing losses. In order to solve the problem of slow sales of wild rice in Qianlu, promote "Qianlu Mountain Pure" specialty agricultural products, and help Qianlu people achieve common prosperity, members of the "Youth and Innocence Jin March" social practice group of Zhejiang Science and Technology University joined forces with the Qianlu Township People's Government and Lulong Fruit and vegetable cooperatives, leveraging the Internet live broadcast platform, have given "cloud wings" to specialty agricultural products and opened up new channels for online sales.
Before the live broadcast, the young anchors visited wild rice fields, Lulong Fruit and Vegetable Cooperation Station and other places, observed the origin and production factory of "Qianlu Shanchun" ecological agricultural products, and learned how to harvest wild rice and make taro shreds, and received a class of practical information Full of labor education classes.
"In the "Caomu Bian" of Yuan Dynasty "Xiandu Zhi", it is recorded that " wild rice root ", wild rice is wild rice." Facing the camera, members of the practice group introduced the "past and present life" of wild rice to the audience, and Popularize the nutritional value and consumption methods of agricultural products such as wild rice, peach gum, and taro shreds.
"Heat the pot, add the chopped wild rice, add some minced garlic, simmer in oil for half a minute, add some light soy sauce, and the juicy braised wild rice is ready." Members of the practice group also introduced the taste of wild rice to the audience. The production method, "I really want to eat it", "I want to buy it", "I'm so greedy" and other messages flooded the screen, pushing the atmosphere in the live broadcast room to a climax. Netizens placed orders one after another, and more than 500 kilograms of agricultural products were sold out.
This live broadcast of agricultural assistance not only promotes Qianlu's special agricultural products through the online platform, but also allows more netizens to learn about Qianlu Jinyun Qianlu, the "Hometown of Wild Rice Rice in China". At present, the live broadcast economy with strong development momentum has opened up new channels for the upgrading of rural industries and the accurate provision of products and services. Members of the
"Youth Jin March" practice group took advantage of the Internet and talent advantages to unlock "new means" of live broadcasting to help farmers and start a "new way" to help share wealth. Through on-site research, participation in labor, and live broadcasts of agricultural assistance, the paper is written on the earth and youth blooms in the fields and hills, injecting youthful vitality and contributing youthful power to support the "two firsts" and promote common prosperity.
This article is an original work of Qianjiang Evening News. Reprinting, copying, excerpting, adapting and disseminating on the Internet and other copyright uses of the work without permission are prohibited. Otherwise, this newspaper will pursue the legal liability of the infringer through judicial channels.
