Book awarding ceremony for "The Adventures of Chang Xiaoxing". Photo courtesy of Changxing County Culture, Radio, Television, Tourism and Sports Bureau (Cultural Relics Bureau)
China News Service Huzhou July 3 (Reporter Wang Titi) On July 3, the cultural tourism cartoon IP image of Changxing, Huzhou, Zhejiang was "Chang Xiaoxing" The travel picture book "The Adventures of Chang Xiaoxing" with the protagonist as the protagonist was released in Changxing, Huzhou.
On the day of
, teachers and students from seven regions in China, Japan and South Korea read this picture book together "on the cloud" to promote Changxing's customs and customs and spread the good voice of China.
Changxing is located in Huzhou, the birthplace of the concept of " Green waters and lush mountains are mountains of gold and silver". It is located in the center of the Yangtze River Delta and is known as the Pearl of Taihu Lake, a land of plenty, and Southeast Wang County. The local area not only has historical and cultural monuments such as the Tang Tribute Tea House, the Forbidden City of Emperor Chenwu, and the former sites of the New Fourth Army Jiangsu and Zhejiang Military Region, but also the Golden Nails, ancient ginkgo and alligator, which are known as "ancient ecological wonders."
Chang Xiaoxing Painting Competition Award Ceremony. Photo courtesy of Changxing County Culture, Radio, Television, Tourism and Sports Bureau (Cultural Relics Bureau)
In order to enhance the cultural tourism brand image, in December 2021, Changxing County Culture, Radio, Television, Tourism and Sports Bureau (Cultural Relics Bureau) and Changxing County Education Bureau jointly launched the "Chang Xiaoxing "Adventures" painting competition invites students from primary and secondary schools in Changxing County to create paintings with the "Chang Xiaoxing" family as the protagonists.
's works require the children's perspective to show the food, beautiful scenery, beautiful accommodation, public cultural venues, intangible cultural heritage, legends and stories around them. After three months of collection, more than 800 works were finally selected for selection. The organizer selected several pictures and compiled a picture book "The Adventures of Chang Xiaoxing".
A painting depicts the scenery, style, customs, scenery, flavor and style of Changxing. Opening the picture book, you can see the "Chang Xiaoxing" family "checking in" at the Dragon's Dream Animal World and Badujie Scenic Area in Changxing, watching the intangible cultural heritage Baiyelong at the Changxing Cultural Center, and in the Datang Gong Tea Garden. Demonstrated the picking and production of purple bamboo shoot tea , and tasted Changxing dry pickled noodles, Lincheng chicken soup, Xianshan Lake fish head soup and other specialties.
"Three Kingdoms and Seven Places Read "The Adventures of Chang Xiaoxing" event poster. Photo courtesy of Changxing County Culture, Radio, Television, Tourism and Sports Bureau (Cultural Relics Bureau)
As the organizer, the relevant person in charge of Changxing County Culture, Radio, Television, Tourism and Sports Bureau (Cultural Relics Bureau) expressed the hope to "grow Xiaoxing" through the interesting and lovely Changxing cultural tourism IP , let more people know about Changxing, visit Changxing, visit Changxing, and fall in love with Changxing.
It is worth mentioning that the organizers also invited teachers and students from Hangzhou, Zhejiang, Lishui, Zhejiang, Wenchuan, Sichuan, Kawagoe City, Japan, and Jeju Island, South Korea to read picture books together, using culture and tourism as a link to tell Chinese stories and spread China well. The sound made "Chang Xiaoxing" break out of the circle.
After Zheng Xinying, a third-year student at Pengya Primary School in Hangzhou, read the picture book, her first impression was that "Changxing is particularly beautiful." Her mouth watered when she thought of the special delicacies, and the tourist attractions are very desirable.
Zhang Shiran, a student at Hangzhou Yuhai Foreign Language School, said that after reading the picture book, she was full of curiosity about Changxing. She can’t wait to go to Changxing during the summer vacation to experience the delicious food and beauty there.
Also curious about Changxing are Korean students. On the same day, in a school in South Korea, students read the picture book with their teacher and asked directly, "Teacher, can we travel to China together?" On the same day of the
event, the "Three Kingdoms and Seven Places Read "The Adventures of Chang Xiaoxing" event" Publish as video. According to reports, in the future, Changxing will also donate 5,000 picture books to reading spaces in many places in Zhejiang to share the cultural and tourism world of Changxing with more children. China News Service Zhejiang Branch's WeChat public account "Wen Yijun" will also launch a free picture book reading event, sending 100 picture book gifts from Changxing to children in Hangzhou. (End)
