Although Toyota is making very slow in the new energy vehicle market, in the field of fuel vehicles, we have to admit that it does have capabilities that other car companies cannot achieve. Take the model layout as an example. In January this year, Toyota, North and South, launch

Although Toyota is making very slow in the new energy vehicle market, in the field of fuel vehicles, we have to admit that it does have capabilities that other car companies cannot achieve.

Take the model layout as an example. In January this year, Toyota, North and South, launched two new compact SUVs respectively. Among them, GAC Toyota's one is called Fenglanda, while FAW Toyota's one is named Corolla Ruifang.

American version of Corolla Cross

Japanese local version of Corolla Cross

Speaking of these two models, there are actually models that can be traced in the overseas market and are also sister cars for each other. Specifically, Corolla Ruifang is the American version of Corolla Cross model introduced by FAW Toyota, while Fenglanda is the Japanese version of Corolla Cross model introduced by GAC Toyota. So judging from the identities of these two cars, they are also what we commonly call "global models".

Now, with Toyota's new "Temini" model, which has been sold in China for more than half a year, the sales performance of the two car terminals is also rising. And this seems to indirectly prove that must be Toyota if it is best to understand Chinese people.

Through sales data trend statistics, we learned that the sales volume of Corolla Rui in July was 9,807 units, reaching the highest sales value since its launch this year. In addition, from January to July this year, the cumulative sales of FAW Toyota Corolla Ruifang also reached 33,364 units.

At the same time, GAC Toyota's Fenglanda achieved sales report card of 9,139 new cars in July, ranking in the July SUV sales list, after the Corolla sharp release. The highest monthly sales volume since its launch is 9,655 units obtained in June. Since its launch this year, the cumulative sales volume has reached 40,841 units, and the overall sales momentum is also becoming hot.

Then many friends may ask: Why has the two new models, Corolla Ruifang and Fenglanda, and their performance in the sales side continues to rise? (The total sales of 74,000 vehicles from January to July this year) In my opinion, the reason for the hot sales of these two cars is nothing more than these factors.

First of all, the prices of Corolla Ruifang and Fenglanda are not expensive, among which the Corolla Ruifang guide price is 129,800-169,800 yuan, and the Fenglanda guide price is 125,800-169,800 yuan. At such a price, you can buy a compact SUV produced by the Toyota brand and it is a standard 2.0L engine, which will undoubtedly make many people happy to pay. Therefore, the sales of Corolla Ruifang and Fenglanda have continued to rise.

Secondly, the appearance of Corolla Ruifang and Fenglanda are both harmless types of humans and animals. We all know that ordinary people actually value the appearance of the vehicle when buying a car. On the one hand, the atmospheric appearance of the car determines the owner's taste, and on the other hand, the appearance of the vehicle looks good and it feels more comfortable to look at. Corolla Ruifang and Fenglanda belong to this type of car. They look quite exquisite and the overall size is not small, so it is obviously the type of car that most people like when they see it.

Finally, the interior space performance of Corolla Ruifang and Fenglanda can also meet the needs of household use well. The wheelbases of both cars are 2640mm, which does not look very large. However, because it has a high head space, after actually sitting in the back row of these two cars, you will feel that they are better than both mainstream opponents in the same level, which is obviously considered Toyota's car manufacturing Be careful.

In addition, the rear seat backs of both cars can be adjusted 6 degrees, which is also a relatively flattering design. In addition, both cars are equipped with 8 airbags as standard, so they are indeed very kind in the joint venture brand compact SUV market that starts more than 120,000 yuan.

In short, those who bought Toyota Corolla Ruifang and Fenglanda may not have been going for these two cars at the beginning.Maybe I went to buy , Leiling, or Corolla, but accidentally found that there was a forward Landa or Corolla sharp-seller next to me. After several understandings, I found that these two cars are not much different from Corolla and Leyrin in terms of price, but also have harmless appearance. In addition, the standard interior space, good configuration and just came with it. The 2.0L displacement for household use naturally has entered the eyes of many consumers who have entered Toyota 4S stores.

Finally, what do you think the two Corolla Ruifang and Fenglanda models under North and South Toyota rely on to achieve sales increase step by step? Is it because of the low price, 2.0L power, the Toyota brand as endorsement, or some other reason? Leave a message in the comment area and let’s talk about it together. (Text/Youshi Auto Dazhuo)

Note: The pictures are from the Internet, and the rights belong to the original author. Thank you! This article only represents the author's personal views and does not represent the position of USIC Auto.