Jiupai News Commentator Wen Hedao
Recently, three departments jointly issued a document, pushing information on the pop-up window. The garbage pop-up window that can't be closed can't be closed. Are you going to say goodbye this time?
Starting from September 30, 2022, the " Internet pop-up information push service management regulations " jointly issued by National Cyberspace Affairs Office, the Ministry of Industry and Information Technology and the State Administration for Market Regulation will be implemented. The scope of the rectification this time covers operating systems, application software, websites, etc. Through these information push services provided to Internet users in the form of pop-up message windows, all belong to the standardized "Internet pop-up information push services".
I have to say that the majority of Internet surfers have been popping up for a long time. The existence of this thing can be said to be a kind of electronic psoriasis. Its appearance was unexpected, its area was overwhelming, and its content was simply visually contaminated. When you have to pinch your nose and frown and drop it, there is a high probability that this pop-up window will be Opened. Some bad manufacturers use visual misleading effects to set the buttons that can really close pop-up windows to extremely conceal, and then induce you to click the fake close button in the screen... This kind of annoying traps is not only countless, but also It's also hard to defend.
For adults who are mentally sound and understand various scams, the experience of being harassed by pop-ups is like being bitten by a mosquito and flies. Although it is annoying, you can just lift your hands a few more times to drive them away. However, for many minors who still lack the ability to distinguish, there is a second trap hidden in the pop-up trap.
After using bold and straightforward visual impact to retain visitors who accidentally entered it, pop-ups often lead to sensational yellow "news", shoddy krypton gold web games, vulgar chat live broadcasts, and even passing through layers The layer jumps to real gambling websites and pornographic websites. And this is the most dangerous part - in fact, it is also the management of pop-up advertising. . . . . . .
Online information push service providers can make money by advertising, but they can't make money from any origin. The state cracks down on illegal pop-ups and bad pop-ups, and will not completely disappear in the form of advertising, but at least, advertising should also have basic industry self-discipline. Relevant online information push service providers have the responsibility to promote the core socialist values of , adhere to the correct political direction, public opinion orientation and value orientation, and maintain a clear and clear cyberspace.
information content is similar to the important "products" provided by relevant network information push service providers, and the push frequency can be compared to "product regular transaction volume". As the main body of information content management, the service providers behind operating systems, application software, websites, etc. should firmly control the production quality of important "products" and maintain the reputation of "products", so that they can operate for a long time.
However, some service providers have lost their constraints on themselves under the influence of interests and have vained their social responsibilities. The content and frequency of some pop-up windows will be repeatedly "out of control": illegally pushing news information, maliciously hyping entertainment gossip, and inducing User clicks to implement traffic fraud, too many push frequency and excessive... How to control the production quality of information content? Establish and improve the information content review system, establish and improve the protection system for minors, and scientifically set the proportion of push content... These are the answers given by the "Regulations on the Management of Internet Pop-up Information Push Services".
is less than a month away, and the relevant regulations will be truly implemented. What is the Internet environment at that time and whether it will allow everyone to have a refreshing experience while "surfing", is exciting. At least this time, the pop-up window that is not interested should be closed smoothly.
Jiupaews.com
【Source: Jiupai News】
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