Communication History Serialization 190- Huawei Ren Zhengfei and coffee
Ren Zhengfei mentioned the topics of coffee, coffee shops and coffee culture many times in public conversations, and directly integrated coffee and coffee culture into his own management methods and management philosophy.
- Ren Zhengfei's series of discussions on "a cup of coffee absorbs cosmic energy".
- Ren Zhengfei attaches importance to coffee elements in Huawei's working environment.
- Ren Zhengfei directly encouraged and called on Huawei scientists to go out to drink coffee more.
- Ren Zhengfei was interviewed and chatted internally by overseas reporters, and repeatedly said: will open a coffee shop after retirement
Early May 2013: Ren Zhengfei was interviewed by the media on New Zealand
- When asked why Huawei successfully surpassed its opponents and became the world's communications manufacturing industry leader, Ren Zhengfei answered four words: " does not drink coffee ".
- When asked if the next person who fell down would be Huawei, Ren Zhengfei's answer was: " When Huawei cadres were drinking coffee on the beautiful lawn of the headquarters, listening to the PPT report, and enjoying the beautiful scenery around them, the next person who fell down must be Huawei! "
Ren Zhengfei once said: " Apart from drinking less coffee and working more than others, we actually have no advantages over others. "
April 23, 2014: Ren Zhengfei's speech at a symposium with Shangyan experts, titled "A cup of coffee absorbs the energy of the universe" :
- " I'm here to have a cup of coffee today. "
- " A cup of coffee absorbs the energy of the universe, you fellows Why can't the technical ideas of (internal academicians of Huawei) be spread to future "seeds" such as doctors and quasi-doctors? Why can't you drink coffee with masters now? Drinking coffee can be reimbursed. Don't be afraid to cultivate it in vain. If you don't come to Huawei, he will always serve humans, right?
- input energy into the "seed" stage, so that a huge group of thoughts can be formed. Just like a stone thrown into water and causes waves, it's like a stone that causes waves. , one wave after another, you can make 5 such friends, and one person with hundreds of fans, and you will know how many people it has affected once you calculate. Communication is also improving ourselves, because we really can't figure out what the future will be. "
- " Huawei company 's circle is still too small. You fellows don't go out to drink coffee, they only stay in earthen , guarding the bunker In the end, you scientists are locked down. How do you navigate in the fortress of the Shanghai Institute of Research Institute? Go to open? How do you check in when you discover a new continent? How do you check in when you sink to the bottom of the sea? There are 3.5 million ships under the sea from Europe to Asia. How do you check in if you sink to the bottom of the sea? Therefore, our management must be open. "
- " I said at the cadre conference, "opposing senior backbones to suffer Do it’, you should attend more industry meetings and talk to industry people; ‘A cup of coffee absorbs cosmic energy’, dare to drink coffee with world celebrities, listen to other people’s ideas, and will inspire us to avoid detours. ”
May 9, 2016: was interviewed by Xinhua News Agency reporters, Ren Zhengfei said: "Even if there is ' black swan ', it will fly in our coffee cup. We can transform the "black swan" into the "white swan" in time. Our inner mental atmosphere is very open and free, and the ‘black swan’ will only appear in our coffee cups, not outside. We have gathered the world's major technological trends here.”
August 16, 2017: Ren Zhengfei issued the presidential office email: " Ren Zhengfei and four brothers in Iceland "
October 4-6, 2017: in Canada, Ren Zhengfei "A cup of coffee absorbs cosmic energy, a bucket of paste Bonding the world wisdom》:
December 11, 2017: in Cameroon , Ren Zhengfei "What is "a cup of coffee to absorb positive energy in the universe"" :
- "A cup of coffee to absorb cosmic energy is not what is the magical effect of caffeine . Instead, we use some Western habits to express openness, communication and exchange. The general customer relationship you have, the plan discussion before bidding, the review after delivery, the whispering in the dining room... I all think that it is communicating, absorbing external energy, and optimizing yourself. Form is not important, what is important is the spiritual divine communication. A café is just a place of communication. It is an opportunity and place for communication at any time and anywhere. Don’t understand the form in a narrow way. "
- " France's Flower God Cafe is a place for exchanges for literati and writers over the past few hundred years; Moroccan Cafe is a place for exchanges between spies from various countries during World War II . Isn't there "North African Spy Shadow"? Laoshe Teahouse , Chengdu Kuanzhai Alley... is to absorb people to communicate with others with taste. If you can’t make an appointment, the cafe is an encounter that can passively get opportunities, not just academics. "
- The most exciting thing about this is the last sentence of the speech: " Without coffee, it is better than coffee. ”
2018: Huawei full connection conference, Huawei and Luckin Coffee jointly launched the use of AI technology, allowing the audience to order coffee by making love gestures in front of the device.
6 6-17, 2019: "With Ren Zhengfei's Coffee Dialogue" Issue 1 - Ren Zhengfei and two American thinkers Nicholas Negroponte , George Gilder September 26, 2019: "Coffee Dialogue with Ren Zhengfei" Issue 2 - Ren Zhengfei and Jerry Kaplan, a famous American computer scientist Kaplan and Peter Cochrane, a Fellow of the Royal Academy of Engineering, November 6, 2019: "Coffee Dialogue with Ren Zhengfei" Issue 3 -Ren Zhengfei and former UN Security Council Chairman and founding dean of Lee Kuan Yew School of Public Policy, National University of Singapore; Detlef, the father of the spirit of smart factory industry 4.0 and professor of production automation in Germany Zuehlke 2020: Huawei opened a Huawei smart life museum in China, and the cafe also introduced AR technology to provide consumers in the store with a dream scene of drinking coffee under the stars to experience the "future" brought by the intelligent linkage between products. Huawei has tried to use coffee as a medium for the first time, promoting its IT technology August 2021: Ren Zhengfei said that Huawei will plan more than 100 coffee shops at Huawei's Shanghai Qingpu Base, which is suitable for modern young people, attract all talents, and create an atmosphere suitable for scientists' work and life. A cup of coffee absorbs cosmic energy , allowing external brains to collide here, and hedges . May 18, 2022: Day-eye check App shows that Huawei has applied to register 2 trademarks of " A cup of coffee absorbs cosmic energy ", which are classified as 43 category catering accommodation , and the service content includes coffee shops, restaurants, restaurants, mobile food supply, etc. The current trademark status is waiting for substantive review; the other trademark registration name is "one cup of coffee absorbs cosmic energy", and is classified as 30 categories of convenience food , which is still waiting for acceptance.
