Hi everyone, this is Huang Yufeng.
has such a slogan: If everyone in China gives you a dollar, you will be worth more than one billion.
The question is, although a dollar is not much, why should others give you a dollar? Why not to others, but to you?
So this is the secret to making money, you must let others have enough reasons to pay you.
The reason can be that you have helped others, or you have provided necessary value to others.
I often say to friends who want to make money: growing up has to be a lot of hardships. As someone who has come over, I hope my experience can help some people solve their puzzles and help others also help myself.
Do what you are good at, help those who have the same experience, and those who see my article are fate.
In the past two years, I have obviously felt that there have been more Internet nuggets. For example, the number of public account readings, many of the peers I follow, their account readings have also dropped a lot.
has an account of a big brother. Last year, there were occasional 10,000+ readings. Now most of them are hovering between three and four thousand.
The reason I think is that there are more peers, and the content is only those things. Everyone is tired of reading it, and the stickiness is naturally low.
In other words, there is no scarcity, and it is worthless.
This is a normal market law in itself.First from weak to strong, then from prosperity to decline.
What we have to do is to enter the game during the rising period and switch the track in time when it is down.
how to do it?
is like online class, which is also a course for teaching writing, Tencent Classroom also has it in NetEase Cloud. It looks the same everywhere, not to mention that there are many things that are transported.
On the other hand, the content of the courses is also different. If the courses are arranged every month, it may not increase much income in the end.
The people who learn from are worried, and the creators are also worried. This is embarrassing.
From the big guys I pay attention to who are doing better and can make money, the method I see to break the game is: refined operation.
For a project, someone else can make an annual income of 1 million. You can copy his copy of his copywriting, channels, and operating routines. It is very good to be able to achieve an annual income of 100,000. It is too difficult to surpass by copying .
Therefore, copying can only start, if you want to do well, you must advance, you must have your own "Tao", and refine what you are good at.
This is how you make money, so is learning, and so is your growth!
Understand the principle, some methods of doing things have to change.
For example, ordinary people like to be cheap, even as long as they are free, once they charge, they feel that they suffer a lot.
This has to be changed. What free information on the Internet is either reserved by the author, or just for you to see. I spend my energy researching it. In the end, it may not be possible to do it well. It is better to change the payment.
For example, the dou+ paid virtual resource project that is very popular recently. The free stuff is just a fur, so I spent 99 to join a group. The idea of their project is very different from my previous ideas, and I am greatly inspired.
1. Direct access to the precise fan group
What kind of fans you want, you can directly choose the relevant talents to post. The fans of these big Vs are themselves very precise fan groups, and the willingness to pay is also higher. .
And fans who interact with the big V are easier to convert.
2. Any project is risky.
After dou+ is launched, there will be reminders whenever they like or leave a message, which shows that these people are interested in the product.
Someone is here. Of course, direct traffic will be sold, but public traffic will definitely be restricted by the platform. This is a risk.
The worst result is a ban, but an account without a real name, plus a few hundred dollars in advertising fees, with hundreds of thousands of precise fans, this business is too cost-effective.
3. Moments marketing
There are nothing more than three: what services are there? What has been updated? Feedback.
Because all the traffic is accurate, they all come with a purpose,They already know what content and service they want, and it won't be difficult to convert a deal.
4. Traffic precipitation
There are a lot of online courses that are given away, or a few free trial courses. After the experience, if you want to learn a higher-level course, you have to pay the corresponding Expenses too.
Those who are willing to pay are the end users, and the others are gone, because they are of little value.
5. Lifetime service
dou+ fans who come over are paid users after precipitation. These fans are people who want to make money, are willing to pay, and love to learn.
Next is the refined operation, the so-called lifetime service is for this purpose.
First of all, only those fans who stay in the group can get the latest information. In addition, generally speaking, people will cherish the things that have been paid, so the value of this group must be More worthy of attention than free groups.
For the operators, as long as the fans do not withdraw from the group and do not block black, then they can convert multiple times. Every time there is a new project, it is a conversion, and every time a conversion is made, it earns money once.
This is the so-called lifetime service and the essence of refined operation.
For example, the above free courses can be learned for free, and their purpose is to use these free experience courses.Get the trust of users first, and then sell high-priced courses.
It is impossible for all fans of a big V to be accurate fans, so you need to wash it again. Those who are willing to pay 9.9 yuan are accurate fans in the true sense, and they will be higher The price pays.
dou+ The value drained in the early stage may be at a loss, but secondary conversion, three or even four conversions are possible. This kind of investment is more fragrant!
The above is a little bit of my insight, please give me a thumbs up if it is useful!
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