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for submissions and cooperation. The London summer discount season is here as promised. In addition to the luxury bags in the mall, what other top British goods that are both unique and stylish are worth buying? We have found a friend of Buy Buy Buy @Hui to plant grass for everyone, and you can hold your wallet and read it down!
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Early July, London coincides with the rare hot summer. The scorching sun is coming, and the 16-hour long sunlight has caused the people of London, whose air conditioner penetration rate is not high. Even the fountains in Trafalgar Square cannot stop the heat waves coming.
Photo/Trafargar Square on sunny days, the clouds are as low as Turner's paintings
However, merchants are secretly happy - the vigorous summer sales in the UK have just begun, and the air-conditioned old department stores and brand stores are crowded with people. All luxury bag counters on the entire floor of Harrods department store are being discounted. The 50% off, or even 20% off, are crowded with people who are crazy about "buying" in all kinds of skin colors.
However, I often think: It’s a great feeling to buy things like this, but what’s the difference between it and in Paris, Tokyo or any metropolis in any discount season? It took me more than 10 hours to fly to Britain, a former empire that never sets, a cultural power, and a place where royal culture still retains its place. Shouldn't you look at those more unique stores? old shops that can only be enjoyed in the UK.
Find the most beautiful place for men in London
Today's UK, especially London, is still a place with obvious class division. In the lively places like Oxford Street and Regent Street, almost all you can see are tourists who are as confused as you. However, if you point the map a little south from Oxford Street, it's completely different. This is the "heart of traditional London" - Mayfair and St. James's district, close to Buckingham Palace. It is a gathering place for royal nobles and celebrities from ancient times to the present, and it is also a place where money flows in and out. There are two meanings when it comes to "Maifair": residential areas in the upper class, and social life in London.
Photo/Mayfield luxury jewelry stores and luxury cars gather in
This area has the world's top custom-made streets Savele Street , Gentleman Street Jamin Street and St. James Street. Each store represents the highest level of handmade work, from shirts and leather shoes to hats, collar support, contouring utensils, cologne, everything a man needs can be found here.
Photo/Mayfield St James District (Hui hand-painted)
I believe many people have heard the version of Shakespeare's sonnet read by Dousen . The pure London accent and gentlemanly demeanor in their hands have captured the hearts of many fans. Born in London, graduated from Eton College , Cambridge, dressed in a British gentleman-style outfit (well, the scenes of showing flesh in the movie are not included), a male image like Dousen has become one of the most anticipated London logos besides Big Ben and the red double-decker bus.
Walking in Mayfair and St. James's districts, you can often see such high-looking men in groups, with a set of well-fitting British gentlemanly dresses, a pair of beautiful paired monk shoes, and a refreshing and stylish hair and sideburns. It's like walking into a retro poster from the last century!
Photo/Gentleman Street Jermyn Street Glance
Head to toe Perfectionism
Lock Co.
Address: 6 St James’s Street, London, SW1A 1EF
Photo/Slow Jun’s summer men’s hat poster for LockCo
There was a saying once circulated: The best hat in the world is in London, and the best hat in London is in Lock Co. on St James Street.
80% of the weather in London is rainy and rainy throughout the year, and it is the best way to go out with a hat.It is no exaggeration to say that for people like me who have lived in the imperial capital for a long time, blowing a strong wind for an hour or two outdoors in the UK, coupled with a little cold rain, is enough to make people feel headache and fever, and have no combat effectiveness... Therefore, in addition to improving clothing, a good hat can effectively prevent migraines caused by blowing, and a second, it can also prevent the head from getting wet when it drizzles.
Picture/lockCo's store door is very inconspicuous
Since its establishment in 1676, Lock Co. has insisted on using the top materials such as wool, silk, felt, ribbons, etc. The surface of the material is coated with a natural grease to protect the hat on rainy days. Even if you are wet with rain, just let the hat dry naturally, and you don’t need to wipe it or dry it. As for fighting the tormenting demonic wind, the designer needs to accurately measure the size of the guest's head to ensure that the hat will not be blown off after the strong wind. Of course, there are also finished hats in the store, with the first floor being the men's hat area and the second floor being the women's hat area. The types are divided very finely, including tweed baseball cap, wide-brimmed hat, Coke top hat, Panama straw hat, etc.
Photo/Women's Panama Straw Hat is a must-have wardrobe
The king of hat shops that combine quality, beauty and functionality. Lock Co. deserves . Therefore, it has become a supplier of royal hats for more than 300 years. It is loved by Churchill, Chaplin , "Bond" Sean Connery , Uncle Depp and other big names. It has also become a joint partner for fashion brands such as Queen Mother Vivienne Westwood.
John Lobb Ltd
Address: 9 St. James's Street, London, SW1A 1EF
Speaking of the world's top handmade shoes, the male compatriots finally became proud - has many brands, high quality, and rich styles. In comparison, there are very few girls who can choose from and the styles are very limited. But when you think positively, as long as you can appreciate beautiful things, isn’t it a pleasure!
Photo/London shoe store in the 1950s
The old brands in the UK often have a history of hundreds of years. As a palace-level brand among British gentlemen's shoes, John Lobb is naturally no exception. In the Victorian era, a lame young shoemaker set out from the southwest end of England, Cornwall , and came to London alone with handmade shoe making tools to make a fortune. He was John Lobb.
After going through twists and turns and hard work, he finally settled down on St James Street in London and opened his own handmade shoe store. By chance, he made a pair of boots for the Prince of Wales at that time, which was very popular with the prince. John Lobb Shoe Store was designated as the royal shoe store, and this glory lasted for more than 150 years.
Photo/John Lobb old store, two royal certification logos are hung at the door
Today's John Lobb old store only provides handmade custom leather shoes. If you want to wear a pair of elegant shoes that fit your feet, you have to wait at least a few months.
First, John Lobb needs to carefully measure and record the customer's foot shape and size, and then the data is transferred to the shoe last by an experienced master. The store will cut the leather according to the shoe last and the shoe style chosen by the customer, and carefully sew and assemble the leather to form a clean upper. When sewing the upper and soles, John Lobb uses the "Goodyear Shoemaking Method". This technology is not only solid and solid (it is really a pair of shoes that can be passed on to my son), but also forms a gap between the midsole and the outsole of the shoe. After laying a layer of cork, it effectively isolates the moisture, ensuring the breathability and comfort of the leather shoes to the greatest extent. Finally, a pair of polished and polished finished shoes were handed over to the customer.
Photo/Prince Charles came to John Lobb's old London store (via. John Lobb Bootmaker)
To wear these shoes, you need to go through the hands of at least 9 craftsmen. As John Lobb shop owner said: When you open the shoe box, you will see not only the unique shoes in the world, but also a beautiful work of art.
Tips:
Currently there are two John Lobb shoe stores in London. One is the customized shoe store on St James Street mentioned above, run by the John Lobb family; the other is John Lobb (Paris), located not far away from Jamin Street, which belongs to the finished shoe (RTW) brand under Hermes.As for the price, the former will be much higher. Due to the different operators and target customers, the shoes styles of the two John Lobbs also differ.
pictures/John Lobb (RTW) Finished Shoe Store
pictures/John Lobb’s style differences are still very obvious. Left: John Lobb (RTW), Right: John Lobb family runs old store
Turnbull Asser
Address: 7172 Jermyn Street, St James, London, SW1Y 6PF
Paris belongs to women, London belongs to men, this statement is most appropriate in the world of "shirts". If someone asks which shirt best presents the softness and slimness of women, I would probably recommend Marie Marot selfishly. But if you ask what is the most attractive thing for men to wear? The perfect answer in my head is: a fit Turnbull Asser shirt!
Picture/TA's full shirt matching
is like Saville Street to suits, Jamin Street also has a title: "Shirt Holy Land" . Today, the world-famous shirt brands such as T. M. Lewin, Hackett, Hilditch Key, etc. are all gathered here.
In this "shirt holy place", Turnbull Asser on the corner of Bury Street and Jamin Street is really worth it. Firstly, this is one of the world-recognized top shirt and tie manufacturers. It has been sticking to quality since its establishment in 1885. Secondly, the luxury decorative style of the Edward VII period in the store is paired with rows of shirts, which is not an exaggeration to say it is a visual feast.
Picture/TA main door
Compared with many fashion and luxury brands, the shirts here are not outrageously expensive. Ready-to-wear shirts start at £165; tie comes in over 500 different patterns, and the price per piece is £125.
Picture/TA's tie
Speaking of TA's shirts, there are two that I highly recommend. The classic pure gray cotton and cashmere blended shirt (Grey Cotton Cashmere shirt with classic TA collar) is made of 85% top-grade cotton and 15% cashmere, which can be said to be a luxury material in the shirt, priced at £295. After adding cashmere, it not only feels soft to the touch, but also makes it very warm when worn in autumn and winter. I remember a Japanese life aesthetician Matsuura Yataro once praised the extraordinary features of cashmere shirts: "Even if you sweat heavily, you won't leave any odor, and it will dry all at once. You can keep your skin refreshed at any time, instead of sticking it to your sweaty back, it seems that you can never do it."
Another recommended shirt is a white shirt specially designed by Daniel Craig in the movie "007: The Great War of the Royal Casino". The shirt is handmade by TA's own factory and is carefully sewn, and the cuffs are even better with fritillaria buttons. Since Sean Connery, all the "Bond" have loved him both in and out of the play.
Photo/Daniel Craig's TA shirt in "007: The Great War of Casino Royale"
dressed like a British man
MACKINTOSH
Address: 19 Conduit Street, London W1S 2BH
Walking in the UK, it was normal to encounter haze and drizzle for a week. In London or the countryside, you can always see a very interesting phenomenon - you don’t have an umbrella, just button it up, and a waterproof windbreaker are all solved. Therefore, a large number of classic brands and products related to rain were born in the UK, the most well-known of which is the Burberry windbreaker, which is almost a powerful tool for everyone in the stars.
The brand to be introduced today is also closely related to Yu, and the brand history is longer than Burberry , which is Mackintosh.
Photo/Mackintosh London Store
1823, Scottish people Charles Macintosh (the name is not misspelled, the k in the brand Macintosh was added later) invented rubber waterproof fabric and made the world's first straight coat with waterproof function. For a long time after that, Mackintosh silently adhered to this craft and produced uniforms for the British police and the army.
Picture/19th century Macintosh
To achieve "water-free" situation, in addition to waterproof fabric, the more important thing is Macintosh's unique production process - continuing the traditional techniques of Scotland since the 19th century - After the fabric is cut, the craftsmen will apply a layer of glue on the edges that cannot be finished, quickly bond the two pieces of fabric with a cloth tape, and compact it with a roller to ensure that the surface of the clothes is absolutely flat. If you want to be competent for this key link, you will have to go through at least 3 years of cultivation.
Picture/Traditional Garment Making Method
In 2007, Japan's Yagi Toshiki Co., Ltd. took the value of the Mackintosh brand and craftsmanship, and acquired and re-operated this unknown old brand. Not only opened a flagship store, but also teamed up with many fashion brands to create avant-garde co-branded styles. While continuing the fabric characteristics, it also launched a high-value windbreaker with classic colors and patterns.
Picture/Mackintosh now has many classic colors and beautiful patterns trench coats
A windbreaker of similar style. If the handmade Mackintosh is priced at £800+, and the Burberry produced on the assembly line is £1800+. Next time you go to London, in addition to the Burberry factory store, you may have another option.
Photo/A single-breasted straight-tube handmade trench coat I bought in London is a Mackintosh and William Bliss. Compared with the regular classic model, the collar and cuffs of this version are black horsehair, which is out of print.
Johnstons of Elgin
Address: 77 New Bond Street, W1S 1RY
Many travelers come to the UK to have "a British-style cashmere scarf ", the most representative one is the Scottish Tartan plaid pattern.
Photo/A simple comparison picture: Scotland's natural scenery also gave Tweed a lot of inspiration, and it is not difficult to understand why the common colors in tweed include dark coffee, moss green, bright yellow, etc.
There is an extremely low-key shop with white walls and black doors in London's luxurious New Bond Street. This is Johnstons of Elgin's only store in London. This was founded in 1797 in Scottish cashmere family business and is still famous all over the world for making top cashmere.
Photo/Flagship store located on New Bond Street, London
Walking into the London store, right opposite the entrance is a vicuña (llama hair) scarf. This fabric is known as "more precious than gold". What Johnstons is most proud of is cashmere making skills and consistent quality for a century. It is no exaggeration to say that the soft and comfortable feeling is "simply addictive"!
As a cashmere expert, Johnstons has a very rich product line. On the store one and the other, the styles and colors of cashmere scarves, sweaters, and cardigans are "in the sea of smoke".
Picture/The Kingdom of Scarves, different solid colors, Scottish classic Tartan and canine-toothed patterns are popular all year round
Johnstons of Elgin There is also a type of scarf that I can’t put down - double-sided scarf (Cashmere Tweed Reversible) , one side is beautifully woven and dyed cashmere, and the other side is Scotland’s most traditional Tweed tweed plaid, which is extremely unique.
Picture/Cashmere Tweed Reversible
Speaking of Tweed, it can be regarded as an important matching element in the British style. Every May, London holds a very interesting event called "The Tweed Run" , which translates to a retro tweed ride. As the name suggests, participants must wear tweed outfits, ride bicycles, bring afternoon tea utensils and picnic baskets, and it is not an exaggeration to dress up here at any rate. If you are interested in Tweed, Johnstons also has more than 50 different types of Tweed fabrics to choose from.
Picture/london the tweed run (via.Arriving By Bike)
Every year, Johnstons' own brand production only accounts for 1/3 of the total output, so what about the remaining 2/3? It is OEM that produces cashmere wool scarves and knitwear for major brands, such as Burberry, Chanel, LV, Hugo Boss and Mulberry, etc. In terms of style, color, quality or comfort, Johnstons is no less than all kinds of big brands, but the price is much cheaper (basically 400-2,000 yuan per root).
So, when you come to the UK, it's time to invest in a good scarf for yourself.
pictures/
End
London has too many places to visit, and I will definitely not finish writing in one article. When it comes to cashmere, begg Co. and John Smedley are also written. When it comes to Tweed, Holland Sherry, Cheviot and the famous Harris Tweed have similar stories. When it comes to shoes, John Lobb's or Tricker's are also very British. In short, the door to buying in the UK is always like us... (Smiling Face.jpg
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