categories, categories, categories! The shouting feels like a location, location, location! Just as powerful. Whether you understand catering or not, you will ask, what category do you do in? I...
. I believe everyone was clear about the categories of catering at the beginning, but later there were more and more categories, and they began to be blurred, they began to praise, and they began to be entangled. What exactly is a category?
I remember when I was a child, adults took me to restaurants, and I only divided restaurants into two categories: big restaurants and small restaurants. Later, after graduating from college, I entered society and found that in addition to Chinese food eaten with chopsticks, I could also enjoy Western food eaten with knives and forks. The first time I ate Western food, I used a knife or a fork in my left hand, and I was struggling for a long time.
Catering has gradually become richer with the development of the economy. In addition to the understanding of Chinese and Western food, there are also Japanese food, Thai food, French food, German food, etc. At that time, although I couldn't tell how big the difference was, at least I knew it was a different food. However, when I look at the classification table of the current catering categories, I am confused. If I don’t believe it, let’s take a look.
1. Food categories:
1. Snack fast food, the categories are subdivided into Chinese fast food, Western fast food, rice noodle restaurant, spicy hotpot, fried chicken skewers, special snacks, and bun porridge orders.
2. Local cuisine, the categories are subdivided into Northwest cuisine, Sichuan-Hunan cuisine, Northeast cuisine, home-cooked cuisine, dry pot and fragrant pot, Taiwanese Hakka cuisine, private cuisine, farm food, Cantonese cuisine, Xinjiang cuisine, and Jiangsu and Zhejiang cuisine.
3. Bread cake desserts, the categories are subdivided into bread cakes and desserts.
4, hot pot, the categories are subdivided into Sichuan and Chongqing hot pot, beef and mutton hot pot, old Beijing hot pot , schwanstein fragrant, fish hot pot, lamb scorpion , buffet hot pot, braised pot, Chaoshan beef hot pot, beef Hong Kong-style hot pot, seafood hot pot.
5, barbecue and barbecue, the categories are subdivided into barbecue, kebab, grilled fish .
6, exotic cuisine, the categories are subdivided into Western cuisine, Korean cuisine, Japanese cuisine, Southeast Asian cuisine .
7. Beverage store, the categories are subdivided into milk tea juice and coffee.
8. Buffet, the categories are subdivided into hot pot buffet, barbecue buffet, and seafood buffet.
9. Fish and seafood, the categories are subdivided into seafood, crayfish, and hairy crabs.
2. Takeaway category
Milk tea juice, bread cakes, dumpling restaurant, hamburger pizza, bun congee shop, quick snacks, rice noodle restaurant, malatang Maocai , Sichuan Hunan cuisine, braised chicken rice , cold pizza Roujiamo , fried chicken snacks, fried chicken duck neck, duck neck braised food, energy Western food, Japanese and Korean cuisine, hot pot fragrant pot, lobster barbecue, home-cooked dishes.
These are categories that a certain platform divides current catering. I don’t know if it is not professional enough or big data classification, or the categories have also become a thousand faces.
As people in the catering industry, this category is too vague, such as: fried chicken snacks, fried chicken and duck neck, and duck neck braised food. How to understand these three categories?
We focus on catering categories to solve the problem of what to sell. If you see the categories of large platforms divided in this way, then analyze them and then give some catering novices a lecture, I don’t know how many people will be buried in.
In the era of big data, we embrace big data. Big data can give us some business guidance, but we must adapt to local conditions. Recently, we have compared offline information collection with big data and found a large data deviation.
At this stage, we mainly focus on snacks and fast food categories. If you encounter any problems in your catering business, we can talk about it.
