[Win Sales] @Retail Client: Take stock of operations and do a good job of "evening class"

Z0z business is good, inventory is very important. For retail customers, it is a habit to conduct business inventory every day. It can not only know the gains and losses of the day, but also advance and retreat the next day. It is the most intuitive way to witness the results of a day's work. According to a day's business situation, retail customers can also roughly sort out the purchase list, and try to prevent short-selling goods from being sold out, not allowing slow-moving goods to stock up, and not allowing too much inventory to occupy limited working capital. Although the form and content of inventory are changing, what remains unchanged is the attitude of being responsible to customers and responsible to the store.

Li Yang made

to do the "evening class" not to be flustered

In my opinion, adhering to the attitude of being responsible to consumers, we should do the "evening class" before closing the store, and make full preparations for the next day's operation. Better deal with the storms in operation.

order the goods once, so that the goods are more on the way. By doing this, you can grasp the trading volume of a day, sort out the shortage of marketable commodities, and find out which commodities are not recognized by the market. Based on this, adjust the product structure to make it more appetizing for consumers and increase the repurchase rate. Z1z

send greetings again to make the friendship last longer. Before closing the store, I will interact with customers through WeChat groups and Moments, release pictures of new arrivals, specials and recommended products, show business dynamics, launch preferential activities, and actively warm up the next day's sales. This model is an important way for me and customers to strengthen interaction and friendship.

do a cleaning to make the store more beautiful. In order for the store to greet consumers with the most outstanding "face" the next day, before closing the store, I will put all the goods in order and clean the whole store. In addition to the store area, I also clean the area in front of the store.

(retail customer in Ning County, Gansu province Wang Yinping dictation Liu Xiandong finishing)

mom-and-pop shop schedule

My shop is a mom-and-pop shop, and the husband and wife get off work in strict accordance with the previous day's schedule every day, rain or shine. Why does

do this? Years of sales experience proves that a planned schedule the day before and a job on time the next day can improve the vitality and management level of the mom-and-pop shop, and also take care of family life.

scheduling sounds easy, there are many issues to consider. First of all, we must observe and summarize the business situation of the day, and determine the start time and business hours of the next day. Secondly, it is specific to the individual's store-keeping time arrangement, which must comprehensively consider factors such as physical condition and the length of work the previous day. The last is to formulate an emergency plan, agree on how to adjust the schedule if there is an emergency. In order to make the schedule more clear, after determining the schedule, I will make an electronic schedule. The table is divided by hours and can fill in information such as storekeepers and precautions.

is not alone in drawing up a schedule. There are many places where we and my wife apply modern retail management thinking in our operations. The mom-and-pop shop is not synonymous with extensive management, it can also be refined.

(retail customers in Wenzhou, Zhejiang Fang Junliang dictation Wang Shuting finishing)

Li Yangzuo one hour after

closes. After

closes, I will focus on checking the expiration date. For those with a relatively long shelf life, they are arranged according to the first-in first-out principle. For impending commodities, make a corresponding sales plan.

Next, we need to estimate the sales situation of the next day and replenish the goods appropriately. There are two tips for predicting sales. One is to look at the weather, which can affect sales to a certain extent; the other is to look at the date, and be sure to add more products during holidays.

Finally, check the price tags of the items on sale. I usually modify the price tags of products that are exiting or entering the promotion stage first, and then fill in the missing price tags.

In addition, I will also register the products that are out of stock and need to be restocked in order to avoid omissions when contacting the dealers.

(retail customer in Nanjing, Jiangsu Jiang Fengtou dictation Chen Wen compilation)

business password

under big data since the opening of the store, I have always had the habit of daily inventory. In the past, relying on an account book and a calculator to calculate daily purchase and sales data and estimate gross profit margins was not only time-consuming and laborious, but also inefficient, and errors often occurred.

With the development of the times, I have introduced a modern terminal management system. Relying on the system, the invoicing data can be queried at any time, and it can also generate daily business reports and demand forecast reports for the next day. UserAccording to the manager of the account, big data has changed the way the retail industry operates. With the modern terminal management system, shop owners have changed from "shop shopkeepers" who used to only focus on sales to modern operators who have data thinking and can use data. For example, by analyzing the traffic data of different time periods, picking out the most active time periods for customers, and formulating the next day's promotion plan; observing the changes in the ranking of hot-selling products in the past week, exploring the consumption trends in the business district; analyzing customers Basic data such as the basic situation and retention effect, grasp the shopping behavior indicators such as the number of purchases and the amount of new customers, and intuitively understand their own customer acquisition and customer retention capabilities... , Adjust operations based on their own actual conditions.

(Shandong Juxian retail customers Bai Xuxin dictation Min Huichen finishing)