In addition to Huawei, Shenzhen also has a major taxpayer - Foxconn. It is famous all over the world for its labels such as Apple OEM and manufacturing empire. When Foxconn first reported that it was moving out of Shenzhen to set up industrial parks in Zhengzhou and other places,

In addition to Huawei, Shenzhen also has a major taxpayer - Foxconn. It is famous all over the world for its labels such as Apple OEM and manufacturing empire. When Foxconn first reported that it was moving out of Shenzhen to set up industrial parks in Zhengzhou and other places, the shock effect brought was far beyond Huawei's relocation.

Nowadays, Foxconn is quietly changing its face. As Apple's performance growth slows down, Foxconn has also begun to seek new positioning, especially in the mobile travel field, Foxconn can be seen among new "Internet celebrities" such as Didi Chuxing , Mobike , etc. Chairman and CEO O Guo Taiming is very busy, but they are not only busy building Apple phones, but also building cars and bicycles. In Terry Gou's own words, Foxconn is playing its advantages in the Internet economy.

frequently touches the Internet and invest in Didi Chuxing and Mobike

It is understood that Mobike will work with Foxconn to deeply integrate the upstream and downstream resources of the industry, select global high-quality supplier partners, and through dozens of Foxconn factories at home and abroad, it will specially open a Mobike production line, with an estimated annual production capacity of 5.6 million vehicles. The two companies will also carry out all-round cooperation in the field of bicycle design.

It is worth mentioning that three weeks ago, Mobike received a US$215 million Series D financing led by Tencent and Warburg Pinquet. This largest financing in the industry so far has emerged behind a number of heavyweight investment institutions. Among them is Foxconn.

, which makes Apple mobile phones, Foxconn, will specialize in opening a production line to build Mobike bicycles. Will Mobike appear to be more Apple-like and more high-end in the future?

Of course, this is actually not Foxconn's first investment in the field of mobile travel. As early as March 2015, Tencent Holdings, Foxconn Technology Group, and automobile sales service provider Harmony Group announced that it would jointly build Internet electric vehicles. On September 8, 2016, Foxconn's subsidiary Hongzhun announced that it would invest US$119.9 million in Didi Chuxing and would hold 0.355% of Didi's shares.

From this point of view, Internet travel and smart travel are the transformation path that Foxconn has long been focused on. Du Moxi, senior vice president of Foxconn Technology Group, said that Foxconn is actively exploring various potentials of "smart manufacturing + Internet", and the development of Mobike is in line with the eight major life concepts promoted by the group. All-round strategic cooperation with innovative technology companies like Mobike. The company will mobilize talents, production capacity and resources to provide stable vehicle supply to Mobike, while deeply participating in the entire process of vehicle design and manufacturing to dispatching and delivery, and work together to provide users with a more convenient and fast short-distance travel experience.

stick to its main business and layout the global construction of manufacturing factories

Of course, Foxconn's main business is manufacturing. "Apple Manufacturer" is still one of its core tags. Data shows that among Apple's 18 assembly factories around the world, 16 are Taiwanese-funded factories, of which 7 are Foxconn. Whenever Apple's new product is released, Foxconn is always the busiest.

However, in recent years, with fierce competition in the mobile phone market, Apple's shipments have slowed down, which has also affected the "empire" of OEM Foxconn. According to the 2016 annual revenue performance announced by Foxconn's parent company Hon Hai Precision Industrial Co., Ltd. (hereinafter referred to as Hon Hai) in January this year, Hon Hai's revenue was 4.35 trillion New Taiwan dollars , approximately US$136.38 billion. Among them, affected by the decline in sales of iPhone 3 in mature markets, in the second quarter ended June 30, 2016, Hon Hai's net profit was NT$17.7 billion, a 31% decrease from NT$25.7 billion in 2015.

However, Foxconn has long been in the field of home appliance manufacturing for Apple and building its own brands. As early as 2012, Hon Hai launched a private-brand TV called Ruixia, but it disappeared in the color TV war.

After successfully acquiring the Japanese veteran electronic equipment manufacturing company Sharp in 2016, Terry Gou led Hon Hai to start a "second entrepreneurship". With Sharp's technical accumulation on LCD panels, Terry Gou has high expectations for revitalizing Sharp and building his own brand. He also planned five major business directions for Sharp, including the Internet of Things, healthy life, smart home, high technology, and clean energy.

On December 30, 2016, Foxconn Chairman Terry Gou sent a New Year's "gift" to Guangzhou: invest 61 billion yuan in Zengcheng to build an 8K display full ecological industrial park , and the project is expected to be completed within one and a half years. This is the largest project that Terry Gou has invested in domestic investment in recent years.

Guo Taiming once said that the industry is about to transform, and Hon Hai’s future industrial point will select 8K displays. In the ecological laboratory established by Foxconn and Shenzhen, the 8K Internet TV system will be run by Foxconn itself in the future, and such industrial transformation will also drive Foxconn’s overall transformation and upgrading.

When China's manufacturing industry sparked a craze for setting up factories in the United States a month ago, Terry Gou responded specifically, saying that "there was no escape." According to Reuters html on November 22, Terry Gou said in an interview that Foxconn will jointly plan to build a monitor factory in the United States with the acquired Sharp, and discuss investment conditions with the US regional government and the federal government. In addition, the factory can create 30,000 to 50,000 jobs after it is put into production. But Foxconn will not evacuate from mainland China, and will also build panel factories in Guangzhou.

According to media reports, Sharp plans to invest US$864 million to build an OLED screen production line in Foxconn's Zhengzhou factory, which will be officially put into production in 2019.

combined, while continuing to stabilize Apple's position as the number one supplier, while acquiring Sharp, he used Sharp's brand accumulation to become the "leader" in Internet TV, and then gradually invested in the mobile Internet field. This is the transformation path of Terry Gou and his Foxconn in recent years. If Foxconn's previous advantage lies in its offline layout, then Foxconn is now seeking to combine offline counselors with Internet companies.

Guo Taiming himself is very optimistic about the Internet economy. Although he is 66 years old, he has a deep understanding of the Internet. He said that the real Internet economy has not yet begun in China, because the current Internet economy is just the kill time for young people. In the past, the Internet was a paradise for opportunists in China, and in the future it should be an opportunity for powerists. Whether it is e-commerce, cloud, or mobile Internet. Each of these three is Foxconn's strengths all over the world. ”