Source: People's Daily
Compared with people's ever-elevated new needs, the domestic service industry has the problem of unbalanced and insufficient development, and the number of domestic service personnel with high professional quality and strong service skills is generally small. We must focus on improving quality and expanding capacity, continuously improve service quality, and promote the professional, large-scale and branded development of the domestic service industry.
demand is strong, supply is in short supply
Market demand is showing a booming trend, the supply is obviously insufficient, and the professional recognition of domestic practitioners is often not high. Some people are unwilling to engage in the domestic service industry
"Make an appointment a week in advance, and finally got an appointment with an hourly worker, and finally feel relieved." Wang Gang, who lives in Tongzhou District, Beijing, has some worries recently. His wife gave birth to a second child two months ago, and the family needs someone to take care of. As the Spring Festival approaches, the aunt in the house goes home for the New Year in advance, and the family becomes nervous. "The aunt in the house has not been home for the New Year for three consecutive years. Something happened at home this year. I went back to my hometown after New Year's Day. It's not easy for everyone, and I can't disagree." Wang Gang said helplessly.
"Fortunately, my mother came from her hometown to spend the New Year with us. She can take care of her children, but throughout the year, she has to hire a professional cleaner for the home cleaning." A week ago, Wang Gang contacted , a business service company. Unexpectedly, the market was booming and had been waiting for seven or eight days. "Our family lives on the tenth floor, like window glass, range hoods, etc., and they are not cleaned properly by themselves. They are left to professionals, which are clean and worry-free." Wang Gang said.
On the eve of the Spring Festival, the Human Resources and Social Security Bureau of Renshou County, Meishan City, Sichuan Province conducted free housekeeping and other skills training for migrant workers. People's Vision
On the eve of the Spring Festival, many families are busy sweeping houses to remove dust, preparing to bid farewell to the old and welcome the new. The housekeeping service market has also ushered in a peak season, but the phenomenon of insufficient staff is even more prominent.
"Our cleaners are simply too busy. Some people start attending before dawn and stay busy until 9 pm." Xiao Ya, the head of a housekeeping service company in Nanjing, Jiangsu Province, told reporters that in the twelfth lunar month, there are constant appointment calls and orders suddenly increase, which brings a lot of pressure to the company's operations. In order to cope with the peak season of demand, the company not only mobilizes temporary workers to respond to the emergency. "But even so, it's still a bit stretched. Customer appointments have been scheduled for a week," said Xiao Ya.
data shows that in 2018, the operating scale of my country's government service industry reached 576.2 billion yuan, a year-on-year increase of 27.9%, and the total number of employees has exceeded 30 million. "In recent years, the scale of my country's national government service market has continued to expand, and it continued to maintain a growth rate of more than 20% in 2019." said Gao Feng, spokesperson of the Ministry of Commerce.
Xiao Ya believes that with the continuous increase of per capita disposable income of residents, people's consumption capacity and payment capacity continue to increase, coupled with the implementation of the comprehensive two-child policy, the degree of aging continues to deepen, and the social division of labor is becoming more and more refined. People's demand for diversified housekeeping services such as home care, child care, and cooking and cleaning are growing rapidly.
While the market demand is booming, the supply of the housekeeping industry is obviously insufficient. The "Housekeeping Service Industry Report" released by the Internet life service platform "58.com" shows that by 2022, the number of people working in the housekeeping industry will reach 40 million, but it still cannot meet market demand. The current supply and demand gap in the housekeeping service market reaches 30 million.
In the view of Liu Tao, a researcher at the Market Economy Research Institute of the Development Research Center of the State Council, the reason for the shortage of market supply is because the professional recognition of domestic practitioners is often low, and some people are unwilling to engage in the domestic service industry. Therefore, it is necessary to improve the professional recognition of domestic workers, change people's inherent impression of the domestic service industry, attract more people to engage in domestic service services, and increase the supply.
Source: People's Daily
Compared with people's ever-elevated new needs, the domestic service industry has the problem of unbalanced and insufficient development, and the number of domestic service personnel with high professional quality and strong service skills is generally small. We must focus on improving quality and expanding capacity, continuously improve service quality, and promote the professional, large-scale and branded development of the domestic service industry.
demand is strong, supply is in short supply
Market demand is showing a booming trend, the supply is obviously insufficient, and the professional recognition of domestic practitioners is often not high. Some people are unwilling to engage in the domestic service industry
"Make an appointment a week in advance, and finally got an appointment with an hourly worker, and finally feel relieved." Wang Gang, who lives in Tongzhou District, Beijing, has some worries recently. His wife gave birth to a second child two months ago, and the family needs someone to take care of. As the Spring Festival approaches, the aunt in the house goes home for the New Year in advance, and the family becomes nervous. "The aunt in the house has not been home for the New Year for three consecutive years. Something happened at home this year. I went back to my hometown after New Year's Day. It's not easy for everyone, and I can't disagree." Wang Gang said helplessly.
"Fortunately, my mother came from her hometown to spend the New Year with us. She can take care of her children, but throughout the year, she has to hire a professional cleaner for the home cleaning." A week ago, Wang Gang contacted , a business service company. Unexpectedly, the market was booming and had been waiting for seven or eight days. "Our family lives on the tenth floor, like window glass, range hoods, etc., and they are not cleaned properly by themselves. They are left to professionals, which are clean and worry-free." Wang Gang said.
On the eve of the Spring Festival, the Human Resources and Social Security Bureau of Renshou County, Meishan City, Sichuan Province conducted free housekeeping and other skills training for migrant workers. People's Vision
On the eve of the Spring Festival, many families are busy sweeping houses to remove dust, preparing to bid farewell to the old and welcome the new. The housekeeping service market has also ushered in a peak season, but the phenomenon of insufficient staff is even more prominent.
"Our cleaners are simply too busy. Some people start attending before dawn and stay busy until 9 pm." Xiao Ya, the head of a housekeeping service company in Nanjing, Jiangsu Province, told reporters that in the twelfth lunar month, there are constant appointment calls and orders suddenly increase, which brings a lot of pressure to the company's operations. In order to cope with the peak season of demand, the company not only mobilizes temporary workers to respond to the emergency. "But even so, it's still a bit stretched. Customer appointments have been scheduled for a week," said Xiao Ya.
data shows that in 2018, the operating scale of my country's government service industry reached 576.2 billion yuan, a year-on-year increase of 27.9%, and the total number of employees has exceeded 30 million. "In recent years, the scale of my country's national government service market has continued to expand, and it continued to maintain a growth rate of more than 20% in 2019." said Gao Feng, spokesperson of the Ministry of Commerce.
Xiao Ya believes that with the continuous increase of per capita disposable income of residents, people's consumption capacity and payment capacity continue to increase, coupled with the implementation of the comprehensive two-child policy, the degree of aging continues to deepen, and the social division of labor is becoming more and more refined. People's demand for diversified housekeeping services such as home care, child care, and cooking and cleaning are growing rapidly.
While the market demand is booming, the supply of the housekeeping industry is obviously insufficient. The "Housekeeping Service Industry Report" released by the Internet life service platform "58.com" shows that by 2022, the number of people working in the housekeeping industry will reach 40 million, but it still cannot meet market demand. The current supply and demand gap in the housekeeping service market reaches 30 million.
In the view of Liu Tao, a researcher at the Market Economy Research Institute of the Development Research Center of the State Council, the reason for the shortage of market supply is because the professional recognition of domestic practitioners is often low, and some people are unwilling to engage in the domestic service industry. Therefore, it is necessary to improve the professional recognition of domestic workers, change people's inherent impression of the domestic service industry, attract more people to engage in domestic service services, and increase the supply.
quality improvement and upgrading is imminent
A report shows that the "post-80s" domestic service practitioners account for less than 20%, and the educational level of high school and above only accounts for 14.1%
"Our work is not easy at all, and it is very professional!" Zhejiang Province Ningbo City Senior Monthly Santa Wu Meihua briefly sorted out the daily work of the reporter: changing the baby's diapers, feeding, coaxing to sleep, and observing the umbilical cord, jaundice, and urination of the newborn; observing the postpartum recovery status, massage, making nutritious meals for the mother and easing the mood, etc.
"When you almost stop every day, you have to wait until late at night and wait until the baby and mother are asleep, you can only rest for a while." Wu Meihua said that even though work occupies a lot of time, she has not stopped to "recharge" herself for a moment: in the past two years, she has obtained multiple professional qualification certificates while working, including a nanny qualification certificate and a health management certificate. "Now the content of confinement nanny services is increasing. If you want to do a good job, you have to improve your abilities." Wu Meihua said.
Household nanny, elderly caregiver, hourly workers, cooking aunts... In recent years, the field of housekeeping services has been continuously expanded. The traditional simple labor-based housekeeping service market such as cleaning, moving, and nanny are also constantly subdividing it. For example, cleaning can be divided into daily cleaning, home appliance cleaning, curtain sofa carpet cleaning, floor care, tiles and beautiful seams. The market for knowledge-skilled housekeeping services such as nanny, tutoring and nursing is developing rapidly, and demand is strong. At present, there are more than 20 categories and more than 200 service projects in sub-industry industries involved in housekeeping services.
However, it is not easy to find domestic workers like Wu Meihua who have strong professional skills and high comprehensive qualities.
"It's too difficult to find a good housekeeper. My father needs care after a stroke. He thought it was easy to find, but it took a lot of time and energy." Chongqing citizen Zhai Xiao sighed that the elderly are old and need companionship and care, which puts higher requirements on housekeeping service staff. Not only should they help the elderly to recover, but they should also provide psychological counseling for the elderly to keep them happy.
"I have hired some residential nannies and professional nurses before, but I always don't do it for a long time for various reasons. business company has also been in contact with a lot, but it is still difficult to find nannies that are suitable in all aspects." Zhai Xiao said.
Zhai Xiao’s worries are not an isolated case. For a long time, compared with people’s escalating new needs, the domestic service industry has the problem of unbalanced and insufficient development. The supply and demand structure is imbalanced and the degree of specialization is low. The number of domestic service personnel with high professional qualities and strong service skills is generally small. The "China National Government Service Industry Development Report (2018)" released by the China Academy of Labor and Social Security Sciences shows that 88.6% of the current national government service practitioners come from rural areas, with a relatively large age structure, and the proportion of "post-80s" practitioners account for less than 20%. At the same time, the cultural level is low, and the level of high school and above accounts for only 14.1%. Housekeeping service practitioners have high mobility and poor stability, and most of them are "novice" in the industry.
has more diverse and personalized market demand, and it is urgent to match high-quality and professional effective supply. Liu Tao believes that the next step should be to improve quality and expand capacity as the core, adhere to supply-side structural reform, continuously improve service quality, and promote the professional, large-scale and branded development of the domestic service industry.
Market order still needs to be standardized
In the absence of an effective information identification mechanism, the quality and quality of housekeeping service personnel are difficult to identify. The standardization level of housekeeping service market is low
For new mother Xiao Jie in Shenzhen, finding a reliable and secure housekeeping staff has become the most troublesome thing at the moment. She has changed 4 aunts in 3 months, and the downloaded housekeeping app accounts for half of the mobile phone screen. "The resumes are quite rich, and the housekeeping company promises very well. Only when it is available can I find that the difference between it and the one I said is very big," said Xiao Jie.
Xiao Jie works in a financial institution in Shenzhen. "Sometimes my friends will recommend aunties with good reputation to me. Although these aunties have high service quality, they also have irregular problems." Xiao Jie said that the aunties introduced by an acquaintance generally have oral agreements with the employer. There is no standardized contract that can regulate the behavior of both parties, and the rights and interests of both parties are not protected in place.
reporter found in the interview that the current standardized development level of the housekeeping service market is relatively low. Some housekeeping service companies usually only collect general identity information of practitioners and lack ways to verify identity, health and other information. At the same time, since the experience of domestic servants has not been tracked and recorded, the one-time characteristics of trading activities determine that some domestic servants often consider the benefits of single service in their services, which can easily induce short-term behavior of domestic servants.
Deputy Director of the China Academy of Labor and Social Security Sciences Mo Rong said that in the domestic service market, there is a problem of information asymmetry. In the absence of an effective information identification mechanism, it is difficult to identify the quality and quality of domestic service personnel, which easily leads to irregular service behavior and difficult to guarantee service quality.
In order to promote the standardized development of the domestic service industry, in June 2019, the General Office of the State Council issued the "Opinions on Promoting the Improvement and Expansion of the Household Service Industry", pointing out that it is necessary to strengthen platform construction, improve the credit system in the field of domestic service, and increase joint incentives for compliance with trust and joint punishment for breach of trust. At the same time, we must improve the domestic service standard system, promote the use of domestic service contract demonstration texts, and improve the standardization of domestic service services.
Mo Rong said that through tax and fee reduction support, flexible employment support, unemployment insurance refund support, public rental housing security support, training fee reduction support, commendation and incentive support, etc., more housekeeping enterprises should be guided to develop into standardized employee-based housekeeping enterprises, and support employee-based housekeeping enterprises to become stronger and bigger, so that practitioners are willing to come, stay, and stabilize, so that consumers are willing to use it, feel assured and continue to use it. (Reporter Luo Shanshan)
reporter found in the interview that the current standardized development level of the housekeeping service market is relatively low. Some housekeeping service companies usually only collect general identity information of practitioners and lack ways to verify identity, health and other information. At the same time, since the experience of domestic servants has not been tracked and recorded, the one-time characteristics of trading activities determine that some domestic servants often consider the benefits of single service in their services, which can easily induce short-term behavior of domestic servants.
Deputy Director of the China Academy of Labor and Social Security Sciences Mo Rong said that in the domestic service market, there is a problem of information asymmetry. In the absence of an effective information identification mechanism, it is difficult to identify the quality and quality of domestic service personnel, which easily leads to irregular service behavior and difficult to guarantee service quality.
In order to promote the standardized development of the domestic service industry, in June 2019, the General Office of the State Council issued the "Opinions on Promoting the Improvement and Expansion of the Household Service Industry", pointing out that it is necessary to strengthen platform construction, improve the credit system in the field of domestic service, and increase joint incentives for compliance with trust and joint punishment for breach of trust. At the same time, we must improve the domestic service standard system, promote the use of domestic service contract demonstration texts, and improve the standardization of domestic service services.
Mo Rong said that through tax and fee reduction support, flexible employment support, unemployment insurance refund support, public rental housing security support, training fee reduction support, commendation and incentive support, etc., more housekeeping enterprises should be guided to develop into standardized employee-based housekeeping enterprises, and support employee-based housekeeping enterprises to become stronger and bigger, so that practitioners are willing to come, stay, and stabilize, so that consumers are willing to use it, feel assured and continue to use it. (Reporter Luo Shanshan)
