China Well-off Network Exclusive article
article|Shen Guobing

"Principles of Macroeconomics (12th Edition)"
Author: [US] Carl Keith, Ray Fair, Sharon Oster,
Pricing: 118.00 yuan
Publisher: Oriental Publishing Center
"Principles of Microeconomics (12th Edition)"
Author: [US] Carl Keith, Ray Fair, Sharon Oster
Pricing: 128.00 yuan
Publisher: Oriental Publishing Center
By Karl E, Honorary Professor of Economics at Wellesley College (or Translation of Wesleyan College) in the United States, Karl E. Case), Ray C. Fair, professor of economics at , and Sharon M. Oster, professor of economics at Yale University, and Sharon M. Oster, professor of economics at Yale University, are one of the basic basic textbooks for economics at home and abroad that are popular among universities across the United States. The 12th edition of this textbook has a scientific and reasonable structure and rich and rich content, reflecting the mainstream view of American economics today. At present, traditional domestic economics textbooks often contain more concepts and mathematical formulas. Some models are very abstract, and students do not understand what these analyses have to do with reality. This set of textbooks organically combines basic principles, real cases and social policy issues, and is very suitable as an introductory economics textbook for undergraduates in economics majors. After joining the WTO, as China's economy deeply integrates into international division of labor and the world economy, we need to apply the general laws and principles of the market economy to the construction of the market economy with Chinese characteristics. Therefore, learning and understanding the basic principles of economics has become a must-answer question for building a high-level open market economic system. However, for most Chinese students, learning a set of non-native textbooks is challenging, so there are relatively few readers in China who have the original English version of this book. The publication of the Chinese translation of this book greatly facilitates readers' learning and use. The Chinese version is 6 teachers including Li Yang and Li Yuxin from the School of International Finance and Trade, Shanghai International Studies University, . They/they have many years of overseas economics learning experience and have obtained a doctorate degree in economics from foreign universities. They also have rich experience in domestic economics teaching practice, and have high professional qualities in economics and English language, striving to present the content of the original book with accurate and concise translations.
Overall, this set of textbooks has three characteristics:
1 is an advanced teaching concept. The gradual teaching material structure and a powerful tool library use the "Stories-Graphics-Equations" three-level progressive teaching model to get rid of boring mechanical memory of learning economics.
is a mature structural system. In the book Microscopic, the author believes that the best way to understand how market economy works and microscopic economic theory is to first figure out the perfect competition model, including the output market, the input market, and the connection between them, and then turn to learning the incomplete competition market. In the book "Macro", the author believes that in order to understand the total supply and total demand curve, students need to understand the functions of the commodity market and the money market; and after mastering the logic and controversy of short-term economic cycles, inflation , and unemployment, it is easier to understand economic growth issues. A clear, intuitive and reasonable structural system undoubtedly makes the teaching of economics smoother.
The third is to connect theory with practice. The textbook contains a large number of real cases and applications. It includes real news articles from " Wall Street Journal ", " New York Times " and other newspapers in recent years, helping students think about the wide and interesting applications of economics in their daily lives and the world around them. Many of the cases selected in the column "Economics in Practice" are the latest research. Each case has a thought question, allowing students to return from the case to the application of the analysis methods mentioned in the textbook, thereby strengthening their understanding of basic economic theories.
(The author is the deputy director of the Institute of World Economics, Fudan University, professor and doctoral supervisor)
New book information
"General Course of Psychology"
Author: Morey, etc.
Pricing: 68.00 yuan
Central Party School Press
Professional, popular, interesting and good-looking Psychology general reading material, integrating the essence of psychological knowledge, and giving professional guidance to modern people, mainly party members and leading cadres, in their work.
"Principles of Party Building"
Author: Wu Hui
Pricing: 56.00 yuan
China Finance and Economics Press
provides methodological guidance for the theoretical and practical research of party building.
"Inamori Kazuo's business philosophy in China"
Author: Wang Lisheng, Ma Yantao, etc.
Teach corporate management wisdom, pursue the correct way of being a human being, and shape the Chinese corporate management philosophy.
(Exclusive article by "Xiaokang"·China Xiaokang Network)
This article was published in "Xiaokang" in early October 2022 issue of "Xiaokang"