I have finished reading the book "Learning to Write" by Liu Yang these days.
"It seems that the mountains do not like peace". I think this is a very good writing tool book, and its writing technique analysis is thorough and easy to understand. It is suitable for students who like to write but have difficulty in writing to read and study.
Here is an excerpt from the "Brain Movement Narrative Method" as follows:
1. Make the narrative more interesting
The brain-opening narrative method can be cultivated through short-term practice One of the writing skills. Especially for many young people, because they are often exposed to new media, they are willing to read and write this kind of brainstorming articles.
But the open mind does not mean that you can talk nonsense. No matter how the writing changes, the core principles will not change. Just like the beginning of this chapter, writing is to make things clear.
The open mind may be in a nonsensical form, but behind this, a more complicated design than straightforward description is needed, and a stronger brain is needed to gather things that seem irrelevant. Together, realize the function of service conclusion.
For example, once, we wanted to publicize the enrollment of a course. The content of the course was to explain the " filial piety ".
"The Book of Filial Piety" is one of the thirteen classics of Confucianism, and it is also the ethical work of Confucian . There are many ways to do things.
Course publicity is naturally to introduce the content of the course, the meaning of learning this course, the teacher, the class time and the fees, but it is obvious that if it is only introduced like this, people will definitely not buy it, because the course sounds very boring and full Dogma and the like are also something that makes young people nowadays a headache.
When writing the course propaganda, we used a brainstorming narrative method.
First of all, because the name "Book of Filial Piety" itself is not attractive, we changed the title to "How to reach the pinnacle of life with a book of less than 2,000 words?" ".
A book with less than 2000 words naturally refers to the "Book of Filial Piety",Going to the pinnacle of life is a commonly used vocabulary for modern young people. The question of how to get to the pinnacle of life also whettes people's appetite and attracts people to find out.
At the beginning of the article, instead of talking about the "Book of Filial Piety", I first tell a story. This is also a way of brainstorming. It is to first talk about something that does not seem to be related to the narrative theme and move forward in a roundabout way. Advance.
When Emperor Wenwen of the Han Dynasty , there was a famous doctor named Chunyuyi.
Chunyu Yi has superb medical skills, has been practicing medicine for many years, and has treated many patients.
Chunyuyi's treatment has a characteristic, that is, he is determined to serve the poor for his entire life. If he encounters difficulties and the five-guarantee households, he will directly waive the consultation fee. He is called a good doctor in China and almost moved China.
......
Later, Chunyuyi offended the powerful and wanted to be decapitated. Daughter Tiying sacrificed her life to save her father.
"I would like to become an official and maid, to redeem his father's sins, so as to be rehabilitated."
Emperor Han Wen put Chunyu Yi away and held him in private and asked secretly:
"Oh, love Qing, look at us." They are all fathers, although mine are all sons and yours are all girls, but you girls are really well-educated, filial, and sensible! How do you educate, teach and impart experience."
Chunyu After thinking for a while, he knelt down quickly: "Your Majesty, the ministers do have a way, I don't know if it is not appropriate to talk about it?"
Emperor Hanwen: "Aiqing invites you, today you and I are not the monarch and the minister, but the two fathers, but it doesn't hurt to say it!" Emperor Hanwen waved his hand to signal the people on both sides to retreat.
Chunyuyi looked around, cleared his throat, and whispered: "The Book of Filial Piety."
From Tiying's rescue of his father to the introduction of "The Book of Filial Piety", the span is not small. The key is that the author is still talking to The characters' mental activities add fuel and jealousy, and they use a lot of modern people's thinking and language.
2. Facing smarter readers
I believe many people have seen examples like the above.A car advertisement does not talk about car performance, but must talk about Tang Seng's experience; a cosmetics advertisement, does not talk about efficacy and brand, but has to talk about "Dream of Red Mansions", these are all brainstorming narrative methods.
There is a saying that readers nowadays are smarter. In the past, 100% or 120% of the product was required to be persuasive, but now only 10% is enough, and you can click it until the end, which can be understood by others. What you mean, and it works better.
For example, the example of propagating the "Book of Filial Piety" above. The full text spends more than half of the space telling the story of Tiying saving his father, and only mentions the "Book of Filial Piety" at the end of the article.
However, this is not over yet, the brains have been opened up to cause the "off-topic" effect, and finally we need to return to the main point of the article.
Like the example of propagating the "Book of Filial Piety" above, after the introduction of this book, if it only talks about self-cultivation and the virtues of gentlemen, many people may still not accept it. As a result, the author once again opened his mind and applied the "Book of Filial Piety" to the scene of modern life.
"The Book of Filial Piety" has a total of 18 chapters, more than 1,900 words, each is short in length, and the words are brilliant. It is not only suitable for children to learn Chinese and build a foundation, but also suitable for adults who love traditional culture, and also suitable for the elderly who pursue inner peace.
After studying the "Book of Filial Piety", my mother no longer has to worry about my language scores.
If you write "My Mother" in the proposition composition, promise me that I will never write clichés like "Hundred-good filial piety first", okay?
"The husband's filial piety begins with the matter of relatives, the master of the matter, and finally stands up. " Daya " says: ‘No thought of your ancestor, Yu Xiu Jue De.’"
The composition separation immediately UP.
……
Facing smarter readers, the author did not directly introduce this book, but related to topics that modern people care about, such as language test scores, propositions, essays, and essay scores.
Such an open mind will naturally attract the interest of young readers.
The above example shows how to narrate something with a big brain.
My brain is wide open. Sometimes it’s like digressing. It seems to talk about a lot of irrelevant things, but in fact, every narrative is related to the topic.It's just that the author deliberately hides the logic between the materials, so that readers have always been curious to see what medicine is sold in the gourd. Until the end of the mystery is revealed, oh, that's it, the reader may smile at the thought of the previous foreshadowing, and in the process, the reader unknowingly walks into the text "trap" set by the author.
Brain-opening narration is not only useful for writing advertising copy, any style, if you need to make some jumps, or to attract readers’ attention, you can use this method.
However, it should be noted that the brain opening is not to say a few witty words, insert a few pictures, or add a few online buzzwords. This kind of "formal brain hole" will only make people confused. The real brain opening should be "unexpected and reasonable".
The content of the brain hole narration must form an internal logic, just like the example of the promotion of "The Book of Filial Piety" above, Tiying herself is very filial and willing to sacrifice her life to save her father, so her father had the opportunity to say that it was because he used this book Books educate children.
And some of the concepts in the "Book of Filial Piety" are really needed by modern people. In addition to coping with exams, they can also help them educate their children and self-discipline. This itself also echoes the title-a book less than 2000 words to embark on The pinnacle of life.
3. Brain-opening exercises
Many people feel that their brains are not big enough and they have no imagination. Can they not master this method? How to practice the brain-opening narrative method?
In teaching, we explored a set of methods to practice the divergence of thinking. This method is called story solitaire. Story Solitaire is very simple, that is, follow a fixed beginning and write the story in its entirety. At the beginning of the story, time, place, and characters will be set. Apart from that, there will be no other clues. Practitioners need to add characters, make up stories, and set conflicts until the end.
Let’s start with "Smoking Marry" to see how different students perform the story solitaire:
The beginning of the story:
Midnight, street lights, shuttle cars and fog-shrouded streets. This is the day at the end of November,She was the last to leave the company again. The wind is very strong, and the wind in the north in winter poured directly into the neck through the scarf. She felt cold, but even more bored, so she took a cigarette out of her bag, turned her back, and lit it. At this time, a voice behind her called: "Marry, it's really you."
After the beginning, everyone completed an article independently. Limited to the length of this book, only some of the articles of individual students are excerpted.
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