Samsung Electronics released its preliminary performance report, with operating profit in the third quarter of this year reaching 10.8 trillion won, equivalent to RMB 54.3 billion, a year-on-year decline for the first time in the past three years, a decrease of 32%, and operating profit is 8.3 percentage lower than average expectations.
analysts said that due to inflation, rising interest rates and regional situation, demand for consumer electronics products is weak, and at the same time, the chip profit of Samsung has also declined due to the plummeting memory chip prices. Analysts expect Samsung's profits to fall further in the fourth quarter, and market demand will not recover until early next year.
Everyone knows that Samsung is the world's largest manufacturer of memory chips and smartphones, and is a weather vane for global consumer demand. Its disappointing initial performance has exacerbated a series of profit reductions and pessimistic forecasts in the consumer electronics industry. Now the new flagship - Samsung Galaxy S23 Ultra has also been exposed.
It is reported that Samsung Galaxy S23 Ultra is showing off its capabilities in image. The main camera will be equipped with a 200 million pixel sensor, with a 1/1.3-inch bottom, with an aperture increased to F1.7, and a single pixel area reached 0.6m. It is supported by OIS optical anti-shake , digital zoom and optical zoom , which has obvious upgrades to the camera.
And in terms of screen, Samsung Galaxy S23 Ultra will use its latest AMOLED screen, which integrates a 120Hz adaptive refresh rate, and also supports 2K resolution. It also adopts a straight screen design. screen brightness , color saturation and clarity are more perfect, and the experience is better.
Samsung Galaxy S23 Ultra is also very powerful in battery life and fast charging. The new phone will have a built-in 5000mAh large battery, and the battery specifications are consistent with the previous generation. In addition, the new phone will also be equipped with up to 45W wired fast charging, so in terms of battery life and charging experience, the Samsung Galaxy S23 Ultra is also quite good.
As for hardcore configuration, Samsung Galaxy S23 Ultra will be equipped with Qualcomm 's new flagship processor - Snapdragon 8 Gen 2. This chip is based on a more mature 4nm process by TSMC, with stronger performance and lower power consumption. Therefore, Samsung Galaxy S23 Ultra can also be assured of performance.
With the continuous exposure of Samsung Galaxy S23 Ultra, and the sales of Samsung flagship in the Chinese market are gradually declining, so in order to reverse this situation, the previous generation of Samsung Galaxy S22 has been reduced in price, and the phone has dropped from 4,999 yuan at the time of release to 3,999 yuan, which is directly reduced by 1,000 yuan, which is suitable for sale.
Samsung Galaxy S22 is still very strong in performance. It is equipped with Snapdragon 8 Gen1, Samsung 4nm process, and is equipped with a good cooling system as support, so it is stronger in gaming performance. The screen used in this phone is also the best second-generation dynamic AMOLED screen, and it also supports 120Hz high refresh rate.
In the camera shooting part, Samsung Galaxy S22 also did a good job, equipped with a 50-megapixel flagship triple camera lens and achieved 30x digital zoom. The camera of this camera belongs to a super movie imaging system and deserves its reputation in shooting. Overall, this flagship is also good, and it is very cost-effective to reduce it by 1,000 yuan.
