The short video industry has developed rapidly in recent years. Tiktok , Kuaishou and other applications have become one of the main ways to spread short video culture. This fragmented information acquisition and social method is becoming more and more popular among everyone, and people in different fields have gradually joined the army of short video production.
But many people say that they don’t know how to make short videos from scratch, what tutorials should be read and what production tools should be selected. Here I will compile a complete self-study short video production guide for you, so that novices can get started quickly with no foundation.
. Topic selection
Before making it, you should consider what kind of theme to choose to shoot/make videos? Such as sitcoms, skills, food, beauty, etc., this is directly related to other subsequent links. It cannot be arbitrarily. The topic selection must also be determined based on your own ability. After setting the topic, you can use some data tools to analyze the topic selection of big Vs of the same type, track popular materials, and whether there are any excellent works that can be referenced and learned.
Recommended tool: Feigua Data
supports popular inquiries on the three major platforms of Douyin/B station/Kuaishou, providing creators with popular videos, music materials, monitoring platform daily data changes, hot topics, and providing platform sales product-related data, etc.
. Script
Good scripts can help us clarify our ideas and improve the efficiency of short video production. The production scripts mainly include shooting scenes, pictures, scene categories, character settings, dialogues, etc., and recorded with text or images.
Recommended tool: WPS
supports document editing, table production, picture demonstration, etc. You can write a shooting list, draw an storyboard form, display the expected effects of the lens, and support collaborative editing of multiple people.
3. Short video creation (two ways)
(1) Shooting
. Shooting short videos does not necessarily require using SLRs, panoramic cameras, etc., and the mobile phone can also produce high-quality videos with several affordable small hardware.
Generally, the lens problem is relatively limited when shooting videos with a mobile phone. Through the external lens and the small round mirror of the rearview mirror, the mobile phone lens can be upgraded.
stabilization tool: Octopus tripod, suitable for static shooting; for dynamic shooting, you can choose various mobile phone stabilizers.
In addition, you need to learn shooting techniques and techniques.
(2) Use video editing software to create
short video production is not a short video shot by a camera or mobile phone. By using video editing software to combine pictures, text, music, dubbing and other elements, add your own style and creativity, dubbing and commentary, the video processing can be uploaded and published, and the short video produced is also original, suitable for creators who do not have equipment, sufficient cost and time.
Recommended tool 1: Wancai Weiying
Wancai Weiying is a collection of AI intelligent and fully automatic short video animation software, including Douyin hand-drawn video production tools, text video production tools, and graphic and text animation video production tools. It can create short video works efficiently, quickly and intelligently.
Recommended tool 2: Wancai Animation Master, Xiuzhan.com
Both are tools that can quickly produce animation videos. The former is a client software and the latter is an online animation production platform. In addition to the basic lens, background, foreground, subtitles and language synthesis functions, it also has a large number of beautiful templates and materials, which support the use of templates to replace graphic and text content to generate videos.
The above are the self-study short video production strategies and several practical tools compiled by the editor. For novices, the most effective learning method is to start making short videos by imitating and borrowing excellent videos and easy-to-use tools. If you have any ideas, you can try it.
