Recently, China Radio and Television launched 5G network services, which means that as the fourth largest telecom operator, China Radio and Television officially provides network services to 5G users, competing with the other three major telecom operators on the same stage, bringing more vitality to the market. More importantly, this also marks a new breakthrough in the integrated development of national cable TV network integration and radio and television 5G construction. my country's radio and television network has initially formed a new integrated development pattern of "cable + 5G".
China Radio and Television’s entry into the 5G network is to promote market competition and to promote 5G network co-construction and sharing. Judging from foreign experience, a healthy communication network requires three or four companies to ensure both competition and rationality of investment. Three years ago, China Radio and Television's largest shareholder, China Radio and Television Network Co., Ltd., received the fourth 5G license issued by the Ministry of Industry and Information Technology. The purpose was to promote competition and promote the co-construction and sharing of 5G networks. Since China Unicom and China Telecom announced the co-construction and sharing of 5G networks in September 2019, they have not only significantly reduced duplication of investment and construction, but also achieved complementary advantages, and can quickly form 5G service capabilities, improve network efficiency and assets Operational efficiency. Later, in January 2021, China Radio and Television also chose to co-build and share a 5G mobile network with China Mobile, once again amplifying the benefits of co-construction and sharing. Judging from the current 5G tariff packages of China Radio and Television exposed by some media, the price has indeed dropped, which is in line with the original intention of promoting market competition.
China Radio and Television’s entry into the 5G network has brought important spectrum resources. One of the major advantages of China Radio and Television's entry into the 5G network is its own 700 MHz frequency band resources, which is recognized as the "golden frequency band" in the industry. Compared with the frequency band resources of the other three major telecom operators, the 700 MHz band has a lower frequency. It has the advantages of low signal propagation loss, wide coverage, strong penetration, and low networking cost. It is especially suitable for deploying wide-coverage things. The Internet of Things is considered to be the area where 5G has the greatest potential for killer applications. At the same time, due to its late entry into the market, it can adopt new architecture and technology. With the help of other telecom operators, the radio and television 5G network can be said to have achieved high-standard planning, high-efficiency construction, and high starting point for network launch.
More importantly, China Radio and Television also has rich content, media and video resources. Its signal transmission, program live broadcast and other scenarios have inherent advantages compared with traditional telecom operators. It has also accumulated a reputation in government and enterprises, and is developing vertical There are great advantages in the industry market. After China Radio and Television's 5G network service is launched, it can give full play to its comprehensive transmission advantages and accelerate the formation of a new radio and television media communication network, a national cultural dedicated network and a new national infrastructure network for political, civil, commercial and industrial use, and innovatively provide personalized, Differentiated and precise services.
Of course, it is not easy to leverage the already saturated mobile communications market. The three traditional telecom operators have been deeply involved in the communications market for many years and have a huge number of users, funds, infrastructure and mature business models. However, China Radio and Television's mobile communications business has a weak foundation and has missed the dividend period for the development of mobile communications. At the same time, China Radio and Television's mobile network is built and operated by China Mobile. This not only means that the "golden frequency band" is not its exclusive advantage, but also means that its room for price reduction in the future is limited. Moreover, the current mode of users watching videos and live broadcasts has changed, and the communication advantages of China Radio and Television need to be innovated and strengthened.
It is foreseeable that the launch of 5G network services by China Radio and Television will make competition more intense, the industry more innovative, the market more expanded, and it will also bring more choices and experiences to consumers. The new competition mechanism will encourage telecom operators to invest more energy in technology research and development, service efficiency, market expansion, etc., expand the scale of China's 5G market, and create more opportunities for the upstream and downstream of the industrial chain.
(Source: Economic Daily )
Editor: Han Luying
