Recently, Xinjifei , known as Breaking Bad, has let the public understand the unknown inside story of the food industry. Various products that use fakes to be real, inferior to good, and excessive additives are shocking. However, Xin Jifei's whistle accidentally brought Huiyuan Juice back into the public eye. People suddenly discovered that Huiyuan Juice is one of the rare conscientious foods that have zero additions and no black technology. But the reality is cruel: Huiyuan Juice, which does not have Hix Technology, is on the verge of bankruptcy, and the milk tea beverage store full of black technology is open all over the streets and alleys, and the business is more and more popular. It is really ironic!
Food is the most important thing for people, and food safety is related to everyone's vital interests. It’s no wonder that Xin Jifei is so popular. He lets everyone experience the habit of looking at the ingredients list when buying food in supermarkets. Xin Jifei made everyone realize that there are not many additives added to the food now. He moved the cheese of capital and was naturally suppressed. But Xin Jifei himself clarified: he did not kill food additives with one stick, but just wanted everyone to pay attention to it in their lives.
Under Xin Jifei's popular science, netizens set off an activity to find food additives that do not put or add less. In Xin Jifei's words, it is: don't use technology or hard work! After several days of crazy search, netizens were so powerful that they took photos of the seasonings and snack ingredients lists in supermarkets, refrigerators, and kitchens. The result was very disappointed. Most foods were filled with additives, and there was more than one. I once again stated: does not mean to deny additives here, and there is no harm in using them properly.
Extremely disappointed, people found that Huiyuan juice, which was placed on the bottom of the shelf, has been around for decades, always zero additions, 100% pure juice. I asked myself how many years I have not drunk Huiyuan juice. At noon, I mentioned this to my child. The child was surprised and said that he had never drunk Huiyuan juice. I took a look at my favorite Huiyuan compound peach juice. In addition to water, there are apples, dragon fruit and hawthorn slurry in the ingredient list. The outer packaging is still eye-catchingly printed with 100% pure juice, without additives. I feel a little guilty when I see this. Such good juice has been of the same quality for decades, but we consumers have gradually forgotten it.
However, due to the decline in market sales, it is already very difficult for Huiyuan Juice today. In January last year, Huiyuan Juice was forced to delist and became an abandoned capital. In July of the same year, the news that Huiyuan Juice was forced to be executed has become a hot search on Weibo. From September 2020 to the present, Huiyuan Food has been forced to be executed seven times, with the execution target reaching 2.317 billion yuan. It was learned from Qichacha that Beijing Huiyuan Food and Beverage Co., Ltd. has added bankruptcy reorganization information. It can be predicted that if there is no continued favor with consumers and no foreign capital intervention, the national beverage Huiyuan Juice will eventually disappear from our vision.
Is it because people don’t drink drinks? Of course not. In recent years, no matter which big city or small county town you are in the country, it is easy to find that milk tea and cold drink shops are everywhere in the streets and alleys, and they are still crowded, all of which are prosperous commercial areas. There are long queues in each store, and a simple blended drink costs between ten or thirty yuan.
Look at the bright colors and attractive smells of those cups. In the words of Xinjifei, they are all Hex Technology, and they are very useful for their hard work. Compared with Huiyuan Juice’s dilemma, these milk tea and cold drink shops have made a lot of money. Some companies have started IPOs, which is really a small milk tea and a big business. Through their financial statements, we can see that the gross profit margin is above 40%. Without black technology, it is impossible to squeeze fresh fruits. Which cold drink store does it take to buy fruits every day?
The real Huiyuan juice may disappear soon, but the milk tea and cold drink shops with additives are in full swing. It is really a tragedy of bad money that drives out good money. It is a great irony of our era. Xin Jifei explained this, saying that because Huiyuan Juice insisted on not using additives and was real, the juice tasted poorly and was marginalized by consumers.And those milk tea shops on the streets use black technology, which tastes more comfortable and makes people like it so much that their business is booming.
Is this really outrageous? does not add additives, Huiyuan, which has 100% pure juice, is on the verge of bankruptcy, and the milk tea and cold drink shop with a strong sense of technology have become the new favorite of the people. What a great irony! If this kind of thing continues, it will be a shame for our generation!
Who is wrong with it? I don't understand, you know?
Today’s interaction: Do you like the Huiyuan juice with zero addition, or do you use black technology milk tea cold drinks?
