It is a woman’s nature to love beauty. Coupled with the influence of various short videos and live broadcasts, female friends’ demand for medical beauty is becoming increasingly strong. Therefore, medical beauty apps have become a new favorite in the female market. Today we will analyze the customized APP development solutions for the medical beauty industry.
What are the pain points in developing medical beauty apps?
1. Doctors’ information is not transparent
Nowadays, the marketing methods of medical beauty hospitals dazzle users, and they cannot tell which is real information and which is packaged marketing. Does the user not know whether the doctor who performed the surgery on him is a regular and authoritative doctor? Have you ever had a medical incident? Even if you have doubts about the doctor, there is no way to confirm it.
2. The price is not transparent
I believe everyone can easily understand this. For example, a double eyelid project can cost from a few hundred yuan to tens of thousands of yuan, and merchants will recommend products based on the user's spending power. Even if it is the lowest price among similar projects, it can still provide a lot of benefits. But what the difference is, none of us know.
3. High risk
We often see various plastic surgery accidents on the video platform. In the Medical Beauty Academy. Few doctors will emphasize cosmetic risks to users. Staff usually ignore the risks of plastic surgery for the sake of their own performance, and only emphasize the advantages of plastic surgery to users, and even use some marketing methods to induce users to place orders. This will increase the risks of plastic surgery.
What functions should medical beauty APP development have?
Backend:
1. User management:
User management contains basic information of users and counts members’ consumption. When members spend money in different stores, the system can display it in real time, and store staff can also understand the user's information in a timely manner and provide thoughtful services. At the same time, merchants can also develop appropriate marketing activities based on these user data.
2. Member Center:
Merchants can issue and manage membership cards. Administrators at different levels can perform different operations on membership cards. The highest-level administrator can manage members of each store through the APP.
3. Sales management:
Merchants can see the real-time sales data and financial settlements of each store in the background, analyze and formulate sales plans.
4. Marketing activities:
Merchants can set up various marketing activities in the background such as discounts, full discounts, limited-time special offers, holiday activities, points, group buying coupons, vouchers, etc.
5. Merchant registration
Third-party merchants or branches can register in the APP and manage their own stores.
client:
1. Online reservation: Users can make reservations through mobile phones anytime and anywhere, reducing waiting time and making it easier for merchants to reasonably arrange customer flow.
2. Community communication: Establish communities with different themes. Everyone can post freely, share experiences, post beautiful photos, etc., and can also add friends to interact with each other.
3. Map positioning: The APP will display the detailed store name, address and phone number of the store, and can provide users with route planning to the store.
4. Beauty information: Provide comprehensive, practical, considerate and fashionable beauty information for all beauty lovers.
5. Beauty tutorial: In this section, users can learn how to match cosmetics and transform from a novice with no makeup to an expert in seconds.
6. Online customer service: Customers can consult customer service at any time if they have any questions to improve user experience.
7. Case display: Some real cases of customers can be uploaded in the APP and can also provide reference for other users.
