TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of "trade-offs".

2024/06/2918:58:33 news 1988
TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

TO SUMMER Chinese flagship store

Guanxia Imperial College Siheyuan opens

Oriental humanities and art fragrance brand - Guanxia To Summer's Chinese flagship store "Guanxia Imperial College Siheyuan" located in Beijing Imperial College officially opens. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of "trade-offs". The space officially opened on July 8. This century-old courtyard house located in what was once the highest university has now become a space where everyone can slow down, smell the fragrance quietly, and feel the cultural atmosphere of Beijing. This is also another century-old house restored by Guan Xia after Shanghai Xianting.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

In 2020, Guanxia chose Taikoo Li North District in Sanlitun, Beijing as the address of its first store "Guanxia Living Room". After its opening, it gained unprecedented popularity and quickly became one of the landmark spaces in Taikoo Li North District. For its flagship store in China, Guanxia Imperial College Siheyuan, Guanxia chose the Imperial College in Beijing, a neighborhood with a history of more than 700 years and a rich cultural atmosphere. Not only is it a quiet place in the middle of the bustle, and it is shaded by locust trees, but it is also the location of the Confucius Temple and the Imperial College. You can feel Beijing's unique cultural atmosphere while strolling there.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Before the official opening, Guanxia held a spiritual gathering in the Imperial Courtyard, where guests could smell incense, listen to music, attract wind, and eat fruits. Here you can slow down the clock and appreciate the beauty of uselessness in Eastern culture. In the future, more oriental literati handicraft workshops and art exhibitions will be held here.

HOGAN Hogan 2022 Chinese Valentine's Day limited series specially presents

love [Gong] open, romantic accompanying

light up the Chinese Valentine's day reverie, the sincere love between each other fills this midsummer. HOGAN launches the 2022 Chinese Valentine's Day limited series, selects favorite shoes and embellishes the shoes with love graffiti, smartly outlines the heartbeat code, and goes on a journey of love. HOGAN's global spokesperson Gong Jun made a special appearance in the Chinese Valentine's Day limited series advertising campaign. [Gong]'s happy and moving moments are accompanied by romance and beauty.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

The simple and neat H light and shadow, hazy in the gentle pink mist, reflects the deep affection of Chinese Valentine's Day. Gong Jun, who is wearing a pink suit, pairs sweetly with HOGAN Chinese Valentine's Day limited series men's H580 luxury shoes. The red hearts on the sides of the shoes capture the feeling of the moment and inject a romantic atmosphere into the throbbing moment.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

On the occasion of the festival, HOGAN also simultaneously released a Chinese Valentine's Day advertising video, allowing you to experience it from a first-hand perspective. The unspoken feelings turned into the love in Gong Jun's writing, and the paper airplane in his hand concealed his thoughts and flew to her side. The Chinese Valentine's Day exclusive shoes under your feet come in sweet pairs. The hand-painted hearts on the side of the shoes and the confession words "I LOVE YOU" on the shoelaces are not only a tacit understanding of mutual love, but also an unreserved confession of love.

VALENTINO Valentino Beauty's new product

Day Rose Rivet Perfume

Join hands with Gao Qingchen to start the summer haute couture dream

Valentino Beauty held the "Daytime Rose, "Dust" Dream Sanya" themed event at the cdf Sanya International Duty Free City , released the 2022 new rivet perfume "Day Rose", bringing the bright yellow light of Rome to Sanya, which is full of summer vitality, and invited Gao Qingchen, a member of the international men's singing group INTO1, to attend this event about rivet perfume. A haute couture feast.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

The 2022 new rivet perfume was released at cdf Sanya International Duty Free City, bringing the new perfume "Day Rose" to the bright and warm summer seaside, and also created a daydream full of rose aroma for all the guests and fans at the scene. , this gorgeous summer "dust" dream brings a unique high-end perfume experience to the passengers of Sanya International Duty Free City . This event was also broadcast live simultaneously on the Weibo and WeChat platforms of cdf Sanya International Duty Free City, attracting a large number of media and audiences to watch online and experience the high-end experience brought by Valentino Beauty.

Loro Piana nuoyoupiana

2022-2023 autumn and winter women's wear series

Adventure is looking at the world with curiosity and a spirit of exploration, full of energy.The Loro Piana 2022-2023 autumn and winter women's clothing series conveys a comfortable mood on the road and interprets modern women who regard clothing as a lifestyle and freely explore it. She walks between body-fitting, elegant and smooth lines and cool styles, combining practicality with laziness, sophistication with toughness, thereby creating a calm elegance that is unique to Loro Piana, showing a look that transcends appearance. imprint of personality.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Relaxed style runs through soft vertical silhouettes. Tough and feminine in equal measure - on one side are loose double-breasted suits, oversized jackets, pea coats and shirt jackets, worn with jeans or flowy trousers; on the other side are asymmetrical ribbed knit jumpers and skirts, Satin top and bias-cut slip skirt. The clash of contrasting styles continues with practical soft coats, cotton jackets and denim shirt jackets paired with tough boots, and ruffled bib silk shirts mixed with matching trousers and velvet slippers.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Soft and skin-friendly coats and tunics are made of Cashfur, fur and Baby Cashmere fabrics, showing a variety of rich elements. Accessories such as lug-soled calfskin and Cashfur boots, low-heeled suede boots, and velvet slippers combine functionality with sophisticated style. The bag continues the adventurous spirit of this season and is crafted from materials such as suede, calfskin, Melton cashmere and Cashfur, with a simple and practical shape. The soft Sesia Happy Day comes in a new mini version, as well as a sleek large-capacity tote bag and a practical clutch bag.

MARNI China's first concept flagship store grand opening

MARNI grandly opened China's first flagship store located in Jincang Mandarin Plaza, Nanjing West Road, Shanghai. With its majestic curtain wall and unique concept, this double-story flagship store provides an unprecedented new interpretation of MARNI brand culture and presents an immersive space exploration experience. More than 340 square meters of space in the flagship store will display and sell men's and women's ready-to-wear, bags, accessories and children's clothing series. The flagship store has a main entrance and an internal entrance to the mall. The

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

store design concept was jointly conceived by the space creative team led by MARNI creative director Francesco Risso. The design takes the brand creation concept as the starting point, breaks the interpretation of traditional shopping concepts, puts consumers in carefully created art installations, and brings an interactive sensory journey of exploring art.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Maison Margiela fashion house

Shanghai Jincang Mandarin Plaza Global flagship store grand opening

Maison Margiela's largest flagship store in the world was grandly unveiled in Shanghai Jincang Mandarin Plaza, marking another milestone for the brand. The new store covers an area of ​​more than 500 square meters and is divided into upper and lower floors. The vibrant space will bring a new immersive shopping experience.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

While continuing the unique aesthetics of Maison Margiela, the new flagship store cleverly echoes the design language created by creative director John Galliano starting from the Artisanal haute couture series. It cleverly displays men's and women's ready-to-wear, accessories and perfumes in a unique and unique way. In addition to exclusive VIP services, interactive experiences and Maison Margiela Café, there is also a limited-time interactive exhibition space for Glam Slam handbags on the second floor of the flagship store to celebrate the grand opening.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Maison Margiela is a high-end fashion house originated in Paris. Since its establishment, it has never stopped pursuing uninhibited individuality and subverting tradition. Under the creative guidance of John Galliano, the traditional consensus of dressing style is shattered by the wave of digitalization, replaced by a thorough analysis of the concept of modern wardrobe. Driven by instinct, the brand strives to inspire uncompromising creativity through values ​​of authenticity, avant-garde and self-fulfillment. Starting from the Co-Ed series, the concept of genderlessness has become deeply rooted in the core of the brand, resulting in many extraordinary creations.

Ferragamo Ferragamo

Ferragamo Nomadic Series Luxury Shoes Capsule Series is colorfully unveiled to present the contemporary urban traveler

Milan—Salvatore Ferragamo adheres to the concept of contemporary travel and gorgeously presents the Ferragamo Nomadic luxury shoe capsule series. Italian exquisite craftsmanship combined with unique production processes creates exquisite and comfortable masterpieces of men's and women's shoes.The

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

series of blockbusters and promotional videos feature this capsule series, using film metaphors to tell the story of the summer adventures of three or five friends, thereby conveying the brand’s beautiful vision: celebrating freedom and praising the infinite possibilities on the road to the future, just because everyone Everyone is going through a life journey that is constantly moving forward.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Salvatore Ferragamo takes this as its original intention, draws inspiration from people's yearning for freedom and pursuit of adventure, and carefully creates this capsule series: a pair of shoes that are soft and fit for the feet are like a second layer of skin for people, no matter what It can provide comfortable companionship to people anytime and anywhere. Sandals, moccasins, ballet flats and loafers are lightweight enough to be folded into a dedicated travel bag, and are embellished with intricate details that showcase expert craftsmanship.

ORIFLAME Oriflame Key to Time Firming and Lifting Series

Unlock ageless three-dimensional muscles

Young face Apple skin Plump and firm, beautiful face, and clear "girly line" (contour line), that is, the mandibular edge and mandible The angle is about 120°, which is one of the signs of a young face. As we age, elasticity and collagen are lost, the skin becomes loose, the apple muscles sag or disappear, tear troughs and nasolabial folds quietly appear, and the contours are no longer clear.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

In order to meet modern women’s pursuit of healthy and ageless skin, Oriflame’s Key to Time series launches the Key to Time Firming and Lifting Set, which provides advanced firming and skin care and improves the problems of skin sagging, sagging, loose contours and facial sunkenness. 4D lifting and carving is not afraid of the gravity of time, restoring the delicate state of skin's firmness, lifting, fine shaping and elasticity.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Oriflame has always adhered to the brand philosophy and Swedish values ​​of integrating natural wisdom and modern technology, and radiating beauty both internally and externally. A strong scientific research team leads and explores cutting-edge scientific research to create safe and high-performance products; it operates digitally, focuses on social word-of-mouth sharing, and starts a business without leaving home. Oriflame has always been committed to sustainable development with a responsible business philosophy, a spirit and attitude of caring for nature and reverence for life.

BYREDO BYREDO launches a limited replica version

Mister Marvelous Mister Eau de Parfum

Being in the present, becoming Mister Marvelous requires a more dimensional definition. BYREDO invited NFL (NFL) superstar athlete Odell Beckham Jr. to appear in the new creative vision of Mister Marvelous, using his story and image to directly interpret the multi-faceted nature of contemporary men. A three-time selection to the National Football League (NFL) Pro Bowl and a champion wide receiver who won the 56th Super Bowl with the team, Odell Beckham Jr. is not only an outstanding athlete, but also a husband, a father and a An excellent entrepreneur.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

BYREDO launches a limited edition replica of Mister Marvelous Eau de Parfum, which uses fragrance to build confidence and redefine contemporary men. The top notes start with the charm of clean citrus leaves and neroli oil, and the middle notes are bamboo intertwined with green lavender, creating a calm and delicate image of a contemporary man. Slightly spicy black amber and white cedar wood come in between the humor of black and white, bringing a pleasant tone and lingering surprise.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Founded in 2006, BYREDO is a European contemporary luxury brand founded by Ben Gorham in Stockholm . The brand is committed to integrating memory and emotion into design. BYREDO believes that creativity and intuition are crucial factors in brand decision-making. Based on this, BYREDO continues to reshape its business formula.

COACHCoach releases

Coach x Tom Wesselmann collaboration series

Coach x Tom Wesselmann collaboration series is inspired by the playful spirit of pop art , integrating the representative works of pop artist Tom Wesselmann into classic styles such as Coach Rouge, Duffle series handbags and fur jackets. It conveys the brand's tribute to popular culture and artistic heritage.This series is also inspired by the colorful and joyful themes in Wesselmann's artworks. The colorful patterns are decorated with exquisite and clever embroidery and sequins on Coach's classic signature jacquard fabric and delicate and soft tanned leather bags. It conveys Coach's executive creative director Stuart Vevers and the Wesselmann family's inclusive attitude towards fashion and their vision for inheriting classic craftsmanship.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

"My design inspiration comes from the bold whims in life, and this Tom Wesselmann collaboration series is no different." Stuart Vevers said, "During the creative process, I was inspired by Tom Wesselmann's happy imagination. It is an honor to present this collection to everyone together with his family, and I am very proud to bring his work to the younger generation.”

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

This advertising campaign captures Wesselmann’s unique world, depicting the full world with the artist’s playful touch. Vibrant bold contrasts of color and vivid close-ups. At the same time, Coach has launched a digital social experience on the Douyin platform. Users can explore this cooperation series, use filters with Wesselmann’s classic patterns, and have released a series of “EduToks” clips about Wesselmann’s daily work life.

Lily James appears in VERSACEVersace

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of 022 autumn and winter series advertising blockbuster

Actor Lily James holds the new Greca Goddess handbag and stars in Versace's 2022 autumn and winter series advertising blockbuster. Under the lens of well-known photographers Mert Alas and Marcus Piggott, Lily James interprets the unique attitude of the Versace goddess. In the advertising campaign, Lily wears a new season's latex ready-to-wear, incarnating a steadfast and courageous pioneer in mythological stories and today's modern times, interpreting the spark of the collision of classical civilization and sexy charm.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

The Versace menswear collection is a visually clear new interpretation of modern luxury, with the ornate decoration of classical settings contrasting with the collection’s modern feel.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

The Greca Goddess series handbags will be launched in the 2022 autumn and winter series. The strong Italian style of Versace in the advertising campaign fully reflects the rich craftsmanship and elegant fusion of the new handbags, interpreting modern vitality.

Jessica Alba co-founded the beauty brand

HONEST and entered China

HONEST was co-founded by American movie star Jessica Alba in 2012. The brand adheres to the founder's philosophy of "you don't have to choose between excellent efficacy and health and gentleness" to create pure symbiosis, design An ingenious, highly effective product. HONEST advocates "honesty, purity and truth" and prohibits 3,500+ potentially risky ingredients. HONEST encourages everyone to "see the true self" freely and love to live consciously. In July 2022, HONEST officially entered Tmall International and opened its official overseas flagship store, bringing consumers a new pure and conscious skin care experience.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

As the first female star to be included in the "American Self-Made Rich Women List" as a "female entrepreneur", from "Hollywood sweetheart" to an entrepreneur whose company went public, Jessica Alba has always dared to be herself, awaken more potential, and advocate consciousness To live a local life, she believes: "If there is no suitable one, create it!" In 2012, when Jessica Alba, a mother, found that there was no brand that she could fully trust in the fields of maternal and infant, beauty and home care, HONEST came into being. born. When you want to change for the better, you have to act consciously to create a better world. You can be whatever you want to be!

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Immediately log in to the HONEST overseas flagship store to start a pure, symbiotic, healthy and effective skin care experience, and enjoy the new skin care trend of "sincerity and purity, seeing the true self".

Guangmiaojing "The Beauty of the Pure World" themed conference

Cross-border opening of the beauty of the integration of art and technology

A few days ago, Guangmiaojing hosted the "Beauty of the Pure World" themed conference hosted by Guangmiaojing and co-organized by Guantang Art Museum. Held successfully.Ms. Helen, CEO of Guangmiaojing, Mr. Zhang Huatao, chief R&D officer, and Mr. Xiao Hua, chief designer, as the spokespersons of Guangmiaojing, respectively talked about the past and present life of "Guangmiaojing", its contribution to the protection of cultural heritage, and its future design sublimation. The detailed introduction of the activities and the recruitment of hundreds of quality experience officers gave everyone a deeper understanding of the "beauty of the pure world" of "Guang Miaojing".

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Life is bounded, art is unbounded, starting from the cross-border of life needs. Guang Miaojing's "Beauty of the Purified World" theme conference is a journey of soul purification with a sense of art, life, technology, classics and beauty. What is presented is a record about "light" and "purity" from scratch.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

started with technological products that are environmentally friendly, safe, and efficient in decontamination. The cooperation between Guangmiaojing and Guantang Art Museum is a perfect presentation of the cross-border integration of artistic aesthetics and technological innovation; it is no longer just a rigid technological product, but can also be permanently settled. Looking at the artworks in Tang Art Museum, this is the most distinctive feature of "Guang Miao Jing".

HENKEL Henkel completed the acquisition of Shiseido Asia Pacific

professional hairdressing business

Henkel announced the successful completion of the acquisition of Co., Ltd. Shiseido's professional hairdressing business. Headquartered in Tokyo, Japan, this business includes core brands such as Sublimic and Primience under the authorized brand Shiseido Professional.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Schwarzkopf Professional is the global expert in hair color innovation and trends. On this basis, the addition of Shiseido’s professional brand will further deepen the ability and understanding of Japanese simple aesthetics (J-beauty) in high-end hair and scalp care, anti-hair loss, styling and perming solutions.

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

Henkel will set up a Japanese simple aesthetics (J-beauty) innovation center in Tokyo, aiming to create more products suitable for Asian consumers. The center will serve as a research and development base for new products and formulas for both Shiseido Professional and Schwarzkopf brands.

new media producer: Li Hui

new media editor: Chen Jia

new media intern editor: Huang Xinqiao

Picture source: provided by the brand

TO SUMMER China flagship store. Guan Xia spent a year renovating this courtyard house built in the Qing Dynasty. The entire renovation process revolved around the concept of

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