Under the epidemic, it is difficult for all walks of life. Countless small and medium-sized enterprises have gone bankrupt and every industry is inflexible. However, in the face of the crisis, some people still see opportunities. This afternoon I went to a friend to share his different ideas.
First, let me briefly introduce him, how old I am, he is in the rice business, he registered his own brand, the factory is in Henan, the store is in Guangdong, and currently has distribution outlets in several towns in Zhongshan urban area. He knew that I had nothing to do now, so he asked me to go there today to see if I have any interest and channels to cooperate with him.
He has two cooperation models. The first is to open outlets in partnership. He invests in goods accounting for 30% and I account for 70%. In addition to opening a store, he needs to sell goods directly from the warehouse in the future. This is equivalent to not having to suppress goods. I develop my area, and the lower distributor I develop belongs to me personally. For him, he basically makes a profit without losing money. For me, there is not much investment, no need to suppress inventory, and there is no big risk.
The second model is cost-free. I rely on my own sales and channels to buy goods with him. The mid-to-high-end packaging he mainly promotes, 10 kilograms per bag, and the price is around 45-55. It is suitable for promotion in the community. In fact, it is the community group buying model.
In addition to doing the rice business, he also has rice noodles and grain and oil. This category has just been made in small quantities, and the epidemic gave him a chance. The production factory also took orders in a small amount (this is impossible in normal times). Later, he was also preparing to make soy sauce and other by-products.
In addition to the distribution business model, there are two other things that are also very good. The first point is that a tea room of about 30-40 square meters is decorated next to his store, and a group of friends has been built. They are basically bosses from all walks of life and often call for tea. Two exhibition shelves are made in the tea room to display samples to bosses in need for free. A friend who made a charging pile also used his store to register a company and prepared to open a charging pile company. This is an era of integrating group heating resources, and fighting alone won’t work.
draw tea at a friend and learn
Another thing he is doing is what he is doing. I admire this, that is, he is preparing to build a charity canteen next to his store. Free food is provided to the surrounding elderly people over 60 years old. The rice is provided by yourself, the ingredients are provided by yourself in the early stage, and you can rely on fundraising in the later stage. Decoration is accompanied by some traces of the elderly to make the elderly feel a sense of belonging. Then a stage is arranged. There are kindergartens and primary schools around it. You can hold charity performances regularly. Except for chefs, you can work and recruit volunteers. Please ask a third party to supervise to ensure the quality of charity. Regularly invite some of the elderly’s children to come for a try meal and collect feedback. You can also ask someone to record the heroic deeds of the elderly in their early years and publish them in the newspaper. After this series of actions, all of them are beneficiaries. When the elderly have a place to eat and communicate, their communities will also support them strongly, and will also attract people from all walks of life to participate and raise funds. His corporate culture will also be done. I can only give a thumbs up and say it's amazing.
is also facing difficulties. Some people are forced to go bankrupt, some people choose to give up, and some people choose to bear the consequences. However, there are some people who are actively seeking change. Others see danger and opportunities. As the saying goes, thinking determines the way out, learn more, summarize more, think more, and be with people with excellent positive energy.
Thank you to my friends, I have benefited a lot. I wish you all the best through the epidemic!
The following picture is a public welfare canteen made by another company boss in Sanxiang