In order to make use of the good platform of Kaohsiung Tourism Exhibition, further promote Hainan Province's tourism product resources to Taiwanese tourists and increase the popularity of Hainan International Tourism Island, a special booth was set up by the Hainan Provincial Dep

2025/07/1423:21:37 hotcomm 1681
In order to make use of the good platform of Kaohsiung Tourism Exhibition, further promote Hainan Province's tourism product resources to Taiwanese tourists and increase the popularity of Hainan International Tourism Island, a special booth was set up by the Hainan Provincial Dep - DayDayNews

2019 Cross-Strait Kaohsiung Tourism Exhibition was grandly opened at the Kaohsiung Exhibition Hall, Taiwan. Photo provided by Sanya Municipal Tourism and Culture Bureau

Nanhai.com and Nanhai.com client Sanya May 25 (Nanhai.com reporter Sha Xiaofeng) On the morning of May 24, the 2019 Cross-Strait Kaohsiung Tourism Exhibition was grandly opened at the Kaohsiung Exhibition Hall in Taiwan. The Kaohsiung Tourism Exhibition, which has been held for 21 consecutive sessions, is the largest tourism event in South Taiwan.

is a good platform for Kaohsiung Tourism Exhibition, further promotes the tourism product resources of Hainan provinces to Taiwanese tourists, and improves the popularity of Hainan International Tourism Island . The special booth of the Hainan Provincial Department of Tourism, Culture, Radio, Film and Television and Sports was established. The Sanya Tourism Promotion Group participated in the exhibition with the group.

At this exhibition, the 54-square-meter Hainan Tourism Booth Special Decoration Exhibition Hall was unveiled at the Kaohsiung Tourism Exhibition. With the theme of "Enjoy Hainan, Cool and Fun Summer", it creates a special decoration booth like a sparkling blue sea. Through the visually cool summer atmosphere, it sends an invitation to the audience to enjoy a beautiful and cool summer time in Hainan. The museum has an boat-shaped house consultation desk, beach chairs, coconut trees, and mini golf greens to create a Hainan vacation atmosphere full of tropical island style. The exhibition hall focuses on displaying Hainan's rich tourism resources that integrate tourism, culture and sports, such as coastal leisure, Li Miao culture, golf courses, high-end resort hotels, original food, and sea sports.

This year's Kaohsiung Tourism Exhibition attracted nearly 300 tourism-related units from tourism departments, travel agencies, airlines, hotels, resorts, cruises, theme parks and other local tourism departments from mainland China, Japan, South Korea and other countries, regions and Taiwan. The Kaohsiung Tourism Exhibition will be held from May 24 to 27, lasting four days, and is expected to attract more than 200,000 visitors.

htmlOn the evening of May 24, the 2019 Sanya Tourism Kaohsiung Special Promotion Conference was held at the Junhong International Hotel in Kaohsiung, and the event attracted more than 120 Taiwanese travelers and media to attend. Kong Lun, director of the Kaohsiung Office Branch of the Cross-Strait Tourism Exchange Association, Pan Hengxu, director of the Kaohsiung City Tourism Bureau, Wu Yingliang, chairman of the Kaohsiung City Travel Business Association, Yao Daguang, chairman of the Cross-Strait Tourism Development Association, and Yang Liming, researcher of the Hainan Provincial Department of Tourism, Culture, Radio, Film and Television and Sports, and other guests attended the promotion meeting.

Yang Liming, a researcher at the Hainan Provincial Department of Tourism and Culture, said that the rapid growth of Taiwan’s tourists to Hainan year by year is inseparable from the support and love of the Taiwan tourism industry for Hainan, and expressed gratitude to the Southern Taiwan tourism industry for its contribution to promoting tourism cooperation and exchanges between Qiong and Taiwan. At the same time, it stated that in the future, Hainan will participate in international cooperation and development of tourism with a more open and inclusive attitude, and will also practice its own internal skills seriously to provide more rich tourism products integrating cultural and sports for Taiwan and other overseas tourists.

Kong Lun, director of the Kaohsiung Office Branch of the Cross-Strait Tourism Exchange Association, said that the rapid development of Hainan's tourism has provided more and more exciting tourism resources for Taiwanese tourists and a broader platform for tourism and cultural exchanges between the two places. He hopes that Hainan and Taiwan's tourism operators can cooperate more continuously and in-depthly and interact more frequently and actively.

In order to make use of the good platform of Kaohsiung Tourism Exhibition, further promote Hainan Province's tourism product resources to Taiwanese tourists and increase the popularity of Hainan International Tourism Island, a special booth was set up by the Hainan Provincial Dep - DayDayNews

Pan Hengxu, director of Kaohsiung City Tourism Bureau, said that Hainan is a well-known tourist destination for Taiwanese tourists, and the tourism resources of the two places also have many similarities, but Hainan's rapid development is very amazing. Kaohsiung Tourism will also actively promote tourism development and provide Hainan tourists with a better tourism environment. We look forward to the healthier and more sustainable development of Taiqiong tourists' exchanges.

Wu Yingliang, chairman of Kaohsiung Travel Association, said that Sanya Tourism has been spared no effort to promote and market in the Taiwan market. Judging from the good market performance, the results are very obvious. I look forward to Sanya coming to Taiwan often and interacting with friends in Taiwan’s tourism industry.

Tang Sixian, a researcher at Sanya Tourism and Culture Bureau, introduced in detail the latest development of Sanya's tourism industry to Kaohsiung travel merchants and media friends.Sanya's tourism market, tourism products, and tourism services are constantly upgrading, and the new business formats and products continue to inject new impetus into Sanya's tourism development. At the same time, Tang Sixian also emphasized that Sanya has been working hard to create a high-quality tourism consumption guarantee environment and strengthen tourism safety supervision. Sanya has the first tourism police force in the country to safeguard the safety and interests of tourists at all times. Therefore, Sanya is a tourist destination where Taiwanese tourists can be completely at ease, and welcome Taiwanese tourists to vacation and leisure in Sanya more relaxed.

In addition, Sanya tourism companies representatives introduced high-quality scenic spots and hotels such as Wuzhizhou Island Tourism Zone, Haichang Fantasy City, Wyndham Lihe Resort Hotel, Renaissance Resort Hotel, and Hainan study tourism products. The exciting promotion has made Kaohsiung travelers show a strong interest in developing new Sanya tourism products. We hope to take this as an opportunity to promote the transformation and upgrading of Hainan tourism products in the South Taiwan market and promote the development of the South Taiwan source market to a higher level.

Taiwan is Sanya's second largest inbound customer source market. In 2018, Sanya received more than 83,900 Taiwanese tourists, an increase of 26.95% year-on-year. In 2019, Taiwan's inbound tourism market continued to maintain a good growth trend. At present, our province has opened direct flights between Kaohsiung and Haikou, with two flights per week, which will steadily deliver passenger sources to each other. Next, Sanya will actively promote and strive to open direct flights between Sanya and Kaohsiung, further explore the southern Taiwan source market and promote the continuous growth of Taiwan's Qiong source market.

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