Italian century-old fragrance-making brand Acqua di Parma Water has officially announced that powerful actor Li Xian has become the brand's global fragrance spokesperson. Palma Water continues to work with Li Xian to advance in Xunguang, upgrade across the board, and open a new chapter together! In his acting career, Li Xian has endless exploration and craftsmanship pursuit, picking the light of inspiration from every detail of life, constantly breaking through the limits of interpretation, and perfectly shaping classic characters, just like Parma's water craftsmanship, inheriting for more than a hundred years, and creating a palace-level artistic fragrance with a renewed artistic perspective.
Li Xian in life, while busy, likes to relax himself with fragrance, enjoy Italian leisure time, and carefully appreciate the life inspiration brought by different moments of the day. This is what Palma Water hopes to bring to consumers, allowing everyone to enjoy life in a pure Italian atmosphere, collect inspiration, and improve the quality of life style.
"The Light of Style Now"
2021, Li Xian opened a new chapter of fragrance and encounter with Parma Water with a brand new identity. Starting from every lively and flowing style moment in life, looking for the traces of fragrance and meeting the light of style. The Parma Water Style Series fragrance is a veritable artistic fragrance. It not only gives the perfume art a better way of expression, but also touches Li Xian's inspiration as an actor.
new Parma Water Style Gold Limited Edition selects incense raw materials from all over the world. With the ingenuity of Italian incense makers, rare incense raw materials can be displayed. The brilliant fragrance coats the fragrance raw materials with the soul of art, transcending regions and culture, creating the daylight that flows through the day, presenting a style moment of sunshine.
Open the black and gold envelope of Parma Water Style Series, just like unfolding a picture full of sunshine. Parma Water Global Fragrance Spokesperson Li Xian looks back at the wonderful moments of life with you. In the fragrance of oak morning light, the oak trees in Pietermont in the early morning are clearly visible in the veins of life, which means eternal and long-lasting; the clear pomelo in the clear sunlight in the morning brings a bitter and sweet atmosphere of the clear pomelo, which means unique; the shadow of the fragrant osmanthus wall represents the fragrant osmanthus under the warm afternoon sun, which means beauty and nobility; the white sandalwood in Mysore at sunset is warm and mellow and the feeling brought by the white sandalwood in the sunset is meaning peace of mind. Clear emotions, warm memories, detailed descriptions, and extraordinary touching moments are exquisitely displayed by the master. Every moment embraced by the comfortable sunshine has beautiful meanings, which makes people yearn for it.
The sunshine and passion of Italy are full of energy. When you meet beautiful things, you will burst into infinite inspiration for life. Together with Li Xian, the spokesperson of Parma Water’s global fragrance, experience the burst of inspiration in the flow of sunlight, draw rich meanings from the perception of love and life, the understanding of life and the touch of every touch, and engrave the inspiration of life. The light of style, present time.
Edit/Su Yueyi
