On November 4, LIN MAKEUP Yue Xiaolin style and its YUEXLIN cosmetic brand new products were unveiled at the 2017 LINSTUDIO autumn and winter new product launch conference - "Yao".
This time, Ms. Yue Xiaolin, founder of LIN MAKEUP and Chinese creative makeup styling artist, once again served as the director of the show, and took the brand's new YUEXLIN makeup product behind the scenes, specially designed to create a series of show makeup that is highly matched with the LIN STUDIO brand for the theme of "Yao".
The professional colorful golden eyeshadow with the creative and light overall makeup complements the interesting: it has key points, tension, rhythm, and coordination, demonstrating the unique cultural and spiritual connotation of Chinese makeup in the combination of hardness and softness. Expressing fashion with colors, showing youthfulness with attitude, and attracting the world's attention with creativity... YUEXLIN makeup performance won unanimous praise from the media in this show, "This is the makeup brand that is truly suitable for Chinese women!"
has come to an end, and superb professional technology and inherited craftsmanship spirit have been preserved. Let’s go to the backstage of the 2017 LIN STUDIO autumn and winter new product launch conference to deeply analyze the reasons why the YUEXLIN makeup brand has attracted media praise.
From retro style to fairy tale style,
is targeted at the show. He used the gorgeous "retro style" to cooperate with Tang Lin and achieved unprecedented success. This time, LIN MAKEUP has specially considered that the audience of the new products of this show has a larger age span, and the show and clothing design itself are also significantly different from the past, and has created a series of visually elegant and natural overall shapes in a targeted manner.
also combines the understanding of brand spirit in the hairstyle design, and uses a seemingly messy and elegant feeling to show the strong independent female style inside. At the same time, it does not reduce the unique softness of women, because the ends of the hair will flow in the wind and be full of agile beauty.
creative makeup style, "concept + texture" highlights the beauty style
In order to match the free and easy and large-scale style of the new clothing of LIN STUDIO this season, LIN MAKEUP highlights this consistent "transcendent" texture on the runway with a "light style". Different from the gorgeous stage makeup, this special ingenuity also echoes the silhouette lines of the new clothing theme of this show, and coexist harmoniously in the combination of hardness and softness, and has a unique beauty.
The horse farm is particularly shining. The makeup brand YUEXLIN, a subsidiary of LIN MAKEUP, has unveiled all new products on the
This show specially chose golden eyeshadow as the main color to create a "dazzling" visual experience; at the same time, it is paired with lighter lip makeup to neutralize the overall effect, allowing the audience's attention to the clothing itself, thereby avoiding the main focus.
In addition, the attentiveness of light-colored makeup is to try to highlight the unique temperament and beauty of each model, demonstrate the confidence and high spirit of "natural beauty", and it is also more in line with the target group of this show - independent women who are strong in their hearts and pursue freedom.
It is worth mentioning that all the practical makeup products of this show come from YUEXLIN, a high-end makeup brand under LIN MAKEUP. This is also the original intention of the brand founder Yue Xiaolin insisting on being her own makeup brand: to create local original high-end makeup products that are more suitable for the personality and temperament of Chinese women. At present, new products such as lipstick, eye shadow, eyebrow cream, makeup brushes, etc. have begun to be sold nationwide, and consumers can purchase directly through the official WeChat and WeChat channels.