All pictures in this article are provided by the Shanghai Municipal Bureau of Culture and Tourism
"Hundreds of restaurants to eat in", "Hundreds of cultural and creative products to buy", "Hundreds of routes to play", "Hundreds of attractions to benefit from", "Hundreds of activities" get high".
As an important part of the "May 5th Shopping Festival", the "Five Hundreds" event jointly launched by Shanghai's major cultural and tourism companies, well-known Internet companies and various district cultural and tourism departments, was held on the Yangpu Binjiang on the "China Tourism Day" on May 19th. The Qinhuangdao Road Cruise Ship Terminal is fully operational.
This event is co-sponsored by the Shanghai Culture and Tourism Bureau, Shanghai Municipal Commerce Commission, Shanghai Municipal Government Information Office and Yangpu District People's Government, and is supported by Shanghai Real Estate Group and Shanghai Transportation Group. During the
event, the Municipal Bureau of Culture and Tourism awarded the 16 first batch of Shanghai's all-region tourism characteristic demonstration areas, and presented awards to the units that won the 2019 "Millions of Citizens Seeing Shanghai" Outstanding Organization Award.
Hundreds of routes to play: classic and small but beautiful
Travel agencies such as Spring and Autumn Travel, Shanghai Airlines Holidays, Jinjiang Travel, Quyou.com, and China Travel Yang Xiu have integrated high-quality resources in the industry and carefully planned and launched "Fashionable City Tours" and "Cultural Exploration Tours" Thematic tours include "rural leisure tours", "healthy hiking tours", "historic town tours" and "happy parent-child tours". These routes include classic routes such as Shanghai Disneyland and Pujiang Tour, as well as small and beautiful micro tours of Shanghai products, as well as special tourist routes such as picking tours and cultural tours, connecting the city's main attractions.
Among the hundreds of routes, Spring and Autumn Tourism has exclusively launched 8 micro-tour routes, leading citizens and tourists into the depths of Wutong, encountering city classics, and pursuing the imprint of Shanghai's history and culture.
The itineraries launched by Jinjiang Travel have a variety of themes, covering cities, ancient towns, culture, villages and other elements, including lighting up your dreams - a one-day trip to Shanghai Disneyland, and feeling the magic and charm of the ocean - a trip to Haichang One-day tour to the park, one-day tour to the top of Shanghai - Shanghai Center, City God Temple, one-day tour of the Pujiang River, etc.
Quyou.com's special cycling routes take Wukang Road, the Huangpu River coast, Chongming Island and other places as destinations, showing the beauty of Shanghai's humanities and history, the beauty of natural culture, the joy of sports cycling and the fun of in-depth exploration.
Shanghai Airlines Holidays has launched one-day tours that include Jinshan District mushroom picking, Chongming District dragon fruit picking and other elements, adding new fun to parent-child family outings.
In response to the opening of tourism during the epidemic prevention and control period, in addition to strict disinfection of vehicles, all personnel on board the vehicle, including tour guides, drivers, and tourists, must have their temperatures taken and ensure safety and customer service.
Hundreds of attractions are at discounted prices: The discounts extend until the end of the year
In the "Hundreds of Attractions at Discounts" series, Jingyu Lvmama platform cooperates with the Shanghai cultural and tourism industry. It should be noted that the discounted fares for attractions can only be enjoyed on the Lvmama platform, so passengers are advised to purchase them in advance.
Some attractions in Shanghai have launched discounted fares, including Huangpu River Tour, Shanghai Oriental Pearl TV Tower, Shanghai Wildlife Park, BUS TOUR Shanghai Sightseeing Tour, Shanghai Happy Valley, Jinjiang Paradise , Shanghai Haichang Ocean Park, Shanghai Dream Source Major attractions such as Vanilla Farm, Shanghai Automobile Museum, and Shanghai Dongtan Wetland Park are participating, covering 16 districts in the city.
Newly added to the people-benefiting activities this year are a number of cultural and tourism venues or special exhibitions, such as the "Three-body Time and Space Immersion Exhibition" at the Shanghai Center Exhibition Hall, the drama-style interactive light and shadow art exhibition "I Dreamed of a Dream of Red Mansions", Shanghai Museum of Lost Love, Shanghai Instant Noodles Museum, etc.
In terms of theme parks, during the event, Shanghai Haichang Ocean Park launched special adult tickets of 298 yuan (retail price 360 yuan), parent-child tickets (2 adults and 1 small) for 680 yuan (retail price 960 yuan), and Shanghai Disneyland launched adult discounts The half-day ticket is 238 yuan (the retail price is 249 yuan). Shanghai Happy Valley has launched a limited number of "one ticket, two tours" discount tickets. Adult discount tickets are 220 yuan (the retail price is 230 yuan), and children's discount tickets are 150 yuan (the retail price is 160 yuan). Shanghai LEGOLAND Discovery Center has launched a special discount ticket for parents and children of 299 yuan (the retail price is 420 yuan). Pujiang Tours has also launched a limited-time special discount on Huangpu River Tour Tickets, with the price reduced from the retail price of 120 yuan to 70 yuan.
Hundreds of activities to get excited: A hundred flowers bloom with the characteristics of each district
Yangpu District launched the special check-in activity of "100 BUs wear YANG, I love to travel along the Yangpu Riverside". Citizen tourists set out from Qinhuangdao Pier to savor the remains of industrial buildings and experience the majestic story of "Century Industry". Yangpu District also teamed up with Spring and Autumn Tourism and Hongkou District to jointly launch the "519 Micro Tour of Shanghai - Viewing a Century of History and Pursuing the Memory of Old Shanghai" activity.
The Creation Center of the Shanghai Artists Association will also hold "City Glory - Yangpu's 'Three Hundred Years' Architectural Readable' Watercolor Exhibition" as well as the "Sail with Original Intention" exhibition hall set up at Qinhuangdao Wharf and the Shanghai Port Wharf Hao No. display area , Yangpu Riverside Panoramic Guided Cultural Tourism Volume and other exhibitions.
Pudong New Area will continue to hold the Shanghai Lavender Festival this year, with seven major highlights including flower viewing camping, theme experience pop-up week, parent-child garden interaction, early summer food market, "flower viewing" city micro travel, international shopping and celebrity charity. .
Huangpu District held a special event at the Shanghai Bund Historical Memorial Hall and launched a large discount package for Huangpu cultural and tourism companies, including exclusive preferential products for major high-star hotels and tourism companies in the district.
In addition, the album "Reading Architecture on the Bund" was also launched on the Himalaya platform at the same time. Xuhui District teamed up with Hello Travel for the first time to launch the "Hello Xuhui, Taste Shanghai Style" cycling tour manual release event, focusing on the three major functional areas of Xujiahuiyuan, Hengfu Scenic Area and Xuhui Riverside .
Hongkou District has released the best photography spots in North Bund . Citizens and tourists can easily take photos of "professional-level" internet celebrities through the "Magic Mirror" device located on the viewing platform of the Air China section or the waterfront platform of the Jiyang section. Blockbusters.
Songjiang District joined hands with the nine cities in the Yangtze River Delta G60 Science and Technology Innovation Corridor to jointly launch the "Fun G60 and Travel the Yangtze River Delta" online cloud gaming live broadcast event on the Tencent platform.
Jinshan District launched the "One Eye of Six Thousand Years" Qijiadun Archaeological Experience Camp at the Jinshan City Beach Scenic Area. Through activities such as pottery making experience, tile rubbings, public archaeological experience, and prize-winning quizzes on Shanghai archeology, participants can learn more about it. Gold Mountain History.
Baoshan District launched the Baoshan new gameplay theme activity in the post-industrial era, launching eight themed lines in the form of "online check-in + offline experience", showing "steel flowers" embracing new things, "sprays" surging, "cherry blossoms" like brocade, and " The beautiful Baoshan cultural tourism experience where "the flower of literature and art" and "the flower of science and technology" bloom everywhere. While experiencing the route, it also includes a series of special food promotions and hotel activity recommendations, including the unique Baoshan-style Jiangxian aquatic food experience.
Eat at 100 Restaurants: Quality Shanghai Food Guide
The "Eat at 100 Restaurants" activity is based on Meituan Dianping big data and Dianping's must-eat list selection system, and comprehensively selects more than 100 restaurants that are popular with diners. special restaurant.
Sun Hongxia, general manager of Meituan-Dianping’s major catering accounts, said, “In response to the Shanghai May Day Shopping Festival, Meituan invested 1.2 billion in subsidies to support catering and other life service areas.”
Meituan-Dianping’s big data shows: During the May Day period, Shanghai’s “consumption power "Leading the country. Among them, emerging entertainment consumption orders increased by 249%, in-store dining transactions increased by 45%, and tourism DAU increased by 40.8%, of which local users accounted for 83.7% and tourists accounted for 16.3%. As of May 16, Shanghai's catering consumption recovery rate reached 88.5%, and Shanghai's tourist attractions consumption recovery rate was as high as 90.7%, providing an eye-catching report card for the May 5th Shopping Festival. The
activity has significantly boosted consumption by high-quality catering merchants. For example, the signature dish of "Guimanlong-Peach Blossom Courtyard" restaurant's chicken feet melts in your mouth and is very crispy, and the thick oily red sauce is slightly sweet. After the May 5th Shopping Festival went online on April 24, sales increased by 2.6 times; "Brother" "Laoguan Chongqing Meifang Fish Head" joined Anxin Restaurant. Some citizens received coupons during the May 5th Shopping Festival and went to the store. They found that the restaurant's business was still very popular, and they had to queue for two hours to get a meal.
At the same time, from May to the end of June, "Eat It in 100 Restaurants" will continue to launch activities such as 1 yuan flash sale on big-name specialties, signature dishes, 20% off Japanese food, 50% off crayfish, hot pot vouchers, etc. Expand experience-based consumption models.
Hundreds of cultural and creative products to buy: 100 selected cultural and creative products
Shanghai Museum , China Maritime Museum , Shanghai Film Museum , Shanghai Art Museum, etc. 100 kinds of cultural and creative tourism products are selected, including home furnishings, Five major categories, including journeys and stationery, cover life, aesthetic education and other fields, providing one-stop services for "touring cultural and cultural attractions and buying cultural and creative products", using cultural creativity to create consumer surprises; the "Maritime Cultural Expo" Shanghai Creative Design Competition focuses on promoting double C certification The application of models promotes the development of "Shanghai-style culture".
The recommended product of the Shanghai Museum is the glass plate with a picture of a suckling duck in a lotus pond. It is inspired by the "Picture of a suckling duck in a lotus pond" by Zhu Kerou of the Southern Song Dynasty. The color of the glass plate is bright and fresh, and it meticulously restores every detail on the cultural relics; the metal bookmark is based on "The Picture of a Duck in a Lotus Pond" by Zhu Kerou of the Ming Dynasty. "Album of Flowers and Birds" and "Scroll of Lotus and Mandarin Ducks" by Wu Zhenwu of the Qing Dynasty, with elegant shapes and exquisite and unique hollow designs; the "day sleep and night sleep" eye mask and the four characters "day sleep and night sleep" are taken from the thousand-character scroll of Zhao Ji's thin gold script written by Emperor Huizong of the Song Dynasty. , the eye mask is made of cotton and linen, and is designed with ice compress accessories, making it skin-friendly and comfortable.
Shanghai Film Museum's cultural and creative products "Havoc in Heaven" series replicas include two manuscripts of Monkey King character design, four manuscripts of Tiangong character design, and four manuscripts of Tiangong background design.
