It is summer, which should be the peak tourist season, but resorts such as Sun Moon Lake and Hualien in Taiwan are experiencing "cold snaps". On the one hand, the reason is that the Taiwan authorities have tightened the review of mainland group tourists and individual travel. On

It is summer now, which should be the peak tourist season, but resorts such as Taiwan Sun Moon Lake and Hualien are experiencing "cold snaps". On the one hand, the reason is that the Taiwan authorities have tightened the review of mainland group tourists and individual travel. On the other hand, Taiwan will launch pension reform measures in July, which has caused many retirees to stop planning summer vacations. This has caused many hotel and B&B operators to Business is bleak.

Sun Moon Lake, which used to be bustling with people, now has few tourists. Only 50% of summer vacation reservations were made in June, a decrease of 20% compared with 70% of summer vacation reservations in June last year.

The Nantou County Tourism Office analyzed that firstly, it was due to the decrease in mainland tourist groups, and secondly, Taiwan’s consumption contraction, especially the launch of the “pension reform” on July 1, which caused many retirees to wait and see, and some travel plans have been cancelled.

Hualien hotel price reduction promotions during the peak season

Hualien's five-star hotels also have few tourists. Many hotels have reduced prices and promotions. Some hotels have reduced prices while offering round-trip air tickets to Hualien, Taipei, but there are still only a few customers.

reporter: Have you heard that other colleagues in the industry may be in this situation?

Hualien Hotel Operator: Currently.

Reporter: Is it because there are not many visitors?

Hualien hotel owner: Yes, currently in July.

The Taiwanese authorities have strictly reviewed mainland tourist groups and individual tours to Taiwan, making the Hualien tourism industry clearly contrasting between the past and the present.

Hualien tourism operator: There are zero independent travelers now, that is, none at all.

People in Taiwan’s tourism industry described the situation this year as unprecedentedly bleak.

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