General Manager of China Inspection Group Shanghai Co., Ltd., said, "China Inspection and Dewu have an in-depth understanding of the identification profession and strength of both parties is the prerequisite for cooperation." Over the past seven years, Dewu App has "identified first, then shipped" for every product, studied products of different categories and brands, and accumulated practical experience in identification for each order and each product. The advantages of establishing an identification system, huge research and practical accumulation have attracted China Inspection to cooperate in the field of identification. "We firmly believe that this is a strong alliance. We hope to become the 'leader' of identification standards together with Dewu's upgraded cooperation."
Industry experts generally believe that the cooperation between China Inspection and Dewu App in the field of identification is a dialogue of comparable strength. Looking at the seven years of development of Dewu App, it has found that the "breaking circle" strength of Dewu identification is not only in the long-term and gradual cooperation with the China Procuratorate, but also in the continuous linkage of authoritative "national teams" and the construction of long-term quality consumption for various consumer markets. In the past three years, Dewu App has jointly launched the first identification industry standards for China Quality Inspection Association , China Inspection Group, National Inspection Center, etc. in three consumer fields, including the first "footwear identification group standard", the first "cosmetic identification group standard" and the first "watch identification group standard". These standards, as important milestones in the industry, fill the gaps in the standards for footwear identification, cosmetics field identification, and famous watch identification.
China Inspection has cooperated in depth with the outside world for the first time in the field of identification research. Why is it more favorable to Dewu App?
In the era of quality consumption, consumers' consumer demand for authentic products directly drives the growth of consumer goods identification and quality inspection demand. According to data statistics from the Department of Inspection and Inspection Supervision and Administration of the State Administration for Market Regulation, the market size of the global inspection and testing industry has increased from 504 trillion yuan in 2016 to 1.6 trillion yuan in 2020, with an average annual compound growth rate of up to 10%. Faced with the continuous rising consumption scale, Zhongjian and Dewu App have accumulated significant professional advantages and stood out as the top players. After understanding based on professional strength, the two parties have established a determination to cooperate.
Member of the National Quality Management and Quality Assurance Standardization Technical Committee and Vice President of the Shanghai Institute of Quality Management Science said that from the fact that the two parties are the first to reach cooperation in the research field, we can feel the importance that both parties attach to the aggregation, sharing and utilization of information, knowledge and innovative resources. "Identification research is the underlying logic of identification majors. Only with a large amount of identification research data, the accumulation of identification practical experience, the auxiliary improvement of scientific and technological innovation , and the gathering of professional talents, can there be more professional identification services to ensure high-quality supply," Wang Jinde believes, "This is the reason why the Zhongjian chose Dewu App, and it is also the key to in-depth cooperation with the outside world in the field of identification research."
, as the pioneer of the "identification first, then shipment" model, Dewu App has accumulated seven years of product identification research and front-line identification practical experience. In Dewu, the identification is jointly served by the Product Research Center and the front-line identification team. The Product Research Team purchased genuine samples from all over the world, including batches of versions from various countries such as the United States, the United Kingdom, Japan, France, and Singapore, covering various categories such as popular products, scarce products, limited products, latest models, etc. It conducts systematic research on the products such as data collection, data comparison, archive establishment, sample dismantling and instrument detection. The research results of these products are precipitated into the Dewu authentic sample library, which currently covers 13 consumer categories such as sneakers, clothing, and luxury goods, and more than 1,500 brand products. "Only when the product research team studies the identification points thoroughly and ensures that the identification products can be listed on the Dewu App." said a relevant person in charge of Dewu. Only after the
product research results were converted into product identification standards, they began to be used for front-line identification practice. The front-line identification team verified each product through multiple inspection identification and multi-person cross-identification mechanisms, and accumulated hundreds of millions of practical experience from it.
Dewu App also continues to improve the refinement, accuracy and comprehensiveness of product identification and inspection through innovative technologies such as identification laboratories and AI identification. The testing laboratory serving the identification of Dewu products has been accredited by the China National Accreditation Committee for Conformity Assessment (CNAS) and has been included in the list of CNAS Accreditation Laboratories.The laboratory has a team of more than 10 years of material analysis experience per capita, covering material analysis and testing of various commodities such as footwear, clothing, leather goods, luggage, accessories, jewelry, etc. Relying on professional instruments and equipment, we analyze products in multiple dimensions and assist in product identification.
"Diwu's research and accumulation in identification profession has formed a key resource and technical value in the industrial chain and identification scenario application." Relevant person said, "Therefore, Dewu will openly share the authentic sample library with the China Inspection Commission this time, which has attracted widespread attention in the industry, and many institutions have shown interest."
The all-rounder of Dewu identification: in three years, the "national team" drafted and released three industry group standards,
In addition to the open cooperation with the China Inspection Commission, there are also many "national teams" that continue to link with the Dewu App, drafting and releasing the first identification industry standard in the field of identification of different consumer categories, filling the standard gap and promoting the standardization and standardization process of the identification industry.
In 2019, the China Quality Inspection Association and Dewu App jointly released the first "footwear identification group standard" in China; in 2021, China Inspection Group, the China Quality Inspection Association and Dewu App jointly released the first "cosmetics identification group standard"; just in July this year, the "first watch identification group standard" jointly drafted and compiled by the National Special Class I statutory arbitration laboratory - the National Inspection Center and Dewu App were officially released.
It is understood that the first "footwear identification group standard" mainly defines the six dimensions of identification personnel requirements, instruments and equipment, environment, identification content and methods, specific steps, and judgment methods; the first "cosmetic identification group standard" provides guidance on cosmetic identification process, identification personnel and environmental requirements, plan formulation, identification methods and conclusions; the first "watch identification group standard" standard regulates the identification operation process from seven identification dimensions such as trademark, logo, appearance, function, movement, polishing and material, and puts forward important practical guidance on five important identification methods such as macroscopic, microscopic, function, decomposition and spectroscopy. The standardized inspection and identification system of
has also become a weapon for Dewu App to ensure the efficiency of quality consumption. In 2019, the inspection and identification center with an area of 100,000 square meters was completed; in 2020, the industrial digital inspection and identification center was officially put into operation; just recently, Dewu App started the construction of the largest inspection and identification center in the country, integrating identification, quality inspection, warehousing and circulation functions. Up to now, Dewu has established five major bases in East China, Central China, South China, Southwest , North China , and dozens of inspection and identification centers to serve and ensure the quality consumption of people across the country.
has gone from ensuring genuine consumption to speeding up standardization in the identification of industry, why does the identification of decimal continue to "break the circle"?
Since the implementation of the "three products" strategy of "increasing varieties, improving quality, and creating brands" in 2016, all parties have paid great attention. Recently, the Ministry of Industry and Information Technology, the Ministry of Commerce, the State Administration for Market Regulation, the Bureau of Drug Administration, and the Intellectual Property Office jointly issued the "Action Plan for Digitalization to Help the Consumer Products Industry's "Three Products" (2022-2025)", indicating that meeting and creating consumer demand, enhancing the driving role of consumption, and promoting the consumer product industry to accelerate its move to the mid-to-high-end has become an important action goal.
experts pointed out that in the context of adapting to consumption upgrading and continuous improvement of quality competitiveness, from serving users well, to opening up cooperation with China-Provincial Procuratorate, to linking multiple parties to build industry standards, the continuous "breaking circle" of Dewu identification shows that the Dewu App inspection and identification system has become increasingly mature in seven years of accumulation. It is not only a guarantee of "authentic" among young people, but also uses the identification scenario application as the entry point to release professional capabilities and resource advantages, promote the consumer market to enter a more mature, long-term and dynamic development stage, and serve consumption upgrades.
Wang Jinde said, "The potential energy of open cooperation will continue to be transmitted to both supply and demand in the future. On the one hand, it will promote the supply-side structural reform of consumer goods oriented towards quality and authenticity, and on the other hand, it will better meet the increasing quality demands on the demand side, and ultimately promote the steady improvement of the adaptability of industrial supply capacity and demand."
