Investment promotion work is the core of economic and industrial development and a powerful engine of transformation and upgrading. In Baoshan High-tech Park, there is a professional team for attracting investment—Baogong Park Economic Investment Service Team.
Since the resumption of work and production, the team has closely focused on the leading industries of biomedicine in the park, combined its own resources and advantages, analyzed the track segments, and set its sights on medical device companies, trying to develop a professional path by improving the team's professional capabilities. The path to precise investment promotion.
Focus on medical device companies
Relying on the high-quality ecology of the Baogong Park base of the North Shanghai Biomedical Industrial Park, the Baogong Park economic team carries out forward-looking planning for the pharmaceutical industry, seizes strategic golden opportunities and challenges, and takes medical device companies as the focus of investment, focusing on medical care Equipment companies use this as their main track. "There are many medical device certification experts in our team who have accumulated many years of work experience and have served more than 300 medical device companies. We also have business addresses registered centrally by the Industrial and Commercial and Device Departments, and we are on the track for investment in medical device companies. , we will be very advantageous,” said a team member.
Formation of a professional investment team
After identifying the main track, the Baogong Park economic team promptly established an investment team of 10 people, formulated a training plan, organized business study classes, and improved the professionalism of the team through training + assessment methods Quality. Special trainings are held every Monday, Wednesday, and Friday on the basic knowledge of medical devices, certification procedures, industrial policies, and customer development. Teacher explanations and full-person discussions are used to enhance professional knowledge, hone business capabilities, and develop skills for professional and precise investment promotion. . On June 17, the team successfully completed the first round of medical device knowledge clearance assessment, and all members passed the first round of assessment. At the same time, guided by the market and enterprises, the training also included practical exercises to simulate the development of customers through the investment promotion method of "grasping, digging, talking and asking for" to further stimulate and optimize the investment ideas of team members and improve "viscosity". Continuously promote innovation and change in investment promotion models.
Practice the spirit of "shop waiter"
In June of each year, medical device companies will complete risk screening and self-examination and submit annual reports. This report is related to the self-examination report of the previous year. Matching is very important. For medical device companies, it is a common phenomenon for reports to be filled out irregularly and then returned for repeated revisions.
In response to this problem, members of the investment recruitment team learned and became experts in filling out self-examination reports to assist the company in completing this task. With the service spirit of "waiter in the shop", we explore the needs of enterprises, identify pain points, innovate service methods, and find breakthroughs and entry points for precise investment promotion by medical device companies. Since this work has been carried out, it has assisted dozens of companies to complete self-examination reports and successfully attracted 2 companies. Up to now, a total of 126 medical device companies have been introduced into the Baogong Park economy.
Correspondent: Ren Hua
Editor: Xu Shiheng
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