The "May 1st" holiday that just passed is the first "May 1st long holiday" after my country's new crown epidemic has been effectively controlled. Tourism markets across the country have ushered in a strong recovery. In Guangdong, Zhaoqing, a national historical and cultural city, is also the same Harvested the "May 1st Blowout", the author learned from the Zhaoqing Municipal Bureau of Culture, Broadcasting, Tourism and Sports that from May 1st to 5th, Zhaoqing received a total of 1.681 million tourists, an increase of 11.8% over the same period in 2019. The city's average open rate is 79.1%, and tourism revenue is expected to be 1.07 billion yuan.
In this regard, industry analysts pointed out that the hot tourism market of Zhaoqing's "May 1st Holiday" is due to the environmental factors of the strong recovery of the tourism market after the national epidemic is under control, and secondly, it fully reflects Zhaoqing's use of the Guangdong-Hong Kong-Macao Greater Bay Area. The superimposed advantages of location, transportation and ecology of the regional hub and gateway city are accelerating to become a world-class tourist destination in the Guangdong-Hong Kong-Macao Greater Bay Area radiating the whole country and even the world. Coupled with the strong blessing of new cultural tourism formats such as the ice and snow industry in the Bay Area, Zhaoqing tourism market The late-mover advantage is also accelerating at the same time.
The Exhibition Center of Zhaoqing Wanda National Resort has become a new focus of cultural tourism during the "May 1st" holiday.
The overall improvement of the "May 1st Tourism" in Zhaoqing has been brilliant.
Since last year, with the "Zhaoqing City Overall Tourism Development Master Plan (2019-2025)" ” proposed that all major scenic spots in Zhaoqing are gearing up, and the software and hardware of major scenic spots have been greatly improved. Therefore, the Zhaoqing tourism market during the "May 1st" holiday this year is even more exciting. The embankment has been upgraded with lighting and lighting to create the theme of "Colorful Star Lake" and "Fire Tree Silver Flower"; Dinghu Yanzhou Island Scenic Spot, which mainly focuses on farming, research, and study tours, has introduced aviation sports tourism camps, single-person paramotor experience, and "air ballet" model aircraft performances. Hejiang Bidao Gallery, which was transformed from an inter-provincial corridor, not only covers the Hejiang First Bay, the Yuanliu Museum of Guangdong and Guangxi, the ancient wharf of Longhuang Island and other attractions, but also developed new formats such as RV camps; Gaoyao The Catpaw Valley Scenic Spot has launched the National Tide Festival; the Sihui Qishihe Scenic Spot and the Dachshund Zoo have respectively launched parent-child tours... The colorful tourism experience activities around Zhaoqing highlight regional characteristics and meet the different needs of many consumers.
Qixingyan Scenic Spot fully launched a new night tour project
Yanzhou Island Scenic Spot introduced aviation sports tourism camps
With superimposed advantages, Zhaoqing tourism market ushered in rapid development
Whether it is the splendid sights of scenic spots, or the strength of the "May 1st" holiday The recovery is due to the combined effect of Zhaoqing's location, transportation and ecological advantages as a hub and gateway city in the Guangdong-Hong Kong-Macao Greater Bay Area. In addition, the comprehensive development of the global tourism development plan has made Zhaoqing's tourism advantages increasingly obvious.
Aerial photo of Guangzhou-Foshan-Zhaoqing Expressway
In terms of location, Zhaoqing has the advantage of being a gateway to the Bay Area and is an important gateway hub connecting the Guangdong-Hong Kong-Macao Greater Bay Area to the southwest. The interconnection between the three cities of Guangzhou, Foshan and Zhaozhou, the core area of the Pearl River Delta and the southwestern region of my country has truly achieved one-hour access to the urban area of Guangzhou, Foshan, and the continuously encrypted high-speed rail and urban rail network, allowing Zhaoqing to reach Foshan in 20 minutes and Guangzhou in 40 minutes. , 1 hour to Shenzhen, the "One Hour Life Circle" in the Greater Bay Area is within reach, and the convenient transportation makes Zhaoqing an important tourist destination in the Guangdong-Hong Kong-Macao Greater Bay Area.
In terms of ecology, Zhaoqing, as an important distribution area of the ecological barrier in the northern part of the Guangdong-Hong Kong-Macao Greater Bay Area, is famous for its landscapes and good ecology. level nature reserve. In addition, Zhaoqing ranks among the top in water resources, sewage treatment, air quality, air quality optimization and other indicators. Last year, Zhaoqing was named as a national demonstration city for ecological civilization construction by the Ministry of Ecology and Environment.
Building the Snow Capital of the Bay Area, the brand-new tourism format has attracted attention in the Bay Area At present, the Zhaoqing Wanda National Resort Project Exhibition Center, a provincial key project with a total investment of 10 billion yuan, has been officially unveiled. The project will build the world's first mountain indoor ski park at the foot of Lingshan Mountain in Dinghu District, and at the same time create 12 core cultural and tourism contents covering characteristic towns, water parks, hot spring hotels, and performing arts centers. With the great attention of the Greater Bay Area, the new imagination of Zhaoqing Cultural Tourism to create a "Snow Capital of the Bay Area" has also been opened.
Zhaoqing Wanda National Resort Project Planning Diagram
In sync with the "blowout" of Zhaoqing's tourism market, as a star-level cultural tourism project with its own halo, Zhaoqing Wanda National Resort Exhibition Center also welcomed the number of visitors during the "May 1st" holiday. The "Blowout" of the project, the debut of the Zhaoqing Wanda National Resort Theme Demonstration Zone, and the Bay Area Ice and Snow Food Festival held on site attracted a large number of tourists from both inside and outside the province to visit and experience the project in person.
The Bay Area Ice and Snow Food Festival has attracted a large number of tourists from both inside and outside the province.
Industry insiders pointed out that the high popularity of Zhaoqing Wanda National Resort during the "May 1st Holiday" fully reflects that Zhaoqing's introduction of a new tourism format is in line with the consumption hotspot of the national holiday economy. This will undoubtedly break the bottleneck of the development of traditional tourism resources in Zhaoqing. Through the development of ice and snow projects, sports elements will be injected to promote the in-depth integration of culture, tourism and sports. It will fully rejuvenate Zhaoqing's new momentum for cultural tourism and accelerate the construction of a world-class tourism destination in the Guangdong-Hong Kong-Macao Greater Bay Area.
Written by: Shi Liang
[author]
[source] Southern Newspaper Media Group Southern + Client
Source: Southern + - Create More Value
