Peugeot is the second oldest car brand among the world's automobile brands. Since the Peugeot family's Armand built the first Peugeot car in 1890, it has a history of nearly 114 years. After more than a century of production, the 40 millionth car of the Lion brand was finally removed from the line. This number is roughly equivalent to the total number of cars driving on the roads across France in 2002 (including sedans and light commercial vehicle ), or rather, the actual production of global automakers in 2001! To this day, the PSA Peugeot Citroen Group, which belongs to France's Peugeot Automobile Company, has become the second largest automobile manufacturing group in Europe and ranks sixth in the world.
Brand History:
1848, the Armand Beru family established a factory in Paris, France, which mainly produces tug-of-war, springs and gears. In 1896, Beru founded the Peugeot Automobile Company in Monberial . In 1976, the company formed the Peugeot Group with Citroen Automobile Company, which is the third largest automobile company in Europe.
Peugeot This little lion is very unique and tasteful. Its simple, bright and strong lines symbolize a more perfect and mature Peugeot car. This unique shape not only highlights strength but also emphasizes rhythm, and is more contemporary.
Brand Features:
Peugeot has always been committed to building trust and stable relationships with consumers. Through products (beauty, vitality, innovation) and services (personalization and flexibility) as a link, Peugeot presents consumers with reliable and value for money.
1, beautiful: Peugeot car has smooth lines and novel design. It is harmonious and pleasing to the eye with other models of the same series, and is unique, and at the same time, it has many highlights. The 206 and 307 series have won the European model of the year many times and are enduring.
2. Vitality: This is a weapon to continuously achieve Peugeot technology, strategy and business operations. Technically, Peugeot strives to be strong in power and pays attention to cars’ sensitive response to road conditions; in addition, by participating in car competitions, enhancing brand appeal, developing mutual connection with customers and enhancing market feedback are all important parts of corporate development.
3. Innovation: Relying on innovation, Peugeot has long been committed to the research and development of high-tech, and has continuously launched new products with leading equipment and technology. For example, the world's most renowned and currently the world's most advanced HDi FAP system (high-pressure direct injection engine with particulate filter) is used to reduce fuel consumption and exhaust pollution, which reduces diesel automobile exhaust pollution to below the European IV standard.
