On October 8, 2019, the National Day has just ended, and it will be Double Eleven again soon. The same Futemeike is going around the production line. Not only is domestic trade, the upcoming "Black Friday" will also bring a large number of foreign trade orders for Tongfu Meike. This year is different from the past. Materials storage and delivery are quite orderly, and the delivery time is greatly shortened.
"This has become our new business card!" Xiao Li replied happily. It has been almost four years since the young Xiao Li joined the company, and he has almost witnessed the whole process of Tongfu Meike's going to the cloud. Become a member of supporting the digitalization of Tongfu Meike.
There are many young people like Xiao Li in Temeike. They are full of vigor and form a young Temeike, which enables Temeike to usher in its growth along the "Belt and Road".
As an important national initiative, the “Belt and Road” initiative provides a rare opportunity for the implementation, adjustment and transformation of my country’s SMEs’ “going out” strategy. More and more foreign trade companies have emerged along the "Belt and Road" initiative.
has a foresight in the field of foreign trade. As early as 13 years ago, it started to build a mid-to-high-end vacuum flask brand-"TOMIC", and successfully opened more than 100 counters across the country; with excellent product strength and creative design capabilities, it became Bentley, Land Rover, Mercedes-Benz, Designated strategic partners of internationally renowned brands such as Apple, Van Gogh Museum, China National Silk Museum, Royal Design Institute, etc. The G20 Summit was held in Hangzhou, and the Fute Meike team integrated the famous scenery of West Lake with the abundance of the instrument, and made a set of Hangzhou-style tea sets with the use of medical stainless steel 316 and thermos cup silver casting. It was in the main G20 venue and hotel. Public places such as museums and museums are available for VIPs, making Tongfu Temeike an absolute C position in the field of vacuum flasks.
While offline trade is in full swing, Futemac also actively promotes the in-depth integration of cross-border e-commerce and the real economy, guiding more traditional foreign trade and manufacturing companies to change development concepts, innovate sales models, and use cross-border e-commerce to open up the international market . In this regard, the company has its own set of success methods. Different from most other brands, TMF has an independent e-commerce operation team, and all creativity comes from within the enterprise, rather than relying on third-party operating companies. According to He Qiuyan, general manager of the cross-border e-commerce department, since the official establishment of the e-commerce department in 2015 to test cross-border trade, the annual sales of cross-border e-commerce with Fu Te Meike continued to grow strongly, increasing by 27 times in 4 years. . Among them, the cross-border e-commerce turnover in 2018 exceeded 54 million U.S. dollars, exceeding the sales brought by traditional foreign trade in the same year for the first time. He Qiuyan said bluntly that the growth of cross-border e-commerce is like flying on a plane, "We have gone through the traditional foreign trade for 4 years and have gone through the 17-year journey of traditional foreign trade. The rise of
e-commerce is only a dozen. Years, but the rapid changes can be distinguished by "traditional e-commerce" and "emerging e-commerce." The rapid development and lagging informatization work made Temark usher in its own "growth pain":
challenge and Solution
In the process of rapid development, due to the business drive of multinational production, multinational sales, and multinational management, Futemax has established many subsidiaries in different regions and countries. However, because of the lack of a scientific financial system to synchronize with Progress, leading to the lack of a unified accounting system for the group, decentralized accounting for various subsidiaries, and difficulty in merging headquarters statements, which ultimately led to the lagging of the group’s financial monitoring.
Multinational production, oversales, and multinational management have extremely high impacts on the supply chain management of enterprises. Requirement, the unfulfilled Futemax faced more severe problems: R&D, disconnected from production management, failed to get through production and business processes, and the system could not calculate production costs; domestic trade and foreign trade were separated, online and offline business Disjointed, no effective linkage is formed. The lack of scientific supply chain management Temeike, internal resource management is chaotic, and some business problems are unsolvable. Because the data of each business unit has not formed data rules, it is difficult to effectively support performance evaluation. In terms of management, Temeike is also in a dilemma.
and Fu Temeike urgently need a management system that uses finance, supply chain, foreign trade, production management and mobile office as means to accelerate the transformation from "traditional e-commerce" to digitalization The “emerging e-commerce” of the company realizes the management and control of enterprise groups, supports the rapid development of the future, and takes scientific and technological innovation as the new driving force for enterprise development. Among many digital service providers,
finally chose to join hands with Kingdee. In the field of foreign trade, With the help of Kingdee Cloud, Tongfu Temei has realizedWith the integration of domestic and foreign trade with Fute Meike, full-process management and business risk management: through the implementation of the integration of the foreign trade system and Kingdee Cloud, the overall conversion from export contracts to internal procurement and production tasks is realized; foreign trade is realized The perfect combination of recovery, foreign exchange settlement, tax refund and financial modules; through the entrusted relationship between multiple organizations, the business circulation and tracking within the whole group is realized. In the e-commerce business,
and Fu Te Mei Ke rely on Kingdee Guan Yiyun to realize online and offline connections. Through the seamless connection between Guanyi Cloud and Kingdee Cloud, the conversion from e-commerce platform orders to offline orders is completed; through the connection between Guanyi Cloud delivery management and the express platform, the delivery process can be effectively controlled to arrange express delivery; The synchronization of the inventory completes the synchronization of Kingdee Cloud and online inventory. Through the application of Kingdee PLM,
realizes the integration of research, production, supply and sales with Footmark: orderly coding of materials is completed to avoid the generation of duplicate material numbers; product design information can be transmitted to the production process department in time; Realize the complete life cycle management of products from design to production.
borrows the cloud home, and realizes the mobile office with Fu Te Mei Ke: through mobile reimbursement, the reimbursement process of domestic trade clerk is more convenient, and the reimbursement is'paperless' and the process is simplified; through the application of mobile order placement , So that domestic trade store personnel can complete remote mobile ordering, or guarantee data accuracy; through mobile check-in, a large number of Tongfu's salespersons can check in in time, and HR data statistics are more real and timely. After the digital transformation, TFC was also successfully selected as a typical case of enterprise cloud migration in 2019 by the Ministry of Industry and Information Technology.
"In the past, Kingdee helped Tongfu Meike realize enterprise group management. During the informatization process, it optimized the internal processes of the enterprise, made information more transparent, and provided data support for corporate decision-making. This is Tongfu Meike's informatization road This is a crucial step forward.” Yao Huajun, chairman of the company, commented on the digital transformation road of cooperation with Kingdee. Through digital transformation, Temeike has brought the vacuum flask to all parts of the world, which is the true interpretation of "Made in China" using "Chinese solutions" to the world.
