Following the strong start of "One-minute orders across the entire network exceeded 100,000", on November 12, Hisense announced the latest Double 11 battle report: As of 2 o'clock on the 11th, the sales of all categories on the entire network have exceeded that of last year's Double 11, Hisense has all products Class sales also achieved a year-on-year increase of 50%. And in Double 11, where "quality consumption" is rising, social TV, laser TV, cooker refrigerator and other products also usher in hot sales.
real-time data shows: On the 11th, in the 14th second of the opening, Hisense Tmall’s official flagship store ushered in the first online transaction of the "brilliant complete set of household appliances"; in just one minute, Hisense’s entire network order exceeded 100,000; as of the 11th At 2 o'clock, Hisense's sales of all categories on the entire network have surpassed last year's Double 11, and Hisense's sales of all categories have also increased by 50% year-on-year. These data have all set historical records.
Compared with previous years, affected by the epidemic, "quality consumption" has become a key word for this year's Double 11, and high-quality, healthy home appliances are selling well. The sales of social TVs capable of multi-channel video calls exceeded 10,000 units in 2 hours; the sales of large-screen eye-protecting laser TVs broke 10 million in 6 hours; the sales of the whole-machine sterilized Hisense refrigerator Cookery series exceeded 5,000 units; Hisense washing machine slim S series has a year-on-year increase of 630%...
This year on Double 11, Hisense officially announced the slogan "Let the Beautiful 11 Happen", conveying the distinct value concept of "Quality Hisense" and invited stars such as Tang Yixin, Achievement, Lai Meiyun Experience officers and other forms have brought high-quality products to consumers. The quality of Weibo topics and Hisense has enabled Meihao 11 to have more than 74 million exposures on the entire network, effectively driving traffic through volume and sales.
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