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Now people's living standards are getting higher and higher, but their health levels are getting lower and lower, and the proportion of sub-healthy people is getting larger and larger, which has led to a rapid expansion of demand for health care market. Consumers pay more attention to massage, massage, and physiotherapy. However, the service methods of the traditional massage industry all require in-store services. Now that people's life rhythm is so fast, this traditional service model can no longer keep up with the needs of consumers. What people need more is the kind of service that can make appointments for home services like housekeeping, and you can enjoy the healthy experience brought by massage without leaving home. Against this background, the mini program of home-based massage has emerged. As a bridge between massage merchants, technicians and consumers, it greatly facilitates consumers' healthy life and reduces the merchant's operating cost and management costs.
The commercial value of the platform of Joy Home, what is the model of Joy Home
In China, massage therapy services have evolved from the original medical means inherited from traditional Chinese medicine to the current leisure consumption service. The offline merchant business model is that the threshold is high, consumption is high, and the consumption period is concentrated, and the social leisure consumption scenario is tending to be. Such a high-consumption and high-threshold offline massage therapy service has blocked many consumers who really need physical therapy. The Yujianyoudaojia platform combines massage health care with traditional Chinese medicine physiotherapy and health care, and combines health massage with the modern Internet+ era, fully reflecting the practicality, convenience and efficacy of physiotherapy and health care and health management, fully exerting its essence, and making new contributions to the people's health care, relieve illness and obtaining health. Massage physiotherapy has transformed from high-threshold leisure consumption to low-threshold health and wellness, and the home-to-door massage O2O market has a great future. The home-based physical therapy service platform for home-based massage management is standardized, processed and informatized. Professionally providing home and in-store massage and health care services, it is a nationwide service platform and the first choice for home-based physical therapy.
It is not difficult to see that the door-to-door massage industry is showing a good trend in the market, which will set off a new round of Internet innovative business craze. Opportunities should not be missed. If you want to know more about innovative business details, or if you want to build and develop a similar platform for Meet the Home System, you can contact me. The editor’s company is in Guangzhou, which is a software technology development company!
未分中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中文中Whether it is the rental cost of the store or the employment cost of the employment, it does not exist on the mini program of making an appointment for home massage. First of all, the mini program breaks the traditional service model. The service scenario is in the consumer's home or hotel, so there is no need to rent a store, which saves the store's rental cost; secondly, under the online model, it is a cooperative relationship with the technician rather than an employment relationship. After the orders on the platform are completed, the technician can take the corresponding commission, and there is no need to worry about labor wages and other issues.
2. Serviceable scope. For traditional massage and massage merchants, the geographical location of the store is very important, and the range of radiation is limited, which may be the surrounding communities and business districts. However, the service scope of the mini program for making an appointment for home massage is the entire process, and there is no need for old customers to introduce. Consumers can know the content of the service through their mobile phones, etc., and are not bound by geographical location. The radiation area is the entire city
3. Unit customer price. The traditional massage and massage program has a relatively single customer unit price and fewer types of services can be served. However, the mini program supports different technicians to settle in. They are good at different things. There are more massage and massage services that can be provided to consumers. Consumers mainly focus on spiritual enjoyment, and the average customer unit price is relatively diversified and higher.
4. Divide into problems.Traditional massage and massage merchants may share technicians with 30% to 40%. The technicians do not get so much money, so they are definitely not so motivated. However, in the APP of APP, due to the low costs and light asset operation, in order to increase the enthusiasm of technicians, 80% or even 9 cities can be given to each order of technicians. This also increases the enthusiasm of technicians, and they are also promoters of the platform.
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