When it comes to third-party payment platforms, the impression given is that this field is already a red ocean, the competition is extremely fierce, and there are a dazzling array of various platforms, such as Alipay , WeChat Pay, Union Quick Pass, Baidu Wallet, PayPal, Various payment platforms such as , Lakala, and so on are like the eight immortals crossing the sea, each showing their magical powers.
However, even in this situation, " Huawei Pay ", which was once unknown in this industry, seems to have quickly emerged from the encirclement, with a huge volume of more than 100 million monthly active users, which is jaw-dropping. Huawei 's "generous" and outstanding performance in the payment field seems to once again make people appreciate Huawei's momentum of striving to be the first in the industry in everything it does.
So, what are the forces behind that push Huawei Payment forward? Zhengfei Zifan believes that Huawei has at least three major strengths, or trump cards, to make itself stand out in the payment industry.
First of all, Huawei Pay has caught up with the rapid growth of Huawei Hongmeng. As we all know, , , and of Huawei Hongmeng system are a brand new distributed operating system for all scenarios, creating a world of super virtual terminal interconnection, organically linking people, equipment, and scenes, and connecting consumers to live in all scenarios. A variety of intelligent terminals in contact with the Internet achieve extremely fast discovery, extremely fast connection, hardware mutual assistance, and resource sharing, and use appropriate equipment to provide scene experience. Huawei Hongmeng has been iteratively upgraded from Hongmeng OS 1.0 to Hongmeng OS 3.0. During this process, nearly 200 million terminal devices have been equipped with Hongmeng system. The data of
shows the trend of Hongmeng rushing forward. At the same time, Zhengfei Zifan made a particularly important discovery: Huawei Pay is the underlying infrastructure of Hongmeng Ecosystem! It is obvious that Huawei Pay will grow and expand together with the Hongmeng ecosystem, and generate more new payment scenarios on more and more devices. The ecological support behind Huawei is unmatched by other payment platforms.
Secondly, Huawei Pay stands out in the industry, and the core behind it is Huawei's "hard core technology". Why do you say that? Huawei has always attached great importance to research and development. For example, in the field of Huawei payment, Huawei took the lead in launching the first convenient mobile payment tool based on NFC chips in China in 2016, and through the biometric + chip + NFC full-stack technology solution , Huawei provides end users with a more convenient and secure payment experience and travel experience, truly realizing the user's inherent need of "safe and convenient payment" . Therefore, Huawei's hard-core technology is the core force that promotes the rapid development of Huawei Pay. Without the hard-core technology behind it, no amount of marketing activities will be feeble and unsustainable.
Furthermore, Huawei keeps pace with the times and allows users to deeply understand "Huawei Pay" in the process of trying new things. Huawei Pay is not only supported by the Hongmeng ecosystem, but more importantly, Huawei is good at advancing with the times and allowing users to try out Huawei's new products and technologies. For example, with the release of AITO Wenjie M7, this model is taking the lead in enabling in-car face payment through Huawei Pay. This means that traditional payment is completed on the mobile phone platform, but Huawei allows users to directly pay with their face in the car, while also ensuring personal privacy and data security.
Huawei's small move seems to be "easy to come by" to Huawei, which is good at technology implementation. But behind this lies Huawei's thinking of advancing with the times, allowing users to recognize Huawei technology in the process of trying new things, and have a deep understanding of it. Knowing Huawei technology, the advantage of this method is that these users will not only enjoy this early adopter process, but also involuntarily share it with their surrounding friends, allowing more users to accept Huawei's technology.
Therefore, the reason why Huawei Pay has quickly become a "new star" in the industry is because of Huawei's own three major strengths. What do you think? You are welcome to express your views in the comment area.
