Regarding the rise and explosion of "digital collections" in China, what I especially want to say is: "Human wisdom has no upper limit and no boundaries. Please try to understand the future world. She may be one. You need to imagine A world that has the power to imagine.

| Produced by Susana | Li Anzhu

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Regarding the rise and explosion of "digital collections" in China, what I especially want to say is: "Human wisdom has no upper limit and no boundaries. Please try to understand the future. "It may be a world that you need imagination to imagine." This sentence affirms the vitality of human innovation and its extremely broad boundaries. Secondly, the future requires bold imagination and reasonable participation.

Strictly speaking, this sentence, inside and out, is still releasing a trace of confusion about the future world and more enjoyment. I want to ask: "What will the future world look like? Of course, I have the answer in my heart. So, let this answer light up the beacon leading to the future world."

Currently, the digital collection, It has become a hot word. This hot word is mixed with "NFT, Metaverse, the next generation of the Internet based on the legal currency system, secondary markets, and financial attributes."

Obviously, the reason why I say that there is no upper limit to human wisdom is: "The inherent essence of digital collections is that NFTs issued based on digital assets replace the economic bottom layer with legal currency; it will run on ETH, SOL, BSC The technical form of the decentralized network system is transformed into an alliance chain. "

My positioning is: "Digital collections based on the RMB system, like the Yangtze River, and the Yellow River , and NFT based on the digital asset system, like the Pacific Ocean, and the sea. Going parallel between the two, it is obvious that digital collections draw lessons from Opensea in the overall innovation, and also see the digital and financial charm of BYBC issued by Yuga Labs. "

Therefore, the aircraft carrier fleet of digital collections is developing. Come, and it’s a massive outbreak. Alibaba , Baidu , Tencent , JD , NetEase, Xiaohongshu, Bilibili , and more and more "players" are rushing towards digital collections.

01 Breaking through imagination, digital collections build a new world

Obviously, I have a certain ability in "learning and cognition of new things", which is also one of the abilities that I think people must need. Maintaining high efficiency and deep learning can convert the energy of learning into value, which may be a key to the future world. Therefore, when I saw the explosion of large-scale digital collections, the first thing I thought of was: "What this world has been pursuing is equal treatment. Secondly, it has been pursuing centralized governance thinking and I never tire of it."

In my opinion, strictly speaking, there was a similar scene in the early days of the emergence of digital collections, but the model was full of controversy. The people of the new world, after holding high the banner of decentralization, have created an economic model based on digital assets to create an overall market value comparable to the regional Internet market value. This is quite sexy, and it is also very large-scale innovation. In this process, the large-scale explosion of the underlying system of the blockchain has reached the sea where everything is NFT; thus, there are digital collections based on the credit currency + alliance chain.

Therefore, NFTs that travel on the sea and digital collections that travel on inland rivers are a pattern in which "human wisdom has no upper limit or boundaries."

exists, which means it is reasonable. This is my biggest point of view about digital collections at the moment. So the overall situation and trends, I think are also worthy of analysis:

1. Digital collections, integrating with the real economy to build a new world of digital content

Obviously, China is the world's second largest economy, and within the core system of this economy, the most precious thing is the real economy. Therefore, any "level of innovation dimension" in China needs to be integrated with the real economy.Obviously, NFTs based on the "digital asset" category cannot implement this principle, but digital collections can. First, high-frequency transactions can promote the flow of RMB; second, digital collections can copyright physical IP. Extensions, such as Palace Museum , previously used e-commerce to sell IP derivatives of the cultural industry online, which can not only increase the revenue of the Palace Museum, but also spread Chinese culture.

Therefore, digital collections, using the model of "chain technology + credit currency + real economy + market pricing", are building a new world of digital content that integrates with the real economy. In this world of digital content, there can be a variety of original digital IP, music fragments, film and television IP, and innovative digital content. It can also be said that digital collections, at "this stage", can optimize and light up the real economy.

2. The cornerstone of the layer, the world structure of the Metaverse is composed of each collection component.

The charm of Metaverse lies in the imagination of market value and the shape of the future virtual world. Therefore, Facebook has been renamed to Meta, and is building a Metaverse wallet, VR and other products. From the perspective of Web2.0 giants, digital collections are a process that Metaverse must go through. In other words, the Metaverse is a house, and the digital collections are the bricks and tiles, which are the cornerstones of the layers and components of the larger world pattern of the Metaverse, composed of each piece of collection.

This is the same as NFT based on digital assets, which builds the Metaverse. The pricing method of the former is that the rise and fall of the secondary market determines the overall market value of the Metaverse system; the latter is based on the rise and fall of digital assets. Determine the height of its market capitalization. The difference between the two is the economic base of credit currency/digital assets.

So, in my current opinion, digital collections are a "social experiment based on the credit currency system and the real economy, integrated with the Metaverse."

Because it is called an experiment, failure is allowed, or in other words, there is a possibility of failure. sex.

02 layer of art, the trillion-dollar market value of the Yuanverse is emerging

Obviously, my biggest personal understanding of centralized innovative thinking is: "Entrepreneurship based on credit currency has a very serious side, that is to say, The risk factor is greater because the legal and compliance responsibilities are stronger. "And this is the key to the explosion of digital collections. The reason is that the economic system of digital collections carrying credit currency and NFT carrying digital assets, Conduct high-intensity PK. The former, in the final analysis, still belongs to the line of domestic products and national trends, while the latter is the line of Western dominance outside the world.

Therefore, strategically, digital collections have social value and compete with Western NFTs; as for industry attributes, digital collections + real economy can allow the real economy and manufacturing technology to understand digital collections, and Metaverse is integrated with smart hardware VR, etc., so it is said: "Digital collections are a very fragrant baby."

In terms of supervision, it can be managed well; in terms of structure, it competes with overseas NFTs; in terms of industry interweaving, it is good for the real economy and smart technology.

According to research data from JPMorgan Chase , the world's number one investment bank, the Yuanverse business opportunity will bring more than 1 trillion US dollars in annual income, and many fields such as trading + social + creation + ownership + practice are the 1 trillion US dollars. s component. This combination is almost equal to the total market value of China's Web 2.0. This is the market, this is the driving force, and this is the new opportunity for decentralized giants.

Therefore, at present, digital collections are building a Metaverse based on the RMB system. The digital level is the art of layers, the construction of layers, and the infrastructure of layers. The vitality, tension, and ductility of credit currency can be known from this.

At the same time, digital collection platforms and digital collection participants are carrying out this "social experiment" on a large scale.

03 The cost of growth, the achievements of innovation are composed of the risks of each piece

When I was growing up, I experienced the birth of QQ and its large-scale application. I also saw the competition between offline retail giants and online retail giants, and also saw the mobile From the Internet to WeChat, mobile travel, and more mobile products; we also saw the explosion of decentralized networks after Web2.0 dominated all social scenarios, and the underlying system based on digital assets +DEFI+NFT+DAO+ Metaverse + more and more.

So, when looking at "digital collections", I feel that in the two economic systems of credit currency and digital assets, I feel that "digital collections" belong to China, and what belongs to the nation belongs to the world. Because when IP NFT becomes popular in the Western world on a large scale, China's five thousand years of culture, art and IP will also need to explode on a large scale.

Then, just move forward boldly.

Because, in my philosophy, any innovative achievements are composed of risks for each piece. If we do not innovate or develop, there will be no risks. Then, we will just wait for Western NFTs to wreak havoc on Chinese users and the market. Therefore, the same is true for digital collections at present. My understanding is that in the competition at this monetary level, I have reason to maintain a positive attitude.

In terms of market risk and transaction risk, I also see that the official attitude towards the secondary market is still conservative. Therefore, digital collections are themselves controversial items and have financial attributes, and the so-called financial attributes are double-edged swords.

Digital collections that are well managed and developed will benefit the country, the people and the RMB. On the contrary, they can also be products used for speculation. According to the ideal setting, digital collections are Metaverse components. Then, in the future Metaverse world, digital collections will be pieces of digital content.

follows the trend and maintains strategic focus and risk control capabilities. Regarding digital collections, I think it is better to look at the future with optimism and positivity, because we are experiencing "social experiments" one after another every day. What people will remember are those things that precipitate value and make the world a better place, things that promote people's participation in the future world, and things that have "positive social significance."

is very much looking forward to finding and seeing all of this in the colorful world of digital collections.

Pictures come from the Internet

Li Ang is a well-known Internet observer and opinion leader. He is a contract author of headline account . He focuses on "entertainment, new technology retail, and hardware technology" and has been awarded the annual influential author for many years. Each article will be synchronized with dozens of top columns, which has great dissemination power. Article reprinting and business cooperation WeChat ID: lianlin8866