On the evening of August 31, Tencent Holdings Co., Ltd., Tencent Music Entertainment Group issued a statement, waiving the right to exclusive authorization of music copyright in the music copyright exclusive agreement with the relevant upstream copyright owner (the exclusive cooperation period with independent musicians is not Except for the case of more than three years, and the exclusive release period of new songs does not exceed 30 days). At the same time, it means that the upstream copyright party can authorize other operators on its own and will not be held accountable for related responsibilities arising from the authorization of other operators.
Tencent waives the exclusive right of music copyright authorization statement
As early as July 24, the State Administration for Market Regulation issued the "Administrative Penalty Decision on the Case of Tencent Holdings Co., Ltd.'s Acquisition of Equity in China Music Group for Illegal Implementation of Operator Concentration" "(Hereinafter referred to as "the "Decision""). The core part of the penalty decision is: requires Tencent not to reach an exclusive copyright agreement with upstream copyright parties or in disguise; if it has been reached, it must be cancelled within 30 days from the date of issuance of this decision.
So in the statement issued by Tencent, the deadline is August 23, 2021. Subsequently, U.S. stocks Tencent Music (TME.N) fell slightly before the market, shrinking to 1.6%, after rising 2.3%.
This statement caused great concern. Many netizens said that they can finally listen to Jay Chou in NetEase Cloud Music .
QQ Music Jay Chou tracks no longer show exclusive
In 2018, NetEase Cloud Music removed Jay Chou Music due to the loss of the copyright of Jewell Music (Jay Chou Songs Copyright Company), which led to users transferring to QQ Music. According to incomplete statistics, the exclusive copyright of Jay Chou alone caused NetEase Cloud to lose 15% of its users.
The reporter logged in to NetEase Cloud Music that night, and Jay Chou’s related songs still could not be played, saying, "This resource is temporarily unavailable due to the request of the partner, and we are working hard to get the song back."
NetEase Cloud Jay Chou album
,Industry insiders said that Tencent's removal of the exclusive agreement only means that they do not monopolize the music copyright. "The'upstream related copyright owners' in the statement, as far as I know, include Believe Music, Huayan International, Fumao Records, Jewell are all upstream related copyrights. If you want to use NetEase Cloud After hearing Jay Chou’s songs on music, NetEase Cloud can now negotiate with Jewell about buying the copyright. After purchasing the copyright, NetEase Cloud users can hear Jay Chou’s songs."
According to industry sources, NetEase Cloud Music should be early Acted and negotiated with all copyrighted record companies. But because of the huge amount of money involved, the negotiation process should be relatively long.
"As far as I know, well-known singers, including Jay Chou, have an exclusive copyright fee of at least tens of millions. Now even if it is not exclusive, it must be a very high amount." Insiders told Red Star News.
After Tencent gave up the exclusive music copyright, some netizens are also discussing whether Xiami Music can return.
The once small and beautiful Xiami Music ceased service on February 5, 2021. Before the service was discontinued, Xiami’s music library had 24 genres, and there were nearly a hundred subdivision tracks below, and each album and The profiles of the musicians are very detailed. Some users once said that their earliest knowledge about song styles was all learned on Xiami's "Music Library".
The biggest reason why Xiami Music stopped was because of the copyright war. Ali Music, where Xiami Music is located, obtained many copyrights from the beginning, and cooperated with the three major record companies ( Universal, Sony, Warner); with Believe Music, Rolling Stone Music, Huayan International, BMG ( German music rights management company Bertelsmann Music Group), Media Asia Records and many other well-known record companies have joined hands and own the exclusive copyrights of these companies.
But due to the failure of the previous " Ali planet ",Let the accumulated resources be consumed one by one.
In the year that "Ali Planet" was launched, the neglect of Xiami Music quickly lost its competitive advantage, and the loss of users was followed by a decline in the attractiveness of copyright owners. Under the vicious circle, Xiami, which once held a good card, has gradually become the edge of the industry.
In June 2019, Huayan, which holds the copyrights of singers such as S.H.E, Tian Fuzhen , and others, switched to Tencent Music, which also means that Xiami Music has lost the last important copyright position.
However, the reporter found that Alibaba has applied for multiple "Xiami Music Entertainment" trademarks through its subsidiary Alibaba Singapore Holdings Co., Ltd., and the current trademark status is "waiting for substantive review."
The reporter found that in the statement, it was specifically stated that "except for the case where the exclusive cooperation period with independent musicians does not exceed three years, and the exclusive release period of new songs does not exceed 30 days." This also means that in these two situations, Tencent still enjoys the exclusive copyright.
At the same time, some independent musicians who are "non-upstream copyright owners", such as "Caodong No Party", should still be valid if they sign an exclusive agreement with Tencent. But in any case, let the songs return to the platform and make the music library richer, and the majority of fans will benefit. So the progress this time is of great significance.
Source: Red Star News Editor: Moonlight
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