For Taobao merchants, traffic is very important. Many Taobao merchants also choose to open stores on Taobao, but after a period of time, they find that the store has no traffic at all. Faced with this situation, how should they replenish traffic? Let’s introduce it below.
How does Taobao increase store traffic?
For new Taobao stores, the supplementary traffic must be increased according to the actual situation of the store. New stores generally do not require too much traffic increase. A new store can have around 100 traffic. Of course, the needs of different industries are different, and it may be around 10. That is reasonable. Moreover, Taobao must replenish traffic step by step. Natural traffic increases as the store's reputation increases. Try to increase as little traffic as possible in the early stage to match the increase in sales. This kind of traffic and increase in sales are the safest. What do I need to prepare for
?
1. Preparation before replenishing traffic: There are many things to prepare to increase sales, but what about replenishing traffic. At least you only need to prepare keywords. If you do not collect the product, you do not need to log in to your Taobao account. There is no need to prepare any requirements for replenishing traffic. At most, it only takes a few minutes to check whether the store is a favorite and how many styles to look at. Generally, the default is to look at one product. It’s the payment for entering the store. It is recommended to clear the browser cache before starting to replenish traffic. This is the same as increasing sales.
2, process: Generally, the requirements are to see whether several models are collected. After sending the request, enter Taobao and enter the keywords. After finding the product, click directly to enter. Browse up, down, and down, preferably with reviews and sales. After taking screenshots, you need to collect screenshots of the baby. If you need to see other models, continue to click on other products, and then close the page directly after reading.
3. Keyword preparation: It is difficult for novices to find keywords to supplement traffic, because the baby ranks relatively low. It is recommended that you first search for more keywords and change them to increase traffic. Second, try to find as many long-tail keywords as , so that the competition will be smaller and it will be easier to find products. For example, the Korean style slim-fit button down jacket is a long-tail keyword on Taobao. A combination of words with long descriptive attributes + popular keywords. It can be called long tail keywords.
4. Before replenishing traffic, you must find the page number and location of the corresponding keyword baby. You cannot send a word to others and ask them to find the location for you. Which keyword to search for, baby, on which page, which line, and which one. This will help increase the efficiency of replenishing flow.
5, keywords can also be combined with other factors, such as checking free shipping on the search page, or checking Wangwang Online or shipping location, etc., which can reduce competition and find our products faster.
6. Number of collections: Do not collect every transaction to replenish traffic. The collection ratio should be 40% or less. If you collect every transaction, and if no customer buys from so many collections, wouldn’t you be slapping yourself in the face?
7. Selection of models to supplement traffic: When supplementing traffic, you cannot increase it randomly. Consider the models that need to increase sales as the main promotion items, and the keywords that need to increase sales into the store as the main keywords. There must be a primary and secondary flow of supplementary traffic. For models that do not increase sales, just increase some traffic appropriately and don't waste too many resources.
In fact, there are many problems when a store has no traffic, and sales cannot be increased blindly. If you want to solve a problem, you must first analyze the problem and then prescribe the right remedy. There are actually many reasons why Taobao’s new store has no traffic at all.
